Search results for ""author gabriele""

International Business under Adversity explores the essential issues of corporate responsibility rooted in firms' international activities. The wide spread of specific sets of values, ways of thinking and living, infrastructures and technologies are commonly associated with the motivations of conflict, crisis and terrorism. What is the role of international business in this dilemma? How and why do international corporations maximize value beyond core strategy and partners through corporate responsibility? This informative and accessible resource expands the readers' understanding of the ways in which profit maximization, value creation and community benefit interconnect. How to respect the wider business settings and communities, the environment and encourage peace? Is this just another dream? This book clearly provides a starting point for upstream mitigation, in which collective action allows disruption to be avoided at its very roots. It shows the way into responsible business, as a downright condition for an enlightened self-interest for all parties to pursue.This book will be of great interest to those who wish to understand the case for corporate responsibility: its tools, measures and practices in Corporate Social Responsibility (CSR), conflict prevention, and reduction of risk and uncertainty in the globalized world. It will be valuable to the leadership of international corporations, and serve academics and postgraduate students to efficiently link the fields of risk management, CSR, business ethics and corporate strategy.

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Gabriele Troilo explores the entire marketing knowledge management process from a unique perspective. He emphasises the fact that in today's markets, competitive advantage is achieved by companies which are knowledge-based and market oriented. The role of marketing in a knowledge-based company is also underlined: its purpose is to generate marketing knowledge, share it with other departments, and promote its use. As a consequence, the author argues, the marketing department is no longer simply responsible for functional activities, but rather must become a diffuser of knowledge dispersed within the organization. Marketing Knowledge Management describes the individual phases of the process in detail, exploring marketing knowledge emersion, marketing knowledge generation and marketing knowledge sharing and use. The tools required to effectively implement any single phase are also discussed. Emphasising that marketing should broaden its scope to encompass effective marketing knowledge management, this book will be invaluable to: students, researchers and academics with an interest in knowledge management and all areas of marketing (including organizational aspects, marketing in an information age and marketing information systems). Practising marketeers will also find that this book provides essential reading material.

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Corporate Strategies under International Terrorism and Adversity raises key issues facing international business and management in an era of global uncertainty.Gabriele Suder's second edited book about the security-business nexus analyses and evaluates the main strategic and operational responses to global commerce and management. The contributors explore the complexities and linkages of firms, industries, organizational structures, international relations, markets and terrorism networks. They investigate these networks and offer insight into the strategic behavior of international firms. The authors likewise examine corporate management and performance issues that encompass internationalization and location decisions, global supply chain management and brand portfolio challenges. The book concludes by outlining future challenges and with a discussion of the crucial issues that remain open and that will be shaped by the geopolitical context and the way business adapts its corporate strategies.Designed to offer key tools for risk assessment and management in this field, this important book will be invaluable to risk strategists, CEOs of international firms, credit risk analysts and academics with an interest in international business and/or risk management.

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Contemporary Japan is home to one of the world's largest and most diversified markets for sex. Widely understood to be socially necessary, the sex industry operates and recruits openly, staffed by a diverse group of women who are attracted by its high pay and the promise of autonomy—but whose work remains stigmatized and unmentionable. Based on fieldwork with adult Japanese women in Tokyo's sex industry, Healing Labor explores the relationship between how sex workers think about what sex is and what it does and the political-economic roles and possibilities that they imagine for themselves. Gabriele Koch reveals how Japanese sex workers regard sex as a deeply feminized care—a healing labor—that is both necessary and significant for the well-being and productivity of men. In this nuanced ethnography that approaches sex as a social practice with political and economic effects, Koch compellingly illustrates the linkages between women's work, sex, and the gendered economy.

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Samuel Beckett’s work has entranced generations of readers with its portrayal of the end times. Beckett’s characters are preoccupied with death, and the specters of cataclysm and extinction overshadow their barren, bleak worlds. Yet somehow, they endure, experiencing surreal and often comic repetitions that seem at once to confront finitude and the infinite, up to the limits of existence.Gabriele Schwab draws on decades of close engagement with Beckett to explore how his work speaks to our current existential anxieties and fears. Interweaving critical analysis with personal reflections, she shows how Beckett’s writing provides unexpected resources for making sense of personal and planetary catastrophes. Moments for Nothing examines the ways Beckett’s works have taken on new meaning in an era of crises—climate change, environmental devastation, and the COVID-19 pandemic—that are defined by both paralyzing stasis and pervasive uncertainty. They also offer a bracing depiction of aging and the end of life, exploring loneliness, vulnerability, and decay. Beckett’s particular vision of the apocalypse and his sense of persistence, Schwab argues, help us understand our times and even, perhaps, provide sanctuary and solace.Moments for Nothing features insightful close readings of iconic works such as Endgame, Happy Days, and the trilogy, as well as lesser-known writings including the thirty-five-second play Breath, which Schwab reconsiders in light of the pandemic.

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The period covered in this book saw the Roman Republic face its greatest military challenges. In 264 the Romans were pitted against the might of Carthage in the first of the three Punic Wars, which would push Rome to the brink but end with the destruction of this great rival city. In the following two centuries they would clash repeatedly with the Gauls, this recurrent threat finally overcome by Caesar's campaigns in Gaul. In this period they defeated the Hellenistic Successor states, proud heirs to the military legacy of Alexander the Great, a process completed by the annexation of Egypt in 30 BC. These wars, and others, made the Romans masters of all Western Europe and the whole Mediterranean basin, though failure against the Parthians limited their ambitions in the East. The Roman armies of this era were also employed against each other in the vicious civil wars that marked the end of the Republican period. Gabriele Esposito describes the tactics, organization, weapons and equipment of the Roman forces involved in these wars. He shows how the lessons of defeats and victories against such varied opponents in far-flung theatres, as well as social changes, forced a process of evolution and reforms that transformed Roman armies across this turbulent period. As usual, his clear, accessible text is supported by dozens of colour images of replica weapons and equipment in use.

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The Scythians were a horse nomads from the central Eurasian steppes who migrated south and west into the region around the Black Sea from the seventh century BC which they dominated until replaced and absorbed by the very similar Sarmatians from the third century BC. A harsh life spent riding, herding and hunting on the steppes made them into tough warriors, and highly skilled horsemen and archers. Their armies were highly mobile, mostly comprising swift mounted archers capable of elusive hit-and-run attacks but with the wealthier warriors constituting a core of heavier cavalry, armoured and equipped for close combat. Over hundreds of years the Scythians fought, and often defeated, such notable opponents as the Assyrians, Medes, Persians, Greeks and Macedonians. Their Sarmatian successors continued the tradition, being among the Romans' most dangerous opponents for several centuries.Gabriele Esposito discusses these remarkable warriors of the steppes, analysing what made them such form

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Gabriele d'Annunzio (1863-1938), the most influential and controversial Italian poet of the 20th century, published his masterpiece "Halcyon" in 1903. It is a carefully organized sequence of 88 lyrics which, to gain their full effect, must be read as a whole. Halcyon is a "solar diary" of a summer spent in Tuscany, part of the time with the legendary Eleanora Duse. The poems evoke specific times and places; more importantly, they conjure up emotions, memories and myths associated with each place. Beginning in early summer, they move through the seasons, changing in verse-form and mood, always delighting in the sensuous qualities of language. J.G. Nicholls's translation makes the richness and subtlety of d'Annunzio's poetry accessible to the English-speaking reader, and his introduction illuminates the complex themes and structure of the work. He provides a full glossary of places and references.

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Gabriele Esposito presents an overview of the military history of the Germanic peoples of this period and describes in detail the weapons and tactics they employed on the battlefield. He starts by showing how, from very early on, the Germanic communities were heavily influenced by Celtic culture. He then moves on to describe the major military events, starting with the first major encounter between the Germanic tribes and the Romans: the invasion by the Cimbri and Teutones. Julius Caesar's campaigns against German groups seeking to enter Gaul are described in detail as is the pivotal Battle of the Teutoburg Forest, which effectively halted Roman expansion into Germany and for centuries fixed the Rhine as the border between the Roman and Germanic civilizations. Escalating pressure of Germanic raids and invasions was a major factor in the collapse of the Western Roman Empire. The author's analysis explains how Germanic warriors were able to crush the Roman military forces on several occasions, gradually transformed the Roman Army itself from the inside and, after the fall of the Empire, created new Romano-Germanic Kingdoms across Europe. The evolution of Germanic weapons, equipment and tactics is examined and brought to life through dozens of colour photos of replica equipment in use.

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In the early 5th century, Germanic Angles, Saxons and Jutes crossed the North Sea in increasing numbers and began settling among the ruins of the former Roman province of Britannia. This led to centuries of warfare as these 'Anglo-Saxons' carved new, independent kingdoms at the point of the sword, fighting the native Britons and each other. From the late eighth century they also had to face the threat of the Vikings, at first as opportunistic raiders but increasingly bent on conquest. The last Viking invasion was defeated by Harold Godwinson at Stamford Bridge but he was defeated by the Normans in that same fatal year of 1066, ending the Anglo-Saxon Age. Gabriele Esposito gives an overview of Anglo-Saxon military history, narrating the great campaigns, such as those of Alfred the Great of Wessex and Harold Godwinson. He discusses in detail the composition of Anglo-Saxon forces, their tactics, weapons and equipment, detailing developments across the period. The informative, accessible text is supported by dozens of colour images showing replica Saxon war gear in use.

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The French Army of Napoleon could count on a brilliant mounted arm, consisting of three main types of cavalry: heavy, medium and light. The first, consisting of carabiniers and cuirassiers, was tasked with conducting frontal charges; the second, consisting of dragoons and lancers, could perform a variety of different duties; the third, consisting of hussars and mounted chasseurs, was tasked with scouting and skirmishing. The various regiments were all dressed in flamboyant uniforms and distinctive equipment. Perhaps more than any other troops they encapsulated the dash and glamour of Napoleonic warfare. Napoleon started his military career as an artillery officer and thus always paid great attention to the quality of his army's artillery, which consisted of both foot and horse units. Several of Bonaparte's greatest victories were achieved thanks to the superiority of his artillery, which was with undoubtedly the best in Europe during the period 1799-1815\. In addition to cavalry and artillery, the author also covers the minor technical corps' of Napoleon's army, such as the engineers and supply train. All are beautifully illustrated by the many colour plates in this book, and their organization, equipment and tactics described.

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The Crusades were among the most astonishing historical events that took place during the Middle Ages. After centuries of relative isolation following the fall of the Roman Empire, Western Europe looked again towards the Middle East in search of lands to conquer. Incited by the Church to believe that the Holy Land must be ‘liberated’ from its Muslim rulers (who had by then occupied it for centuries), and that to do so would bring spiritual salvation, many thousands from all over Christian Europe ‘took the cross’ and joined the Crusades. Led by some of the most illustrious personalities of the age, such as Richard the Lionheart and Frederick Barbarossa, they fought numerous campaigns and even founded new ‘Crusader states’, some of which lasted for almost two centuries. Gabriele Esposito gives an overview of the key events of these campaigns, from the First Crusade in 1096 to the fall of Acre, the last Christian stronghold in the Holy Land, in 1291. He analyses the various contingents that made up the Crusader forces, describing their equipment and tactics and showing how they attempted to adapt to unfamiliar terrain and enemies. Included, of course, are the military orders (the Templar, Hospitaller and Teutonic knights) who combined the religious fervour of a monastic brotherhood with martial prowess, forming an elite core to the Christian forces. As usual, the informative text is lavishly illustrated with colour photos depicting replica weapons and equipment in use.

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Ein Buch, das Mut macht: Die neue Psychologie des posttraumatischen Wachstums Schicksalsschläge müssen uns nicht aus der Bahn werfen. Sie können vielmehr neue Stärken und Lebensperspektiven eröffnen und einen Reifungsprozess anstoßen. Dieses hoffnungsvolle Fazit zieht Stephen Joseph, einer der Wegbereiter der Psychotraumatologie, aus seiner jahrzehntelangen Arbeit mit traumatisierten Menschen. Sein Buch schlägt einen weiten Bogen: Es schildert Fallgeschichten, macht psychologische Studien nachvollziehbar, zeigt, welche Spuren erschütternde Erlebnisse im Gehirn hinterlassen, und beleuchtet, wie es Menschen gelingt – und wie man sie therapeutisch dabei unterstützen kann –, gestärkt aus emotionalen Katastrophen hervorzugehen. Tsunamis, Gewaltverbrechen, tragische Verkehrsunfälle – solche Erfahrungen, so heißt es, zeichnen die Betroffenen fürs Leben und bürden ihnen posttraumatische Belastungsstörungen auf. Doch der Psychologe Stephen Joseph kommt nach 20 Jahren Forschung zu einem anderen Schluss: Derartige Traumata können zu „Motoren der inneren Veränderung“ werden. Auf Fallstudien gestützt schildert er den emotionalen Tribut traumatischer Erlebnisse, die zugrunde liegende Biologie, die Erscheinungsformen der Resilienz und die große Bandbreite der verfügbaren Therapien … Dies ist ein weitgefasster und plausibler Blick auf die Psychologie des Überlebens. Nature _____Warum im Leid auch eine Chance liegen kann Was geschieht, wenn wir mit dem Schlimmsten konfrontiert sind? Gemeinhin herrscht die Vorstellung, ein Trauma zeichne uns für das restliche Leben – mit oft verheerenden Folgen für fast alle Aspekte unseres Alltags, von unserem Schlafzyklus über unsere sozialen Beziehungen bis hin zu unserem Lebenswillen. Doch wie der international renommierte Psychologe und Psychotherapeut Stephen Joseph in diesem Buch zeigt, setzen traumatische Erfahrungen oft auch positive Entwicklungen in Gang und liefern Anstöße zu einer Verbesserung des Lebens: Die Betroffenen erleben gefestigte persönliche Beziehungen, lernen das Leben stärker wertzuschätzen und gelangen zu neuer innerer Stärke. Sie machen eine Erfahrung, die die Psychologen als posttraumatisches Wachstum bezeichnen. Josephs breit angelegtes Buch führt die Weisheit antiker Philosophen, die Einsichten von Evolutionsbiologen, den Optimismus der positiven Psychologen und seine eigenen bahnbrechenden Studien zusammen, um Wege aufzuzeigen, wie Menschen angesichts dramatischer Veränderungen und Widrigkeiten neuen Lebenssinn und neue Lebensziele finden können. Durch das Buch ziehen sich bewegende Geschichten von Menschen, die trotz großen Leids und schmerzlicher Verluste nicht aufgaben … Joseph verleiht den Berühmten und den Unbekannten gleichermaßen eine Stimme, wenn er Geschichten vom Überleben und Aufblühen in persönlichen wie globalen Krisen erzählt. Dabei vermittelt das Buch tiefe Kenntnisse über die Dynamik des posttraumatischen Wachstums und verwandter Theorien. Es stellt eine seltene Meisterleistung dar, ein Buch zu schreiben, das sowohl für die allgemeine Leserschaft als auch für Fachleute und Praktiker reizvoll und nützlich ist. Joseph ist es gelungen. John Harvey, Professor emeritus für Psychologie, University of Iowa

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Leicester City's Premier League victory was the 5,000-1 triumph that delighted the world. But how did Claudio Ranieri pull off one of the greatest achievements in sport? This is the inside story of the rise and rise of the butcher’s son from Rome, whose hard work, passion for the game and ability to learn from his mistakes have earned him the respect of players, fans and owners worldwide. Gabriele Marcotti and Alberto Polverosi have known Claudio Ranieri since his early days as a professional footballer. They have closely followed his successes and his failures as he navigated the often topsy-turvy world of football and developed as a player and manager. Hail, Claudio! takes an in-depth look into what sets Ranieri apart as a manager, into precisely how the Premier League was won, and what went wrong following that golden season.

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This volume of Progress in Colloid and Polymer Science assembles original contributions and invited reviews from the priority research program "Intelligent Hydrogels", funded by the German Science Foundation DFG since 2006, with about 25 contributing research groups. In the center of interest of this program and the present book are responsive hydrogels, i.e. hydrophilic polymer or polyelectrolyte networks that are able to respond to environmental stimuli such as changes in temperature, pH, additive concentration or electrical field. The activities focus on different aspects: on hydrogel synthesis, on the modeling and simulation of thermophysical hydrogel properties, as well as on innovative new hydrogel applications as smart materials. The present book summarizes the highlights in the results of the priority program in original contributions and invited reviews.

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In the early 1900s, the decaying Ottoman Turkish Empire had lost some of its Balkan territories, but still nominally ruled all of North Africa between British Egypt in the east and French Algeria in the west. Libya had fertile coastal territory, and was the last North African (almost, the last African) region not yet conquered by a European colonialist power. Italy was a young country, ambitious for colonies, but had been defeated in Ethiopia in the 1890s. The Italian government of Giovanni Giolitti was keen to overwrite the memory of that failure, and to gain a strategic grip over the central Mediterranean by seizing Libya, just across the narrows from Sicily. The Italian expeditionary force that landed in October 1911 easily defeated the Ottoman division based in the coastal cities, incurring few losses. However, the Libyan inland tribes reacted furiously to the Italian conquest, and their insurgency cost the Italians thousands of casualties, locking them into the coastal enclaves during a winter stalemate which diminished Italian public enthusiasm for the war. To retrieve Italian prestige the government launched a naval campaign in the Dardanelles and the Dodecanese – the last Turkish­ held archipelago in the Aegean – in April–May 1912, and landed troops to capture Rhodes. The army finally pushed inland in Libya in July– October (using systematic air reconnaissance, for the first time), and after brutal fighting the war ended in a treaty that brought Italy all it wanted, although though the Libyan tribes would not finally be quelled until after World War I. Containing accurate full-colour artwork and unrivalled detail, Armies of the Italian-Turkish War offers a vivid insight into the troops involved in this pivotal campaign, including the tribal insurgents and the navies of both sides.

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This design for future-ready human resources is a futurist guide to the challenges and changes lying ahead in the world of work and offers a way forward. The world of work is evolving at an exponential rate, and significant shifts are expected. COVID-19 was a warm-up lap and an accelerator of changes, but many still lie ahead. Those changes are rarely addressed in current general HR thinking. At the same time, the growing complexity is making employees and employers alike anxious about the future of work.This is an academic-grade book backed up by evidence-based trends and signals and offers pragmatic upskilling pathways. It is priceless in such an environment for forward-looking scholars and present-oriented, pragmatic industry captains and HR leaders compelled to find answers for their inevitably obsolescing, inorganically morphing workforce. The book was written by the former Director of HEC Lausanne’s Executive MBA and founder of Executive Education of HEC Lausanne, with 12 years’ experience in leading and designing educational programs, together with a NATO- and U.S.-awarded futurist with experience in academic teaching and executives training. This volume offers metaphors to help convey the messages, a clear structure to plan for the decade to come, and several guidelines to follow.

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A fine but resilient thread links in Italy the privation and hardship of the post-war period with the economic boom that would burst forth throughout the sixties. Overtaking is not only a reference to the 1962 film The Easy Life (originally released as Il sorpasso, literally "overtaking"), now firmly embedded in popular culture. It evokes the idea of a country that accelerates, vying for a position - not without some show of aggression, vulgarity, and swagger - one that somehow overtakes itself, managing to forge ahead despite the social problems it often leaves unsolved or are created by the rapid development itself. Text in English and Italian.

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Bodies in ecstasy, bodies in tortuous pain, bodies devoid of life and bodies rising to the afterlife: the subject of the human is central to the work Tintoretto (1519–94) accomplished at the Scuola Grande di San Marco, home to the monumental library and medical museum of Venice's Ospedale Civile, and thus a fitting backdrop to Art, Faith and Medicine in Tintoretto's Venice, a volume that explores the representation of the human body in artistic and medical traditions in an effort to understand the role of idealized and nonidealized bodies in Renaissance culture. This book draws on archival documents, illuminated manuscripts, rare books, prints, medals, drawings and paintings to examine the interconnection between art and medicine, anatomical studies and devotional belief. Special topics such as medical care for the monks of the Scuola further enliven this central theme.

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The great powers of medieval Europe fought continuously in the Italian peninsula between the 12th and 14th centuries as they sought to expand their territory. Invading armies from Germany – the Holy Roman Empire – saw the creation of the defensive Lombard League of northern Italian city-states. These struggles resulted in conflicts between rival confederacies, which in turn proved to be the catalysts for developments in organisation and tactics. Italian urban militias became better organised and equipped, the Imperial armies went from being mostly German to multi-national forces, and both sides became reliant on mercenary forces to prosecute their wars. After the 1260s, France, relying mainly on armoured cavalry, and Spain, with their innovative light infantry, vied for control of southern Italy. On the seas, the great naval powers of Genoa, Pisa and Venice became fierce rivals, as they created great trading empires, bringing the treasures of the east into feudal Europe. Using detailed colour plates, this beautifully illustrated book describes the myriad of armies and navies that fought for control of Italy in the Middle Ages.

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A rich and fascinating account of one of music history’s most ancient, varied, and distinctive instruments From its origins in animal horn instruments in classical antiquity to the emergence of the modern horn in the seventeenth century, the horn appears wherever and whenever humans have made music. Its haunting, timeless presence endures in jazz and film music, as well as orchestral settings, to this day. In this welcome addition to the Yale Musical Instrument Series, Renato Meucci and Gabriele Rocchetti trace the origins of the modern horn in all its variety. From its emergence in Turin and its development of political and diplomatic functions across European courts, to the revolutionary invention of valves, the horn has presented in innumerable guises and forms. Aided by musical examples and newly discovered sources, Meucci and Rocchetti’s book offers a comprehensive account of an instrument whose history is as complex and fascinating as its music.

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Am 1. April 2020 trat die bislang umfassendste Reform des japanischen Zivilgesetzes seit seinem Erlass im Jahr 1898 in Kraft. Gegenstand der Reform waren die Bestimmungen zum Rechtsgeschäft und zur Verjährung im Allgemeinen Teil sowie das Schuldrecht mit Ausnahme der gesetzlichen Schuldverhältnisse. Der Band enthält eine deutsche Übersetzung des Allgemeinen Teils und des Schuldrechts des novellierten Zivilgesetzes in Gegenüberstellung zum japanischen Originaltext. Ergänzt wird dies durch Beiträge japanischer Experten, teilweise Mitglieder der Reformkommission, zur Erläuterung der wichtigsten Themen der Reform, nämlich Irrtumsrecht, Verjährung, Erfüllungsanspruch, Schadensersatz wegen Nichterfüllung, Bürgschaftsrecht, Recht der Forderungsabtretung, Rücktritt und Gefahrtragung, standardisierte Geschäftsbedingungen und Kauf, sowie eine allgemeine Einführung zur Bedeutung der Rechtsvergleichung für die Schuldrechtsreform.

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Dietrich | Untertrifaller are outstanding representatives of the second generation of the New Vorarlberg Building School. Their buildings are always sensitive and, at the same time, confidently developed from the respective context; they display a spatial refinement, are formally disciplined, and feature finely nuanced materials. With a longstanding international reputation, the practice undertakes a wide spectrum of projects from its branches in Bregenz, Vienna, St. Gallen and Paris. Some of their latest works include the Omicron campus in Klaus, the Concert and Congress Center in Strasburg, and the University of Fine Arts in Nancy. This monograph presents the most important works of recent years in detail and provides a complete overview of the entire oeuvre of the architects, who are known for their efficient use of resources.

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Questo volume è dedicato agli Atti del Convegno Paesaggi urbani e rurali in trasformazione organizzato dalla Scuola di Dottorato delle Università di Pisa, Firenze e Siena per discutere le trasformazioni del paesaggio in una prospettiva diacronica. Il volume affronta il tema del paesaggio come entità complessa e dinamica caratterizzata da una molteplicità di fenomeni in continua trasformazione prodotti dall'interazione e dal reciproco condizionamento di fattori naturali e antropici. Adottando questa prospettiva, il paesaggio viene studiato attraverso l'analisi e l'interpolazione di molteplici fonti. Uso delle risorse, produzione, distribuzione e popolazione, vengono letti in una prospettiva ampia per contestualizzare la presenza umana nel tempo e nello spazio. Diversi casi di studio, quindi, consentono di affrontare il tema da diversi punti di vista - urbano, commerciale, produttivo, culturale - per valorizzare le caratteristiche peculiari dell'ambiente per come è stato vissuto e percepito.

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Gerhard Richter’s oeuvre embraces in excess of three thousand individual works. Over a period of five decades he has created a stylistically heterogeneous, complex body of work that testifies to his status as the most important living artist of our time. This long-awaited first volume of the catalogue raisonné is being released on the occasion of the artist’s eightieth birthday in February 2012. Dietmar Elger, director of the Gerhard Richter Archive at the Staatliche Kunstsammlungen Dresden, has spent years researching and preparing this publication. The six-volume catalogue raisonné of all of Richter’s paintings and sculptures will be published over the next seven years. Aside from the richly colored illustrations, many of them full-page, it includes full technical details, information about the artist’s handwritten notes, and the provenance, bibliography, and exhibitions of each individual work. This information is supplemented by commentary, quotes, and comparison images. Subscription price for complete set: € 198.00 per volume. You will be invoiced with each delivery.

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Die jungen Menschen, die jetzt ein Lehramtsstudium beginnen oder neu in den Beruf eintreten, werden über viele Jahre das Bild der Lehrerin/des Lehrers in der Öffentlichkeit bestimmen und das Leben an den Schulen prägen. Für die Steuerung des Bildungswesens erscheint es wichtig zu wissen, welche Bereiche der Gesellschaft sie repräsentieren, welche Eigenschaften sie mitbringen und wie gut sie voraussichtlich den beruflichen Anforderungen entsprechen können.Die Beiträge des Buches bieten Antworten auf diese Fragen. Die Basis dafür bilden Stichproben von (österreichischen) Lehramtsstudierenden aus den Jahren 2005 bis 2016, die zu Studienbeginn befragt und zum Großteil in ihrem Studienverlauf verfolgt werden.

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Dschungelcamps und Big-Brother-Container sind nicht der einzige Weg, in die Medien zu kommen. Seriöser und nachhaltiger ist die Pressearbeit. Wie die in der Praxis aussieht, zeigen Gabriele Hooffacker und Peter Lokk in Pressearbeit praktisch. Dieser Ratgeber für Profis und Laien bezieht vom ersten bis zum letzten Kapitel Social Media, Online-PR und Web 2.0 mit ein​.

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