Search results for ""author guillermo lópez garcía""
Comunicación Social Ediciones y Publicaciones Periodismo digital redes audiencias y modelos de negocio
Periodismo digital. Redes, audiencias y modelos de negocio aborda de modo sistemático los aspectos esenciales que nos ayudan a entender cómo funciona el periodismo en Internet:?qué manifestaciones adopta;?cuáles son sus características más importantes y, en su caso, si es posible trazar unas líneas de fuerza que recorren infinidad de propuestas, formatos y escenarios.Periodismo digital. Redes, audiencias y modelos de negocio atiende fundamentalmente a las tendencias de fondo y no a las modas o a los cambios más superficiales e inmediatos. Se centra en lo realmente esencial y aporta al lector claves sobre el funcionamiento en Internet de los tres actores primordiales cuyo comportamiento y relaciones se analizan:?los medios de comunicación y sus modelos de negocio?los usuarios?las redes socialesEn definitiva, todo aquello que es necesario que un periodista tenga presente para crear, editar y distribuir contenidos digitales a través de Internet.
£15.99
John Wiley and Sons Ltd Politics of Disinformation
POLITICS OF DISINFORMATION Discover a comprehensive exploration of the underlying theories of disinformation, and their impact, from leading voices in the field Politics of Disinformation delivers a thorough discussion of the overwhelming problem of modern fake news in the political arena. The book reviews fundamental theoretical concepts of disinformation and analyzes the impact of new techniques of misinformation and the dissemination of false information in the public space. A group of distinguished authors provide case studies throughout the text to illustrate the effect of disinformation all around the world; including, but not limited to Europe, the Middle East, and South America. The chapters include examination of topics such as the rise of populism, the increasing political influence of social networks, the use of fact checking to combat fake news and echo chambers, and comparative analyses of how disinformation affects conservatives and liberals. A final case study examines all of these factors as they relate to the recent Spanish election of 2019 and how they affected the results. This book also includes: A thorough introduction to the politics of disinformation and the relationship between disinformation and populism An exploration of the democratic implications of networked persona construction and the likely reaction to disinformation by future journalists Discussions of the third person effect and fake news in Spain, as well as perceptions, views, and definitions of fake news among Israeli conservatives and liberals A treatment of disinformation in campaigns in France, Brazil, and Spain Perfect for use as a reference book for students and scholars of political communication and political science, Politics of Disinformation will also earn a place in the libraries of practicing journalists and students of journalism and media studies, as well as those studying or working in communications.
£41.95