Search results for ""Author John Lee""
Rowman & Littlefield Half-Lived Life: Overcoming Passivity And Rediscovering Your Authentic Self
"So this is my life? What happened to the person I thought I might be at this stage of the game? Where did that person go? Why am I feeling like I'm just treading water, trying to stay one step ahead of my bills and obligations. Anyway, I'm just too tired at this point to try to figure out where that other person went. But I sure expected to be living a different life than this one."Most people in their forties, fifties, and beyond catch themselves saying something similar to this. Everyone has a mental image of the person they want to be, but few of us actually fulfill these wishes. Once people realize they are living a completely different life than they'd envisioned, they often think it is too late to change and carry on with the same old habits. Too many people settle for a half-lived life. Best-selling author John Lee has long been addressing the fallacy of this attitude in talks and workshops—and now he sets this program into book form. In The Half-Lived Life, he introduces and explains how passivity holds us hostage to old ways of doing things—and provides solutions on escaping this paralyzing state of mind, body, and spirit while increasing our emotional intelligence (EQ). He also shows the freedom to be gained via compassionate assertiveness—an outgrowth of setting boundaries and enforcing limits. Just as Lee's seminars have successfully led many to find their authentic self in the second half of their life, so too will this book.
£14.99
HEALTH COMMUNICATIONS The Flying Boy Healing the Wounded Man
Describes the problems faced by the adult male children of alcoholics, and shares the author's story of how he recovered from co-dependency.
£11.06
John Wiley & Sons Inc A Handbook of English Renaissance Literary Studies
Provides a detailed map of contemporary critical theory in Renaissance and Early Modern English literary studies beyond Shakespeare A Handbook of English Renaissance Literary Studies is a groundbreaking guide to the contemporary engagement with critical theory within the larger disciplinary area of Renaissance and Early Modern studies. Comprising commissioned contributions from leading international scholars, it provides an overview of literary theory, beyond Shakespeare, focusing on most major figures, as well as some lesser-known writers of the period. This book represents an important first step in bridging the divide between the abundance of titles which explore applications of theory in Shakespeare studies, and the relative lack of such texts concerning English Literary Renaissance studies as a whole, which includes major figures such as Marlowe, Jonson, Donne, and Milton. The tripartite structure offers a map of the critical landscape so that students can appreciate the breadth of the work being done, along with an exploration of the ways in which the treatments of or approaches to key issues have changed over time. Handbook of English Renaissance Literary Studies is must-reading for undergraduate and postgraduate students of early modern and Renaissance English literature, as well as their instructors and advisors. Divided into three main sections, “Conditions of Subjectivity,” “Spaces, Places, and Forms,” and “Practices and Theories,” A Handbook of English Renaissance Literary Studies: Provides an overview of theoretical work and the theoretical-informed competencies which are central to the teaching of English Renaissance literary studies beyond Shakespeare Provides a map of the critical landscape of the field to provide students with an opportunity to appreciate the breadth of the work done Features newly-commissioned essays in representative subject areas to offer a clear picture of the contemporary theoretically-engaged work in the field Explores the ways in which the treatments of or approaches to key issues have changed over time Offers examples of the ways in which the practice of a theoretically-engaged criticism may enrich the personal and professional lives of critics, and the culture in which such critical practice takes place
£136.95
HarperCollins Publishers Yorkshire Dales (Collins New Naturalist Library, Book 130)
A definitive natural history of the Yorkshire Dales, covering the range of wildlife habitats, rich cultural heritage and ecological history of one of our best-loved National Parks. The Yorkshire Dales National Park is a special place: its outstanding scenery and the diversity of habitats is perhaps unrivalled in any other National Park in Britain. This rich biodiversity has been a great attraction to naturalists for over two centuries. But to fully appreciate the present-day plant and animal communities, their status and the constraints upon them, it is important to understand the geology and landscape history of the National Park, including the role that human populations have played in modifying the environment. In this long-anticipated New Naturalist volume, John Lee introduces the National Park, exploring both its geology and geomorphology, and describing the role of early naturalists and the Yorkshire Naturalists Union in recording and understanding the natural history of the Dales. He describes the major habitats or groups of habitats which underline the ecological importance of the Dales. Lee covers the earliest settlement times to the modern day, and he focuses in particular on the most iconic plant of the Dales, the Lady’s Slipper Orchid, arguably the rarest of native British plants, which until recently was thought to be confined to a single plant in the Dales. Lee takes a historical approach, describing its near eradication and early attempts to conserve it – including the establishment of a secret society – concluding with recent scientific conservation approaches.
£54.00
Grosvenor House Publishing Ltd Yummi Yoghurt
This is a “first” – focused on introducing young people to the Stock Market – but equally relevant to all novice investors. Very deliberately short, easy-to-read, designed to give a `feel’ and an understanding of investment basics, so the reader appreciates what moves share prices, how to invest themselves or to understand and sensibly question what their Stockbroker, Fund Manager, or Financial Advisor is saying or suggesting. Knowledge is imparted through the story of a farming family whose small scale yoghurt business grows into a significant public company, and of teenagers who invest part of their grandfather’s legacies into Yummi shares – profitably!
£12.50
Turner Publishing Company 24 Things to Increase the Emotional Intelligence of Your Man
What is it that women really want in a relationship? Most women will respond that it?s for the men in their lives to be more emotionally present - to not be afraid of expressing how they feel, and to better understand how their woman feels. 24 Things to Increase the Emotional Intelligence of Your Man will equip you with common-sense ways to express your feelings so that you and your husband, lover, or boyfriend will enjoy greater intimacy, clearer communication, and a deeper connection than you have ever known.
£9.85
Random House USA Inc Growing Yourself Back Up: Understanding Emotional Regression
£14.99
ISEAS The Free and Open Indo-Pacific Beyond 2020: Similarities and Differences between the Trump Administration and a Democrat White House
American Indo-Pacific policy will be driven by its China policy, regardless of whether there is a second-term Donald Trump administration or a first-term Joe Biden administration.The Republicans will continue to frame the major challenge as “balancing” against Chinese power and “countering” the worst aspects of Beijing’s policies. Establishment or moderate Democrats under Biden will choose the softer language of seeking a favourable “competitive coexistence” in the military, economic, political and global governance realms, and the reassertion of American leadership and moral standing.In advancing the FOIP, the current administration argues that disruptiveness and unpredictability are necessary to reverse what they see as the “normalization” of Chinese assertiveness, coercion and revisionism. They also point to the closeness of US cooperation with Japan, Australia and India and bourgeoning strategic relationships with Vietnam. A second-term Trump administration will continue to seek out “fit-for-purpose” existing institutions and relationships, or prioritize new ones.Establishment Democrats believe that the “America First” unilateralist approach is unsettling for allies and partners. In advancing a favourable “competitive coexistence” with China, Democrats will seek to expand the tools of statecraft and achieve a better balance between military/economic/political/governance approaches.Prima facie, a Biden administration might position America as a more consultative guarantor of a preferred order. However, there will be greater pressure on Southeast Asians to accept more collective responsibility to advance common objectives. This means hedging in a manner more suitable to American rather than Chinese preferences. Failing that, more emphasis might be placed on greater institutionalization of the Quad and ad hoc groupings.A Bernie Sanders administration, now an unlikely prospect, would be a disaster for US standing and power in the region, and therefore for Southeast Asia.
£11.32
Nova Science Publishers Inc Commutative Rings: New Research
£155.69
Laurence King Toolshed Coloring Book
£14.95
£14.99
HarperCollins Focus The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment
It’s time to achieve your financial dreams with a 17-step roadmap to guide your journey to financial, location, and lifestyle freedom. Get rid of fear and doubts and say hello to your version of uncommon success!Based on thousands of interviews from John Lee Dumas’ highly acclaimed podcast, Entrepreneurs on Fire, this revolutionary step-by-step roadmap provides a proven path for entrepreneurs like you to achieve the financial freedom and lifestyle fulfillment you are capable of. Let The Common Path to Uncommon Success show you how.The Common Path to Uncommon Success will: Reveal the critical steps successful entrepreneurs take to achieve uncommon success. Dispel the doubts and fear you’re currently facing while providing a clear path to financial freedom and fulfillment. Ensure you avoid the pitfalls that have tripped up countless entrepreneurs. Provide a “Well of Knowledge” section for you to tap into anytime you're in need of inspiration or motivation! JLD’s 17-step guide will help you accomplish your #1 goal in life by showing you how to properly focus on your vision of success until it becomes your reality.Hard work and persistence are only two of the ingredients. This book is the third.
£18.00
WW Norton & Co How to Communicate: Poems
Formally restless and relentlessly instructive, How to Communicate is a dynamic journey through language, community, and the unfolding of an identity. Poet John Lee Clark pivots from inventive forms inspired by the Braille slate to sensuous prose poems to incisive erasures that find new narratives in nineteenth-century poetry. Calling out the limitations of the literary canon, Clark includes pathbreaking translations from American Sign Language and Protactile, a language built on touch. How to Communicate embraces new linguistic possibilities that emanate from Clark’s unique perspective and his connection to an expanding, inclusive activist community. Amid the astonishing task of constructing a new canon, the poet reveals a radically commonplace life. He explores grief and the vagaries of family, celebrates the small delights of knitting and visiting a museum, and, once, encounters a ghost in a gas station. Counteracting the assumptions of the sighted and hearing world with humor and grace, Clark finds beauty in the revelations of communicating through touch: “All things living and dead cry out to me / when I touch them.” A rare work of transformation and necessary discovery, How to Communicate is a brilliant debut that insists on the power of poetry.
£12.82
WW Norton & Co Touch the Future
A revelatory collection of essays on the DeafBlind experience and the untapped potential of a new tactile language
£13.99
John Wiley & Sons Inc Business Hack: The Wealth Dragon Way to Build a Successful Business in the Digital Age
Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media—offering practical steps to create and implement highly effective cyber-marketing campaigns. Thanks to the digital revolution, you no longer need teams of marketing experts and other expensive overheads to build and promote your business. This unique and valuable resource covers everything you need to consider when building your marketing strategy, from established principles of sales to cutting-edge digital techniques. In today’s dynamic business environment, strong and ongoing engagement in social media marketing is no longer an option–it is a necessity. From local craft-based businesses to new tech start-ups and even global multinational corporations, effective cyber-marketing can be instrumental in determining success. A comprehensive digital strategy enables you to compete across all platforms and maintain viability and relevance in the face of intense competition. Following the proven techniques in this essential guide allows you to: Implement powerful social media marketing campaigns to increase revenue and rise above the competition Integrate traditional sales and advertising methods with modern technology to create a comprehensive business marketing strategy Identify future trends to stay ahead of the technology curve and capitalize on new opportunities. Learn the skills used by successful entrepreneurs and respected experts in online marketing The Internet and rise of digital media have changed the rules of business and marketing. It is now possible for small and new businesses to compete and thrive in the global marketplace through intelligent use of digital and social media marketing. Business Hack provides the tools and knowledge necessary to succeed in the 21st century.
£13.99
Orbit Inhibitor Phase
£15.69
Pan Macmillan The Evening and the Morning: The Prequel to The Pillars of the Earth, A Kingsbridge Novel
From master storyteller Ken Follett, The Evening and the Morning is a historical epic that ends where The Pillars of the Earth begins.A Time of ConflictIt is 997 CE, the end of the Dark Ages. The king’s grip on the country is fragile and chaos reigns. A young boat builder dreams of a better future after a devastating Viking raid shatters the life he hoped for.Lives IntertwinedA Norman noblewoman follows her husband to a new land only to find her life there shockingly different; and a capable monk at Shiring Abbey has a vision of transforming his humble home into a centre of learning admired throughout Europe.The Dawn of a New AgeNow, with England at the dawn of the Middle Ages, these three people will each come into dangerous conflict with a ruthless bishop, who will do anything to increase his wealth and power, in an epic tale of ambition, rivalry, love and hate.Thirty years ago we were introduced to Kingsbridge in The Pillars of the Earth, and now in this prequel international bestseller Ken Follett will take us on a journey into a rich past, which will end where his masterpiece begins.
£26.99
John Wiley & Sons Inc The Wealth Dragon Way: The Why, the When and the How to Become Infinitely Wealthy
Take control of your financial future with expert guidance from wealth educators and property millionaires John Lee and Vincent Wong The Wealth Dragon Way is an essential guide to creating passive income, building property-based wealth, and achieving financial freedom. This inspiring and informative resource can help you define your financial goals and identify the steps you need to take to achieve them. Exploring common myths and misinformation surrounding wealth—such as “money is the root of all evil”—this book shows how overcoming fear and self-doubt can change the way you think about wealth and your potential for personal growth. Real-world examples illustrate how entrepreneurs can use alternative strategies to acquire properties below market value. Fully updated to reflect the current economic environment, this second edition includes the Top Ten Habits of Successful Wealth Dragons as well as new chapters on the foundations of true wealth and how to adopt abundance mentality. From expanded sections on multiple income streams to a more in-depth look at the psychology behind our approach to money, such as posing the question, “Is money your friend?,” this latest edition offers a roadmap to achieving infinite wealth. Knowing why you want to be wealthy increases your chances of becoming wealthy. This essential guide explores what lies beneath our relationship with money and offers practical methods to attain the freedom that monetary wealth affords and stresses the importance of having high moral wealth. Gain practical guidance delivered with an inspiring motivational message Learn how to define your goals and maximize your likelihood of success Explore the psychological patterns that prevent us from achieving our financial goals Overcome the obstacles standing in the way of your financial freedom It has never been more important to take control of your financial future. Uncertain economic futures, increasing healthcare costs, and unreliable retirement benefits are just a few reasons to start focusing on your financial future today. No matter what your ultimate goal is—whether you want to quit the daily grind, acquire assets for increased security, or build passive income streams to achieve true financial freedom—The Wealth Dragon Way shows you the best way to get there.
£14.38
John Wiley & Sons Inc The Wealth Dragons Collection
A set that combines the three books written by wealth educators and property millionaires John Lee and Vincent Wong This inspiring and informative resource helps you define your financial goals and identify the steps you need to take to achieve them. Exploring common myths and misinformation surrounding wealth – such as “money is the root of all evil” – this set shows how overcoming fear and self-doubt can change the way you think about wealth and your potential for personal growth. • Property Entrepreneur • Business Hack • The Wealth Dragon Way This collection should be on the shelf of every entrepreneur and aspiring business owner. "As business owners we know that the world of cyberspace and social media is always evolving, and we need the advice of true experts to ensure we don't get left behind. John Lee understands every aspect of the online world and in Business Hack he shares his knowledge with you so you can tap the power of your online presence and marketing to grow your business exponentially." —Sharon Lechter, Author of Think and Grow Rich for Women; Co-Author of Rich Dad Poor Dad and Three Feet from Gold "As an entrepreneurially-minded property developer, I cannot praise Property Entrepreneur enough as a 'must-read' for anyone seeking to build a property investment business. This book is like having a pocket-book mentor. For those either starting out on their property investment journey or even for those with experience, this book is the definitive 'go-to'. My advice is read, re-read and refer to for years to come!" —Chris Madelin, CEO, Magna Asset Management "John Lee and Vincent Wong have created an honest and accessible 'go-to' book. As an entrepreneur myself, I fully relate to some of the experiences they share, both good and bad. Their down-to-earth practicality and genuine wish to change people's lives for the better jumps off every page. For anyone seeking inspiration and motivation when beginning their journey towards infinite wealth, The Wealth Dragon Way is an excellent starting point." —Eric Ho, Entrepreneur; Founder, Yo Yo Group
£29.99
Hal Leonard Corporation John Lee Hooker Anthology
£29.99
WW Norton & Co Touch the Future: A Manifesto in Essays
Born Deaf into an ASL-speaking family and blind by adolescence, John Lee Clark learned to embrace the possibilities of his tactile world. He is on the frontlines of the Protactile movement, which gave birth to an unprecedented tactile language and a way of life based on physical connection. In a series of paradigm-shifting essays, Clark reports on seismic developments within the DeafBlind community. In “Against Access”, he interrogates the prevailing advocacy for “accessibility” that re-creates a shadow of a hearing-sighted experience. In the National Magazine Award–winning “Tactile Art”, he describes his relationship to visual art and encounters with tactile sculpture. He advocates for “Co-Navigation”, a new way of guiding that respects DeafBlind agency, and offers a brief history of the term “DeafBlind”. As warm and witty as he is radical and inspiring, Clark welcomes readers into the exciting Protactile landscape and celebrates the hidden knowledge that can be gained through touch.
£19.99
Severed Press World Of Monsters
£18.91
£15.84
Union Square & Co. The 100-Day Goal Journal: Accomplish What Matters to You
Accomplish your number-one goal in just 100 days and stay focused with this motivational journal. Success is just 100 days away! Whether you're an aspiring business owner, a student who wants good grades, or someone who wants to build healthy eating habits, this interactive journal will guide you every step of the way. Using the best elements from John Lee Dumas's wildly popular, self-published The Freedom Journal and The Mastery Journal, it provides structure, holds you accountable, and puts you on the right track. Set an attainable goal and outline exactly what you want to achieve. Use the daily planning pages to help you complete required tasks and gain productivity, discipline, and focus. Create daily action plans, track your progress, and reflect on your successes and challenges using the ten-day review pages. You’ll easily make your dreams come true!
£17.99
Gallaudet University Press,U.S. Deaf American Poetry - an Anthology
£26.61
Penguin Putnam Inc The Armor of Light: A Novel
£39.89
Random House USA Inc The Splendid and the Vile: A Saga of Churchill, Family, and Defiance During the Blitz
£31.05
Batsford Ltd Victorian Maps of England: The county and city maps of Thomas Moule
The most beautiful Victorian maps of England's counties and cities – in large format – by one of Britain's great cartographer's Thomas Moule. Thomas Moule was one of the finest Victorian mapmakers and is regarded as the true follower of John Speed in the cartographic history of Britain. Moule’s beautifully observed county and city maps present a minutely detailed record of 19th-century England. They were first published in collectable parts between 1830 and 1837 and then published together in the extensive 2-volume masterwork The English Counties Delineated. Moule celebrated the ‘ancientness’ and history of each county by including pastoral or monument views within the maps, all framed by cartouches, festoons and architectural ornament in a variety of historical styles. But underpinning this ancient vision is the hand of the British Industrial Revolution. Moule’s maps are deeply informed by the early technical work of the Ordnance Survey and record the unstoppable growth of the major cities and the unrelenting spread of the railways. The maps have remained influential and highly collectable as both originals and as reproductions. For the first time in a generation this new large-format volume, comprising 55 county and city maps, presents the main body of Thomas Moule’s work alongside his original detailed text descriptions. The book’s Introduction explains Moule’s career as a writer and antiquary and sets his celebrated maps in the context of the technical cartographic revolution in which they were published. The book examines the wide-ranging artistic and cultural influences exhibited as Moule combines accurate cartography with highly decorative architectural frames and evocative, Romantic, pastoral views of the England he so cherished. In doing so it positions him alongside his fellow celebrated Victorian pioneers, including George Virtue, William Westall, Walter Scott, Charles Dickens, JMW Turner, Augustus Pugin, Edward Stanford and George Bradshaw.
£27.00
Lonely Planet Global Limited Lonely Planet Best Road Trips Canada
Discover the freedom of the open road with Lonely Planet's Canada's Best Road Trips. This trusted travel companion features 32 amazing drives, from 2-day escapes to 2-week adventures. Marvel at the Niagara Falls, spot whales in Newfoundland and sample wine on the Okanagan Valley Wine trail. Get to Canada, rent a car, and hit the road! Inside Lonely Planet's Canada's Best Road Trips: Itineraries for classic road trips plus other lesser-known drives with expert advice to pick the routes that suit your interests and needs Full-color route maps - easy-to-read, detailed directionsDetours - delightful diversions to see the Canada's highlights along the way Link Your Trip - cruise from one driving route to the next Insider tips - get around like a local, avoid trouble spots and be safe on the road - local driving rules, parking, toll roadsStretch Your Legs - the best things to do outside the car Essential info at your fingertips - hours of operation, phone numbers, websites, prices Honest reviews for all budgets - eating, sleeping, sightseeing, hidden gems that most guidebooks missLavish color photography provides inspiration throughout Covers British Columbia and Yukon Territory, Alberta, Saskatchewan and Manitoba, Ontario, Quebec, Nova Scotia, New Brunswick and Prince Edward Island, and more The Perfect Choice: Lonely Planet's Canada's Best Road Trips is perfect for exploring Canada via the road and discovering sights that are more accessible by car. Planning a Canadatrip sans a car? Lonely Planet's Canada, our most comprehensive guide to Canada, is perfect for exploring both top sights and lesser-known gems. About Lonely Planet: Lonely Planet is a leading travel media company, providing both inspiring and trustworthy information for every kind of traveler since 1973. Over the past four decades, we've printed over 145 million guidebooks and phrasebooks for 120 languages, and grown a dedicated, passionate global community of travelers. You'll also find our content online, and in mobile apps, videos, 14 languages, armchair and lifestyle books, ebooks, and more, enabling you to explore every day. 'Lonely Planet guides are, quite simply, like no other.' New York Times 'Lonely Planet. It's on everyone's bookshelves; it's in every traveler's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' Fairfax Media (Australia)
£17.99
Lonely Planet Global Limited Lonely Planet Vancouver & Victoria
Lonely Planet’s Vancouver & Victoria is our most comprehensive guide that extensively covers all the region has to offer, with recommendations for both popular and lesser-known experiences. Shop for vintage shoes in quirky Gastown, hit the powdered slopes of Grouse Mountain and sample an Indian Pale Ale in a hidden microbrewery - all with your trusted travel companion.Inside Lonely Planet’s Vancouver & Victoria Travel Guide: What’s NEW in this edition?Up-to-date information - all businesses were rechecked before publication to ensure they are still open after 2020’s COVID-19 outbreakNEW top experiences feature - a visually inspiring collection of Vancouver and Victoria’s best experiences and where to have them What's NEW feature taps into cultural trends and helps you find fresh ideas and cool new areas NEW Accommodations feature gathers all the information you need to plan your accommodationHighlights and itineraries help you tailor your trip to your personal needs and interestsEating & drinking in Vancouver and Victoria - we reveal the dishes and drinks you have to tryColor maps and images throughoutInsider tips to save time and money and get around like a local, avoiding crowds and trouble spotsHonest reviews for all budgets - eating, sleeping, sightseeing, going out, shopping, hidden gems that most guidebooks missCultural insights give you a richer, more rewarding travel experience - history, people, music, landscapes, wildlife, politicsOver 40 maps Covers West End, Gastown, Chinatown, Granville Island, Whistler, Victoria, the Southern Gulf Islands, and moreThe Perfect Choice: Lonely Planet’s Vancouver & Victoria, our most comprehensive guide to the region, is perfect for both exploring top sights and taking roads less travelled. Visiting Vancouver for a week or less? Lonely Planet’s Pocket Vancouver guide is a handy-sized guide focused on the city’s can’t-miss experiences.About Lonely Planet: Lonely Planet is a leading travel media company, providing both inspiring and trustworthy information for every kind of traveler since 1973. Over the past four decades, we've printed over 145 million guidebooks and phrasebooks for 120 languages, and grown a dedicated, passionate global community of travelers. You'll also find our content online, and in mobile apps, videos, 14 languages, armchair and lifestyle books, ebooks, and more, enabling you to explore every day. 'Lonely Planet guides are, quite simply, like no other.' – New York Times'Lonely Planet. It's on everyone's bookshelves; it's in every traveler's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' – Fairfax Media (Australia)
£13.99
Chronicle Books Lavash: The bread that launched 1,000 meals, plus salads, stews, and other recipes from Armenia
With growing interest in fermentation and the medical benefits of a Mediterranean diet, Armenian food offers a new take on healthful deliciousness. It combines the best flavors and techniques of Mediterranean and central European cuisines into fresh and satisfying dishes, served with plenty of pickles, sides, and the soft, ubiquitous bread known as lavash. An ode to Armenian food and culture, Lavash is part cookbook, part travelogue, and part lookbook of tempting food and revealing atmospheric photography. More than 60 recipes—arranged by course—cover authentic breads and everything you eat with them, from soups and salads to mains and sweets. For both armchair travelers and home cooks, here's a book as enticing in the reading as its recipes are to the palate.
£17.99
John Wiley & Sons Inc The Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms
Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. By managing these interactions at scale throughout the customer lifecycle, you can optimize the value of your customers and segments through strategic use of Connected CRM (cCRM). This book shows you how to take advantage of the massive growth and proliferation of social and other digital media, with clear strategy for developing the new capabilities, tools, metrics, and processes essential in the age of platform marketing. Coverage includes identity management, audience management, consumer privacy and compliance, media and channel optimization, measurement and attribution, experience design, and integrated technology, plus a discussion on how the company as a whole must evolve to keep pace with marketing's increasingly rapid evolution and capabilities. The expansion of digital platforms has created addressability opportunity through search, video, display, and social media, offering today's foremost opportunity for competitive advantage. This book outlines the capabilities and perspective required to reap the rewards, helping you shift your strategy to align with the demands and expectations of the modern consumer. Develop the tools, metrics, and processes necessary to engage the modern consumer Gain a deep understanding of Connected Customer Relationship Management Leverage trends in technology and analytics to create targeted messages Adjust your company's structure and operations to align with new capabilities The new era of marketing requires thorough understanding of cCRM, along with the knowledge and innovative forethought to thrive in the ever-expanding digital audience platform environment. The Rise of the Platform Marketer gives you an edge, and helps you clear a path to full implementation.
£20.69
Springer-Verlag New York Inc. Financial Econometrics, Mathematics and Statistics: Theory, Method and Application
This rigorous textbook introduces graduate students to the principles of econometrics and statistics with a focus on methods and applications in financial research. Financial Econometrics, Mathematics, and Statistics introduces tools and methods important for both finance and accounting that assist with asset pricing, corporate finance, options and futures, and conducting financial accounting research. Divided into four parts, the text begins with topics related to regression and financial econometrics. Subsequent sections describe time-series analyses; the role of binomial, multi-nomial, and log normal distributions in option pricing models; and the application of statistics analyses to risk management. The real-world applications and problems offer students a unique insight into such topics as heteroskedasticity, regression, simultaneous equation models, panel data analysis, time series analysis, and generalized method of moments. Written by leading academics in the quantitative finance field, allows readers to implement the principles behind financial econometrics and statistics through real-world applications and problem sets. This textbook will appeal to a less-served market of upper-undergraduate and graduate students in finance, economics, and statistics.
£149.99
Bristol University Press Business and Community in Medieval England: The Cambridge Hundred Rolls Source Volume
One of the most important manuscripts surviving from thirteenth-century England, the corpus of documents known as the Hundred Rolls for Cambridge have been incomplete until the recent discovery of an additional roll. This invaluable volume replaces the previous inaccurate transcription by the record commission of 1818 and provides new translations and additional appendices. Shedding new light on important facets of business activity in thirteenth-century Cambridge, this volume makes a significant contribution to our knowledge of the early phases of capitalism. This unique text will be of interest to anyone working in the fields of economic and business history, entrepreneurship, philanthropy and medieval studies. A research monograph based on recently discovered historical documents, Compassionate Capitalism: Business and Community in Medieval England, by Casson et al, is also now available from Bristol University Press.
£77.39