Search results for ""Kogan Page""

Written for HR professionals and all those responsible for talent acquisition, this evidence-based guide explains what candidate experience is, why it matters and how it impacts the bottom line. Candidate Experience discusses why talent acquisition is more than just recruitment and provides expert guidance on all the key phases of the experience: attraction, application, interviewing, offer and onboarding. There is clear explanation of how to use data, metrics and KPIs to track and measure candidate experience as well as essential coverage of how to excel at recruitment in a post-Covid world from remote interviewing to surge hiring and identifying the new skills a company needs to thrive. This book takes a strategic approach to candidate experience and offers advice on how to deal with business resistance whether this is due to cost, time, regulation or perceived value. Supported by insights from more than 10 years of research in the area from over 1,200 companies and over 1.25 million candidates, practical tools such as a business impact calculator and case studies from organizations including AT&T, Walgreens and Deluxe, this is essential reading for all those responsible for acquiring and engaging the talent the business needs to succeed.

Read more less

Accountants and bookkeepers are working long hours but not making the profits they should. A value pricing strategy can lead to better prices for accounting professionals and better results for their clients. The concept of value pricing is simple to understand but many accountants struggle with the price conversation and lack the confidence to charge higher prices. Value Pricing for Accounting Professionals is a practical guide to building a clear pricing strategy, feeling more confident and increasing earnings. It covers the critical steps to pricing a new client and how to re-price existing clients without losing them by quantifying value. The book's step-by-step approach is backed up by dozens of real-life case studies of firms which applied these methods to get better results, along with benchmarking research based on a survey of thousands of accounting professionals. There is guidance on calculating a profitable price, creating effective packages and managing the 'invisible' cost of scope creep, and new insights into meeting clients remotely and pricing in difficult economic times. Become more profitable and deliver extraordinary solutions to clients with this essential guide to effective value pricing.

Read more less

SHORTLISTED: Business Book Awards 2023 - Work & Life We've come some way in the fight for equality in the workplace, but we aren't finished yet. Join the women who are finding a powerful new way to lead. In Change Makers, expert leadership coach Katy Murray presents an actionable plan to expand your influence, step forward and make a difference at work. The book shares powerful habits that will reshape your brain and shift your behaviour. Learn how to clarify your purpose, increase your joy, and boost your energy, whilst also managing overwhelm and preventing burnout. Change Makers leads you through a personalized journey of self-discovery, with practical templates, exercises and coaching prompts to support your progress. Includes inspirational real-life examples of change-making women, including Lara Sheldrake of Found & Flourish, Davinia Tomlinson from rainchq, Naomi Evans from Everyday Racism and Lauren Currie OBE of UPFRONT. Uncover how to embody change, break down barriers, disrupt systems and co-create a more equitable world.

Read more less

SHORTLISTED: Business Book Awards 2023 - Work & Life If businesses can be agile to survive in an uncertain world, so can you. The future of work requires you to move flexibly and quickly to react to change; that's where your mindset matters. Who wouldn't want to know how to best navigate the choppy waters of change? Resilience is the skill to master for the future of work. The capacity to overcome adversity and, crucially, to learn from experiences and grow, resilience is the tool to have in your business leadership arsenal. From an individual perspective, it will lead to better performance and wellbeing, and for your team, you can positively affect change and build a culture of resilience that permeates your business. In Mindset Matters chartered psychologist and star LinkedIn Learning instructor, Gemma Leigh Roberts, teaches you why mental agility is the key ingredient to developing resilience and how to achieve it. This book will teach you the principles of thriving in uncertainty. From changing perspectives, emotional flexibility and achieving a growth mindset, to cementing your mindset shift in others and your team, you will learn research-backed strategies that will allow you to grow your resilience and use change to your advantage. With energy and speed, you can embrace moments of pivots and ensure you and your business bounce back from whatever the world throws at you next.

Read more less

The third edition of Employee Relations is a practical guide to the principles and practice of fostering positive relationships with employees to develop their engagement and achieve business success. It features updated material on recent legislation changes including employment status in the gig economy and deregulation as a result of new international relations. Covering key areas such as conflict and dispute resolution, redundancies, rights and ethics, this book equips you with the skills and knowledge to plan, build and assess employee relations in any type of organization. Practical diagnostic tools and real-life examples from organizations including HSBC show how these strategies can be applied in practice. With updated guidance and examples covering employee voice and the virtual workplace, Employee Relations is a vital resource for HR practitioners and students alike. Online resources include questionnaires and templates to support the development of an effective employee relations strategy. HR Fundamentals is a series of succinct, practical guides featuring exercises, examples and case studies. They are ideal for students and those in the early stages of their HR careers.

Read more less

Communicating effectively is crucial to improving employee engagement, organizational culture, and performance. Learn how to focus your time and resources to make the most positive difference to your organization and its people. Successful Employee Communications explores how to help organizations work with purpose, be better listeners and connect with employees who have higher expectations and new ways of working. Easy-to-follow frameworks and checklists will help you conduct an internal communication audit, develop and measure a communication plan, work with difficult news and behaviour change, and support leaders to be more effective communicators. Written by leading PR and internal communications experts and packed with new case studies and updated content, this second edition of Successful Employee Communications blends theory and practice, sharing insights and lessons from global organizations including AB InBev, Cambridge University, Reckitt and the Organisation for Economic Co-operation and Development (OECD). It is essential reading for anyone responsible for internal communication, employee engagement, organizational culture or employee experience in the new world of work.

Read more less

Virtual work and teams have become normal in organizations around the world. This book is the guide for those who cannot always be together in person with colleagues, whether fully remote or hybrid. Virtual Leadership offers practical strategies and proven methods for getting the best out of hybrid or remote work and teams. This useful guide explains how to create cohesive teams, collaborate creatively and effectively, connect across barriers of distance and culture, building on the foundation of a leader's own mindset and approach. It provides clear guidance on how to run engaging and effective meetings, as well as how to encourage high performance from motivated and happy team members in between meetings. Fully revised throughout, this second edition: - Provides a new chapter entirely focused on hybrid ways of working; - Offers advice for those leading teams in a formal capacity, as well as for those where leadership is an occasional part of their role; - Gives ideas and practical tips on how to overcome the many complications of virtual work; - Presents diverse case studies and examples from business, education, community, healthcare and beyond, sparking insights that can be adapted to other environments. Leading virtual teams effectively requires a new set of skills and a facilitative leadership approach. Written by a leading expert in the field, Virtual Leadership is here as your guide.

Read more less

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy that is supported and integrated throughout every part of your organization, with this essential handbook to enhancing your online presence. Social Media Marketing for Business provides a step-by-step roadmap to setting up effective workflows, team configurations, governance models and social media policies, alongside creating and measuring content and social media campaigns that have the competitive edge. Featuring insights from leading industry experts, it covers areas such as balancing social media ownership, measuring success using analytics and conducting a social media audit. Containing an array of international case study examples from organizations such as The World Wildlife Fund (WWF), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the common pitfalls to avoid. Supported by a content calendar templates, content marketing framework and online presentation slides, this book is a one-stop-shop for developing effective social media marketing strategies and integrating them within your business.

Read more less

Mapped to the CIPD Level 7 module of the same name, International Human Resource Management is a critical textbook for all HR students. Structured around the three core areas of cross-cultural HRM, comparative HRM and international HRM itself, this book provides students with a thorough grounding in the key approaches to international HRM. Packed with global examples and case studies to support learning, this book explores all aspects of international human resource management from global talent strategy, recruitment and knowledge management to the difference in reward systems across cultures and managing expatriate assignments making it essential reading for students on both CIPD and non-CIPD accredited courses. Supported by 'theory and practice' boxes in every chapter and with reflective activities and learning questions throughout, International Human Resource Management ensures that students without real-world business experience fully understand the main concepts and how they apply in the world of work. This edition now includes new coverage of the impact of the gig economy on international HRM, how technology is impacting HRM across countries and new material on workforce diversity. Online resources include lecture slides and additional case studies.

Read more less

Mapped to the CIPD Level 7 module of the same name, International Human Resource Management is a critical textbook for all HR students. Structured around the three core areas of cross-cultural HRM, comparative HRM and international HRM itself, this book provides students with a thorough grounding in the key approaches to international HRM. Packed with global examples and case studies to support learning, this book explores all aspects of international human resource management from global talent strategy, recruitment and knowledge management to the difference in reward systems across cultures and managing expatriate assignments making it essential reading for students on both CIPD and non-CIPD accredited courses. Supported by 'theory and practice' boxes in every chapter and with reflective activities and learning questions throughout, International Human Resource Management ensures that students without real-world business experience fully understand the main concepts and how they apply in the world of work. This edition now includes new coverage of the impact of the gig economy on international HRM, how technology is impacting HRM across countries and new material on workforce diversity. Online resources include lecture slides and additional case studies.

Read more less

Have you ever wondered what has made Mercedes the undisputed kings of Formula One? Do you want to know how Lewis Hamilton has managed to exceed legendary driver Michael Schumacher's record of winning races? And most of all, do you want to find out how to inject that winning streak to your business strategy? In this riveting insider's account of nearly 40 years in the Formula One industry, Mark Gallagher explains what it takes to succeed in a competitive business with high technology, high finance and immensely high stakes. Like any global business, Formula One demands the best from its people. To thrive within it requires impeccable leadership and communications skills. You also need to bring in the ability to design, manufacture, develop and launch a constantly improving high-technology product, constantly working to immoveable deadlines with an immense supply chain and tight regulations. The Business of Winning sets out a one-stop management guide for business leaders keen to emulate this high-speed, high-impact approach to business. This entirely revised new edition unveils how Formula One is using new technologies to finesse the most minute of details, whilst reaching new audiences, playing its part in sustainability with the aim of being carbon neutral by 2030 and showing the way to diversity and inclusion.

Read more less

WINNER: PA Voice Awards 2015 - Best Book for a PA (1st edition) With the world of work profoundly disrupted by artificial intelligence, machine learning and COVID-19, the role of the executive assistant is changed forever. Learn how to respond to these challenges and help create 'the better normal' while developing the leadership skills necessary to thrive in a senior administrative position. From bestselling author and expert Sue France, The Definitive Executive Assistant & Managerial Handbook is the ultimate guide to management in the context of an administrative role. Placing an emphasis on both personal leadership and practical skills, this new edition of the award-winning book teaches readers to manage a team, develop the emotional intelligence to understand their colleagues, negotiate effectively and confidently manage a project. Equipped with these tools, readers will be ready to steer their teams to organizational success in any situation. With new sections on best practice for managing remote workers and building a responsible relationship with new technologies, The Definitive Executive & Managerial Handbook is an indispensable guide for both ambitious PAs aiming for promotion and senior assistants who want to improve their skills.

Read more less

Don't let interview nerves get the better of you - present the best version of yourself and be ready for anything to wow your potential employer. Including hundreds of sample interview questions and answers to really help you nail it on the day, Ultimate Interview is the ideal tool to help you relax and show off your best side. The secret to stress-free interviewing is preparation, preparation, preparation, and this book will take you through everything you need to effectively prepare, including: -Understanding your interviewer and what they are looking for -How to highlight the evidence they want to see -How to stand out from the competition -Coping with difficult questions -Telephone, video and assessment centre interviews This fully updated 6th edition now contains new and up-to-date advice on the future of work; developing resilience; blind selection processes; and working in the gig economy. Getting a job doesn't have to be painful - let this book help you give the Ultimate Interview. About the Ultimate series... The Ultimate series contains practical advice on essential job search skills to give you the best chance of getting the job you want. Taking you all the way from starting your job search to completing an interview, it includes guidance on CV or resume and cover letter writing, practice questions for passing aptitude, psychometric and IQ tests, and reliable advice for interviewing.

Read more less

Don't let interview nerves get the better of you - present the best version of yourself and be ready for anything to wow your potential employer. Including hundreds of sample interview questions and answers to really help you nail it on the day, Ultimate Interview is the ideal tool to help you relax and show off your best side. The secret to stress-free interviewing is preparation, preparation, preparation, and this book will take you through everything you need to effectively prepare, including: -Understanding your interviewer and what they are looking for -How to highlight the evidence they want to see -How to stand out from the competition -Coping with difficult questions -Telephone, video and assessment centre interviews This fully updated 6th edition now contains new and up-to-date advice on the future of work; developing resilience; blind selection processes; and working in the gig economy. Getting a job doesn't have to be painful - let this book help you give the Ultimate Interview. About the Ultimate series... The Ultimate series contains practical advice on essential job search skills to give you the best chance of getting the job you want. Taking you all the way from starting your job search to completing an interview, it includes guidance on CV or resume and cover letter writing, practice questions for passing aptitude, psychometric and IQ tests, and reliable advice for interviewing.

Read more less

How can individuals and organizations understand and measure mental toughness to deal with stress and challenge, and so improve performance? This fully updated third edition of Developing Mental Toughness provides the answers to unlock this potential. Tracing its development from sports psychology into the business sector, Developing Mental Toughness provides a reliable psychometric measure to apply at the organizational level. With coverage on how mental toughness relates to other behaviours and can be applied to employability, leadership, performance, creativity, emotional intelligence and motivation, the practical guidance and exercises in this book make it essential reading for academics, managers and coaches alike. This third edition includes an expansion of the 4Cs model to include concepts on learning orientation and resilience and new chapters on evidence-based practice and using the Mental Toughness Questionnaire (MTQ48) to gain richer self-awareness. Featuring case studies from Deloitte and Ethiad, Developing Mental Toughness is the practical coaching guide for developing capabilities and resilience.

Read more less

Effective negotiations lead to sustainable partnerships, help both parties to achieve higher goals than they would alone and allow organizations to avoid the costly price of conflict. This book outlines a simple and powerful method of negotiating, either in person or virtually. The Practical Negotiation Handbook outlines a tried and tested five-step process for negotiating lasting agreements, with best practice case examples, checklists and tools. This thoroughly practical guide brings together over 25 years of the author's experience negotiating in a variety of countries and contexts to give you the confidence to negotiate any kind of contract or agreement, large or small. Using a 'solution-focused' approach which centres around preferred outcomes rather than conflicts, and on questioning and listening to the other party rather than trying to convince or impose and making assumptions, this pragmatic book will help build your profile as an ethical and respected negotiator. From contextual analysis and goal preparation to the importance of communication and building an offer, it cuts through the theory and clearly outlines the skills needed to influence the outcome and implementation of any negotiation.

Read more less

This brand-new book from HRM expert and bestselling author, Michael Armstrong, is an ideal companion for those studying learning and development (L&D) at third year undergraduate and postgraduate level as well as practitioners in L&D roles in the workplace. Armstrong's Handbook of Learning and Development provides an essential grounding in L&D theory including the components of L&D, the distinction between L&D and training, the relationship of L&D to human resources and knowledge management as well as coverage of the role of an L&D practitioner. In addition, this book covers emerging areas of learning such as digital, social and workplace learning as well as some of the latest developments including micro, connected and personalized learning as well as earning experiences. There is also coverage of how to use AI, gamification and curation to support learning and how to host both online and offline learning events. Supported by case studies and examples to put the theory in context, reflective exercises to consolidate learning and further reading suggestions to broaden knowledge and engagement with the topic, Armstrong's Handbook of Learning and Development is crucial reading for academic success. The final part of the book includes additional aspects of L&D including apprenticeships, leadership development and personal and interpersonal skills development. Online resources include lecture slides for every chapter, a lecturer manual and student manual.

Read more less

Businesses who can make sense of the huge influx and complexity of data will be the big winners in the information economy. This comprehensive guide covers all the aspects of transforming enterprise data into value, from the initial set-up of a big data strategy, towards algorithms, architecture and data governance processes. Using a vendor-independent approach, The Enterprise Big Data Framework offers practical advice on how to develop data-driven decision making, detailed data analysis and data engineering techniques. With a focus on practical implementation, The Enterprise Big Data Framework introduces six critical capabilities that every organization can use to become data driven. With sections on strategy formulation, data governance, sustainability, architecture and algorithms, this guide provides a comprehensive overview of best practices organizations can leverage to win in the data economy. Throughout the different sections, the book also introduces a capability model that every organization can use to measure progress. Endorsed by leading accreditation and examination institute AMPG International, this book is required reading for the Enterprise Big Data Certifications, which aim to develop excellence in big data practices across the globe. Online resources include sample data for practice purposes.

Read more less

Delivering successful procurement programs has helped businesses like IKEA, Tesla and Nike maximize the potential of their resources and gain the competitive advantage. Learn how to develop similar strategies, that meet the needs of the business, customers and suppliers, and lead their implementation using insights from the experts in procurement strategy. Leading Procurement Strategy provides readers with a complete overview of the skills, knowledge and tools needed to implement a successful procurement strategy. The expert author team of Carlos Mena, Remko van Hoek, and Martin Christopher present practical advice and guidance underpinned by academic theory and supported by an extensive range of real-world case studies including IBM, IKEA, John Deere, NASA, Nike and Tesla. Readers are shown how to develop, deliver and sustain procurement performance with clear and accessible guidance. The third edition offers the latest insights into the future of procurement and digitalization, updates on green and socially responsible procurement and a revised structure. The key issues affecting the procurement function are covered and tips for developing the best practices in teams are found throughout.

Read more less

Businesses who can make sense of the huge influx and complexity of data will be the big winners in the information economy. This comprehensive guide covers all the aspects of transforming enterprise data into value, from the initial set-up of a big data strategy, towards algorithms, architecture and data governance processes. Using a vendor-independent approach, The Enterprise Big Data Framework offers practical advice on how to develop data-driven decision making, detailed data analysis and data engineering techniques. With a focus on practical implementation, The Enterprise Big Data Framework introduces six critical capabilities that every organization can use to become data driven. With sections on strategy formulation, data governance, sustainability, architecture and algorithms, this guide provides a comprehensive overview of best practices organizations can leverage to win in the data economy. Throughout the different sections, the book also introduces a capability model that every organization can use to measure progress. Endorsed by leading accreditation and examination institute AMPG International, this book is required reading for the Enterprise Big Data Certifications, which aim to develop excellence in big data practices across the globe. Online resources include sample data for practice purposes.

Read more less

During the Covid-19 pandemic, almost half of Americans reported that the crisis had a negative effect on their mental health. In the UK, the financial crisis of 2008 resulted in a rise in stress and anxiety and a decline in physical health. When dealing with a crisis, a business will consider the resilience of its structures and processes or the impact on forecasts and budgets but what about their people? Without a supported, engaged and motivated workforce, the business won't be able to achieve its crisis recovery plans. Managing Workplace Health and Wellbeing During a Crisis is a practical guide for all HR professionals and those responsible for talent management. It covers how to deal with employee stress and burnout as well as how to drive engagement, motivation and morale during unsettled times. There is expert guidance on how to deal with role and responsibility changes and explains how to improve productivity through effective employee communication. Supported by case studies from companies including Microsoft, Marks and Spencer, GlaxoSmithKline, Rolls-Royce and Twitter, this book equips readers to deal with a crisis as it is happening and implement longer term post-crisis strategies. Written by an expert author team including Professor Sir Cary Cooper, Chair of the National Board of Health and Wellbeing at Work, this is necessary reading for all professionals needing to deal with the health and wellbeing of their workforce in any crisis that may arise.

Read more less

An essential textbook for the CIPD Level 7 module in Resourcing and Talent Management which covers the recruitment, selection and retention of staff as well as employee retirement, dismissals and redundancy. Resourcing and Talent Management provides broad and accessible coverage of key topics for HR masters students and is the essential companion for the CIPD Level 7 module of the same name. It covers everything from job design and both internal and external recruitment through to interviewing, selection and contracts of employment. There is also guidance on staff retention, succession planning, employee turnover as well as crucial information on how staff leave the business whether this is retirement, redundancy or dismissal. This new edition of Resourcing and Talent Management now includes a brand new chapter on managing absence as well as new content on the UK labour market outside the EU and the implications of Brexit on recruitment and staff development, Fully updated throughout and aligned to the new CIPD qualification framework, this textbook includes 'explore further' boxes to encourage students to read more deeply, 'pause for thought' boxes to encourage reflection on learning and activities to put their learning in practice and test their understanding.

Read more less

WINNER: Business Book Awards 2022 - Diversity, Inclusion & Equality Category SHORTLISTED: getAbstract International Book Award 2022- Learning Impact Category An organization's employees are its biggest competitive advantage. Performance gains can be achieved through cost saving, process improvement or technology adoption, but the biggest difference is made by people. This means that recruiting, engaging and retaining the very best talent has never been more important. Crucially, these employees should be a diverse group of people with different approaches, skills and strengths in problem-solving and driving innovation. As well as focusing on gender, race, age and class, it is critical that businesses also develop a neurodiverse workforce if they are committed to outperforming the competition and achieving sustainable business growth. Neurodiversity at Work is a practical guide that explains what neurodiversity is, why it's important and what the benefits are. It covers how to attract, recruit and engage neurodiverse talent and provides guidance on how to adapt HR policies, processes and workplaces to ensure that all employees, including the 2 in 10 employees in the UK who are neurodiverse, can reach their full potential. Neurodiversity at Work is packed full of case studies from leading organizations like Microsoft who are already seeing the productivity, performance and financial benefits of neurodiversity in the workplace. Individuals in these companies are also experiencing benefits in their working environments. Also featured are interviews with prominent figures in the neurodiversity community and people who have successfully adapted their HR processes for neurodiversity, including members of the ND@IBM Program and the Head of People and Culture at Autotrader. With tips, advice, examples and 'how to' actions in every chapter, this is essential reading for every HR professional.

Read more less

Work and Employment in a Changing Business Environment is the definitive textbook for the new CIPD Advanced Level 7 module. It provides students with an understanding of the major contemporary trends in the HR business environment and discussion of significant areas of HR and Learning and Development (L&D) activity that derive from or are given additional prominence as a result of environmental developments. It provides students with an understanding of ways in which major, long-term environmental developments affect employment, work and people management in organizations as well as a thorough grounding in current and short-term developments in the people management environment. These areas include globalisation, technology, the economy, labour markets, society, politics, public policy and employment regulation. This book also includes expert coverage of how change, innovation and creativity can promote improvements in organisational productivity. Most importantly, this brand new textbook covers the key elements that students on HR masters courses will need in their future careers including flexibility, agility and resilience. productivity, ethics and values, sustainability, equality, diversity and inclusion, wellbeing and working internationally. Case studies and examples demonstrate how the theory applies in practice and pause and review boxes will help students think critically about the content. Work and Employment in a Changing Business Environment is ideal reading for all postgraduate students on both CIPD and non-CIPD accredited courses. Online supporting resources include powerpoint slides for every chapter.

Read more less

The retail market in the UK is worth more than £400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. The Retail Start-Up Book provides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, The Retail Start-Up Book meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.

Read more less

It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social media is the best form of free marketing there is... don't they? The world of marketing is abound with a staggering number of misconceptions, fallacies and falsehoods. In Myths of Marketing, recognized industry expert Grant Leboff takes readers on a fascinating and entertaining journey through some of the most deeply entrenched stereotypes that exist in the industry, from the idea that sales and marketing are basically the same and that getting people's attention costs a lot of money, to the notion that demography is the best way to segment your market and 'content is king'. Using a combination of academic research, amusing examples and industry case studies, Myths of Marketing effectively debunks many of the most pervasive myths and assumptions, leaving readers with a clearer, more perceptive understanding of marketing as a whole, to improve their own practice and marketing strategy.

Read more less

Approximately 80 per cent of European and American citizens live in an urban environment. Due to their large populations and extensive commercial establishments, urban areas require large quantities of goods and services for commercial and domestic use. This results in increasing levels of demand for freight transport services. Freight transport in towns and cities is a major contributor to environmental impacts, particularly to local air pollution and noise. Urban Logistics addresses public policy makers, freight transport companies and receivers of supplies, providing them with the information and guidance to affect change in the logistics of the city. Urban Logistics is written by an outstanding team of international editors combining their expertise and using their research from leading business schools in Sweden and the US. There are also valuable contributions from academics and industry experts from companies and universities from all over the world. The book includes clear examples of initiatives that work and business case developments, as well as toolkits for policymakers and managers who are devising new initiatives. There is an in-depth examination of different aspects of urban logistics, such as retail logistics for cities, urban food supply chains, services and the special logistics requirements involved, construction, waste management and e-commerce and home delivery. There is also a focus on networks and partnerships and an analysis of innovation as a new constant.

Read more less

How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it was launched 35 years ago and how can it be achieved with a substantial profit? Strategic Sourcing and Category Management examines how IKEA - and other cost leading companies - use category management to create advantages with direct and indirect sourcing. With 25 years' experience from IKEA, where he had the responsibility to develop and execute the company's purchasing strategy, author Magnus Carlsson shares his insights on important topics: when category management is profitable and why; how teams repeatedly create value and results; what the main approaches are in different categories; how a company implements category management; the difference between success and failure. In this new edition of Strategic Sourcing and Category Management, Magnus Carlsson has added new themes including examples and references from companies such as Maersk, Carlsberg, P&G and Aldi, illustrating the application of cost leadership that spans far beyond IKEA. Even there, the cost leadership lessons are not limited to home furnishings as the company is sourcing categories such as food, components, materials, transports and indirect materials, with a total purchasing spend of approximately €7 billion. But maybe even more importantly, the book illustrates how teams create value by thinking differently and asking the right questions, allowing an understanding that goes beyond mere tools and processes.

Read more less

Create the personalized and compelling experiences that today's customers expect by harnessing AI and digital technologies to create smart connected products, with this cutting-edge guide from senior leaders at Accenture. Digital technology is both friend and foe: highly disruptive, yet it cannot be ignored. As traditional products transform into smart connected products faster than ever before, companies that fail to make use of it now put themselves in the firing line for disintermediation or even eradication. However, digital technology is also the biggest opportunity for product-making businesses to create the next generation of goods in the marketplace. In Reinventing the Product, Eric Schaeffer and David Sovie, both Senior Managing Directors at Accenture, show how this reinvention is made possible, to deliver truly intelligent, and often even autonomous, products. Reinventing the Product makes the case for companies to rethink their product strategy, innovation and engineering processes, including: - How to harness the opportunities of AI and digital technologies, such as IoT sensors, blockchain, advanced analytics, cloud and edge computing - Practical advice on transforming their entire culture to build the future of successful 'living products' - Features case studies from global organizations such as Faurecia, Signify, Symmons and Haier and interviews with thought leaders from top companies including Amazon, ABB, Tesla, Samsung and Google This book provides the only advice any product-making company needs as it embarks on, or accelerates, its digitization journey.

Read more less

The aviation industry is a major driver of world trade. As global markets and economies are constantly evolving, practitioners and academics need more quality information and a broader perspective of aviation management rather than just silo-based knowledge, particularly if they wish to move up the management ladder and progress. Air Transport Management presents the dynamic shifts which have influenced structural changes in the aviation industry, such as the emergence of low cost carriers. These changes have transformed the market, leading to deregulation and consolidation. The author provides a viable road map aimed at giving students and managers in the aviation industry a rigorous understanding on how to manage strategically in complex and turbulent market conditions. Air Transport Management examines the airline industry structure in terms of entry barriers, competition dynamics and competing business models. With the inclusion of fascinating case studies, this handbook assesses different business models used by international companies and proposes best fit management practices which airlines should follow in order to survive.

Read more less

Who is McLaren's greatest nemesis? What disappoints Ocado about their competitors? What wakes Google up at 4am? Why does Wimbledon sweat the small stuff? Wild Thinking will provide readers with the confidence to run their business differently, through unique access to thinking from the most original organizations in business today. The most successful businesses in the world are singular in their goals, yet they express them in many different and creative ways, allowing them to own a space that's distinctly theirs. This book provides access to previously untold stories of how brand leaders at some of the most interesting global businesses solve their biggest challenges. Including interviews with Google, Ocado, McLaren, Comic Relief, V&A, National Trust, Dropbox and more, each chapter of Wild Thinking explores a different question about life and work, ending with a single-minded point of view to help you consider your business from a new perspective. It's hard to keep up and stand out in constantly growing and changing markets. To succeed you need absolute clarity about what your brand and business offers; it's time to break the rules.

Read more less

Human Capital Management Standards is a comprehensive guide to the BSI and ISO frameworks for people management. Providing internationally agreed definitions and best practice guidance, it offers a foundation for sustainable people management and development practices in organizations. Covering everything from organizational governance, workforce planning, diversity and inclusion to learning and development, this book explores the key areas of people management throughout the employment life cycle, from initial hire to the time people move on from the organization. There is also coverage of additional business standards such as those related to occupational health and safety as well as the implications of implementing standards in a globalized and interconnected organizational context. Human Capital Management Standards will allow people professionals and managers in organizations of all sizes and types to develop and implement effective people policies and processes based on robust research to create a supportive organizational environment for a more productive workforce. This book also includes essential coverage of the standards assessment process and tips and advice on how to achieve successful accreditation. With case studies from organizations that have made HR interventions based on these standards and a glossary to explain the language of standards, this is an indispensable guide for HR professionals, managers and standards specialists in all organizations.

Read more less

Will the workplace of the future be overrun by machines and robots? Are the new frontiers of artificial intelligence (AI) on the cusp of dethroning us in efficiency, intelligence and innovative potential? Automation and AI will augment our human world and potential. The winners of the future of work are those that harness the power of machines to their advantage. Human/Machine is the only guide you need to understand the fourth industrial revolution. It sets out a road map to the challenges ahead, but also unlocks the wondrous opportunities that it offers. Human/Machine explores how we will work symbiotically with machines, detailing how institutions, companies, individuals and education providers will evolve to integrate seamlessly with new technologies. With exclusive case studies, this book offers a glimpse into the future and details how top companies are already thriving on this very special relationship. From gamification in job training to project management teams integrated with bots and predictive technologies that fix problems in the supply chain before they happen, the authors deliver a powerful manifesto for the adoption and celebration of automation and AI. In a much more fluid, skills-based economy, we will all need to prove our worth and future-proof our skills base. This book offers a blueprint to avoid being left behind and unearth the opportunities unique to human-machine partnership ecosystems.

Read more less

It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social media is the best form of free marketing there is... don't they? The world of marketing is abound with a staggering number of misconceptions, fallacies and falsehoods. In Myths of Marketing, recognized industry expert Grant Leboff takes readers on a fascinating and entertaining journey through some of the most deeply entrenched stereotypes that exist in the industry, from the idea that sales and marketing are basically the same and that getting people's attention costs a lot of money, to the notion that demography is the best way to segment your market and 'content is king'. Using a combination of academic research, amusing examples and industry case studies, Myths of Marketing effectively debunks many of the most pervasive myths and assumptions, leaving readers with a clearer, more perceptive understanding of marketing as a whole, to improve their own practice and marketing strategy.

Read more less

DISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General Category WINNER: CES 2020 Gary's Book Club Top Technology Book of the Year Artificial Intelligence (AI) is the new electricity of our times. It is revolutionizing industries the world over, and changing how we fundamentally view and understand work. Superhuman Innovation argues that AI will supercharge the workforce and the world of work, can be harnessed to deliver powerful change to how companies innovate and gain competitive advantage. It is a practical guide to how AI and Machine Learning are impacting not only how businesses, brands, and agencies innovate, but also what they innovate: products, services and content. In a world of product and pricing parity, the delivery of superior service experience has become the new marketing, and the new real competitive edge. With AI companies can harness the power of data, personalization and on-demand availability, at the touch of an intelligent button. Superhuman Innovation discusses how AI will serve the superstar innovators of tomorrow, by enabling them to see deeper insights and set sail for higher goals. It unearths a powerful five-pronged model which describes how AI enables innovation through the offerings of Speed (facilitating work processes), Understanding (revealing and mastering deep insights), Performance (customization of delivery to customers), Experimentation (the iterative process of reinvention and feedback) and Results (tangible, measurable and optimizable results). The book is supported by varied and innovative case studies from a variety of industries.

Read more less

In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand. Global Brand Management explores the increasingly universal scope of brand management. In an era when many brand managers will find themselves working for large multinationals operating across varied territories, categories and consumer groups, developing an understanding of both the opportunities and risks of multinational brands is truly essential. Meticulously researched, Global Brand Management shows readers how to manage an existing global brand, while simultaneously equipping them with the skills to build one from scratch. The text uses fascinating case studies including Oreo, Harley Davidson and Xiaomi to demonstrate the challenges of maintaining a stable brand identity when operating across territories with different languages, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the perfect springboard for students to appreciate, enjoy and embrace the nuances and complexities of brand management on an international scale.

Read more less

FINALIST: Business Book Awards 2018 - HR and Management Category In an increasingly volatile and complex world, it is crucial that organizations optimize leadership development so that employees in leadership positions have the right skills to operate successfully. Accelerated Leadership Development shows how HR and Learning and Development (L&D) professionals can accelerate the career progression of their top talent from entry level to senior executive roles. It covers the entire acceleration process: how to identify which individuals are right for accelerated leadership development, what roles are best suited for stretch assignments and how to avoid burnout. Packed with insights from HR experts and business leaders around the world , Accelerated Leadership Development shows how this type of development works in practice, what makes it successful and highlights the potential pitfalls to look out for. Debunking the myth that one size of leadership development fits all, this book includes specific guidance on how to tailor leadership development to women and millennials. Full of practical advice, tips and techniques, this is an essential book for anyone looking to develop their very best employees.

Read more less

Looking beyond the complexity and theory of inventory management, authors Geoff Relph and Catherine Milner examine managing inventory and achieving targets. Whilst the first edition mainly focused on planning, this new edition of The Inventory Toolkit includes three new chapters that go beyond planning to implementation. Amongst other topics, the new chapters cover holding and moving inventory, working with suppliers and using stack and flow to identify pinch points and facilitate lean and agile operations. This comprehensive second edition of The Inventory Toolkit includes case studies from diverse industries such as retail and aerospace, and worked examples and regular exercises which illustrate how the inventory tools can be used in an operational setting. It is an invaluable reference guide for students and practitioners focusing on inventory management and operations management in manufacturing and retail, as well as operational staff involved in the implementation of the MRP and inventory management modules of ERP systems.

Read more less

Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game changing hacks that make organizations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders and this book provides a deep insight into understanding how they work, how hackers think as well as giving invaluable advice on staying vigilant and avoiding the security mistakes and oversights that can lead to downfall. No organization is safe but by understanding the context within which we now live and what the hacks of the future might look like, you can minimize the threat. In Cyber Wars, you will learn how hackers in a TK Maxx parking lot managed to steal 94m credit card details costing the organization $1bn; how a 17 year old leaked the data of 157,000 TalkTalk customers causing a reputational disaster; how Mirai can infect companies' Internet of Things devices and let hackers control them; how a sophisticated malware attack on Sony caused corporate embarrassment and company-wide shut down; and how a phishing attack on Clinton Campaign Chairman John Podesta's email affected the outcome of the 2016 US election.

Read more less

Does your cover letter have the X factor? How can you make sure that it communicates what employers really want? Ultimate Cover Letters, from best-selling author and careers expert Martin John Yate, describes how to write the very best cover letters, helping you to open doors to job interviews and offers of employment, and outshine all other candidates. From the very popular Ultimate series, the book offers sound advice on assembling letters and how to use key 'power phrases' to get results, as well as over 100 sample letters to cover a variety of situations. These include e-mail responses to online applications, speculative letters, letters to answer advertised vacancies, follow-up letters, networking letters and even acceptance and resignation letters. Now including a chapter on how to develop your professional image and integrate it into your job search letter, Ultimate Cover Letters 5th edition covers all aspects of this crucial part of the job-hunting process in an engaging and approachable way, ensuring you put every chance of success by your side. Ultimate Cover Letters will help you make the perfect first impression. About the Ultimate series... The Ultimate series contains practical advice on essential job search skills to give you the best chance of getting the job you want. Taking you all the way from starting your job search to completing an interview, it includes guidance on CV or résumé and cover letter writing, practice questions for passing aptitude, psychometric and other employment tests, and reliable advice for interviewing.

Read more less

Your Health at Work is your fully researched and up-to-date guide to the most common health risks at work in the UK and how you can tackle them. The TUC expertly explains your legal rights, how to avoid injury and illness and what support is available to you. Covering the full range of industries, Your Health at Work provides guidance for everyone. Both physical health (e.g. aches and strains, hazardous substances, accidents) and mental health (anxiety, depression, bullying) are comprehensively discussed to provide you with reliable help and advice on the full range of potential health problems at work. The stories of real workers who have encountered health issues at work are included to make sure that this book is fully representative of real life and gives practical, and sometimes inspirational, insights to support you and your health every day at work.

Read more less

Malcolm McDonald on Key Account Management explores the challenges of winning, retaining and developing key accounts. Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are the key to market share and revenue growth, the costs of serving key accounts can erode profitability unless they are thoroughly understood and managed. Malcolm McDonald on Key Account Management takes a step-by-step approach to presenting best practice in key account management. Whether your business is starting up or well-established, there is always more to discover about improving the way value is created between you and your most important customers. Malcolm McDonald and Beth Rogers have spent over twenty years researching, teaching and consulting on key account management, and have condensed their knowledge into this book, focusing on making it clear, concise and easy to use.

Read more less

Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and mark-downs as necessary. They also oversee delivery and distribution of stock and deal with suppliers. Their connection with and understanding of the supply chain is vital. Supported by theories, explanations and real-life examples, Managing the Retail Supply Chain looks at concepts and core themes that run across all sectors. Many businesses use a one-size-fits-all solution for any issues which arise, leading to big problems. Managing the Retail Supply Chain presents numerous examples of different business models adopted by a variety of companies. Covering basic principles of retail supply chain, KPIs, merchandise planning and demand planning as well as omnichannel, vertical integration, on-shelf availability and e-commerce, Managing the Retail Supply Chain is an essential guide for anyone involved in or studying retail supply chains and merchandising.

Read more less

Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at the same time. It demystifies the vast spectrum of tools and techniques now available and explains how to optimize these dynamics into an innovative and effective mobile marketing strategy. Now that website search rankings take into account mobile optimization, no serious marketer can do without a thorough understanding of mobile. The first edition of Mobile Marketing won the Judge's Choice Award in Social Media at the Small Business Trend's 2014 Book Awards. This fully revised 2nd edition includes straightforward explanations on mobile optimized content, app development, social media and proximity based marketing. It has also expanded to include two brand new chapters on mobile and email and on location-based devices, plus cutting-edge updates on advances in wearable technology, mobile payments, virtual reality and strategies for the changing user journey. Integrated with tactical checklists, easy application frameworks and powerful case study insights such as Heineken, WordPress, MailChimp, Nike Training Club (NTC), Google Play and Moz, it provides a full overview from service provision and technology integration to content strategy, ready to capture fast-moving consumers on the go. Online resources include a digital marketing instructors manual, supporting lecture slides, example exam and self-test questions, and a content calendar template.

Read more less

Twenty-first-century supply chains have evolved into world-wide inter-connected supply-and-demand networks comprising vastly more complex operations, with profound inter-dependencies and exposure to greater volatility in our uncertain world. The linear concept of a chain is therefore no longer adequate to describe these complex international networks of suppliers, stakeholders, partners, regulators and customers that are involved in ensuring the efficient and effective movement of products, services, information and funds around the world - we are firmly in the era of Global Supply Chain Ecosystems. Exploring the latest market trends and industry developments across emerging, developing and developed markets, in Global Supply Chain Ecosystems industry leader Mark Millar presents detailed and practical insights that will help you capitalise on market opportunities, overcome supply chain challenges and make better informed business decisions. In addition to highlighting key supply chain shifts such as the move beyond globalisation back towards regionalisation, this ground-breaking new publication explores several critical aspects of global supply chain ecosystems - including visibility, resilience, sustainability and collaboration.

Read more less

An organization's key accounts are its lifeblood. Key account management focuses on the long-term investment of resources in customers that can offer an exceptional return on resources. But which are the key accounts? Are they the ones growing the fastest? The ones that are most financially secure? Or are they the ones that shout the loudest? Key Account Management puts forward a straightforward and effective planning methodology. This fully updated 6th edition of Key Account Management takes a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key supplier status. With coverage of latest best practice including IT's role in account management, plus new case studies, online supporting resources and a new section comparing how different industries/markets approach key account management, it stands alone as the premier book on managing key customers. Online resources include helpful templates, guides for students and lecturers, and self tests to ensure that best practice is being followed.

Read more less

Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital marketing techniques work naturally together to add value, leading to improved customer satisfaction, better professional relationships and increased effectiveness. Ideal for senior marketing professionals and students on digital marketing or marketing strategy modules who wish to utilise the benefits of sustainable development and forms of digital marketing, this accessible and straight to-the-point book uses case studies to show how the marketing theories and tools work in actual business scenarios. Customer-Centric Marketing covers contemporary issues such as the increasing use of mobile, QR codes and social network sites for consumers interested in ethical, environmental and sustainable marketing.

Read more less

Our lives are getting faster and faster. We are engulfed in constant distraction from email, social media and our 'always on' work culture. We are too busy, too overloaded with information and too focused on analytical left-brain thinking processes to be creative. Too Fast to Think exposes how our current work practices, media culture and education systems are detrimental to innovation. The speed and noise of modern life is undermining the clarity and quiet that is essential to power individual thought. Our best ideas are often generated when we are free to think diffusely, in an uninterrupted environment, which is why moments of inspiration so often occur in places completely separate to our offices. To reclaim creativity, Too Fast to Think teaches you how to retrain your brain into allowing creative ideas to emerge, before they are shut down by interruption, distraction or the self-doubt of your over-rational brain. This is essential reading for anyone who wants to maximize their creative potential, as well as that of their team. Supported by cutting-edge research from the University of the Arts London and insightful interviews with business leaders, academics, artists, politicians and psychologists, Chris Lewis takes a holistic approach to explain the 8 crucial traits that are inherently linked to creation and innovation.

Read more less