Description

Book Synopsis


Table of Contents

Brief Table of Contents

Foreward

Preface

Case Information Matrix

Case Description Matrix

Acknowlegments

PART 1 - OVERVIEW OF STRATEGIC MANAGEMENT

Chapter 1: The Nature of Strategic Management

PART 2 - STRATEGY FORMULATION

Chapter 2: The Business Vision and Mission

Chapter 3: The External Assessment

Chapter 4: The Internal Assessment

Chapter 5: Competing in the Global Marketplace

Chapter 6: Strategies in Action

Chapter 7: Strategy Analysis and Choice

PART 3 - STRATEGY IMPLEMENTATION

Chapter 8: Implementing Strategies: Management and Operations Issues

Chapter 9: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

Chapter 10: Leadership and Culture

PART 4 - STRATEGY EVALUATION

Chapter 11: Strategy Review, Eveluation, and Control

PART 5 - STRATEGIC MANAGEMENT CASE ANALYSIS

Chapter 12: How to Prepare and Present a Case Analysis

English-Arabic Glossary

Endnotes

Index

Credits

Strategic Management Arab World Editions

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    A Paperback / softback by Fred David, Abbas Ali, Abdulrahman Al-Aali

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      View other formats and editions of Strategic Management Arab World Editions by Fred David

      Publisher: Pearson Education Limited
      Publication Date: 14/11/2011
      ISBN13: 9781408255674, 978-1408255674
      ISBN10: 1408255677

      Description

      Book Synopsis


      Table of Contents

      Brief Table of Contents

      Foreward

      Preface

      Case Information Matrix

      Case Description Matrix

      Acknowlegments

      PART 1 - OVERVIEW OF STRATEGIC MANAGEMENT

      Chapter 1: The Nature of Strategic Management

      PART 2 - STRATEGY FORMULATION

      Chapter 2: The Business Vision and Mission

      Chapter 3: The External Assessment

      Chapter 4: The Internal Assessment

      Chapter 5: Competing in the Global Marketplace

      Chapter 6: Strategies in Action

      Chapter 7: Strategy Analysis and Choice

      PART 3 - STRATEGY IMPLEMENTATION

      Chapter 8: Implementing Strategies: Management and Operations Issues

      Chapter 9: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

      Chapter 10: Leadership and Culture

      PART 4 - STRATEGY EVALUATION

      Chapter 11: Strategy Review, Eveluation, and Control

      PART 5 - STRATEGIC MANAGEMENT CASE ANALYSIS

      Chapter 12: How to Prepare and Present a Case Analysis

      English-Arabic Glossary

      Endnotes

      Index

      Credits

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