Search results for ""author edward russell-walling""
Quercus Publishing 50 Management Ideas You Really Need to Know
The most accessible introduction to the central ideas of business and management.
£9.99
Quercus Publishing 50 Management Ideas You Really Need to Know
In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
£12.99
