Search results for ""author jay""
Chronicle Books Tiny T. Rex and the Impossible Hug
Tiny T. Rex has a HUGE problem. His friend Pointy needs cheering up, and only a hug will do. But with his short stature and teeny T. Rex arms, is a hug impossible? Not if Tiny has anything to say about it! Join this plucky little dino in his very first adventure-a warm and funny tale that proves the best hugs come from the biggest hearts.
£7.28
Capstone Global Library Ltd Can Squirrel Hide the Acorn?
Can Squirrel hide the big acorn?
£6.12
Pluto Press We Are 'Nature' Defending Itself: Entangling Art, Activism and Autonomous Zones
In 2008, as the storms of the financial crash blew, Isabelle Fremeaux and Jay Jordan deserted the metropolis and their academic jobs, traveling across Europe in search of post-capitalist utopias. They wanted their art activism to no longer be uprooted. They arrived at a place French politicians had declared lost to the republic, otherwise know as the zad (the zone to defend): a messy but extraordinary canvas of commoning, illegally occupying 4,000 acres of wetlands where an international airport was planned. In 2018, the 40-year-long struggle snatched an incredible victory, defeating the airport expansion project through a powerful cocktail that merged creation and resistance. Fremeaux and Jordan blend rich eyewitness accounts with theory, inspired by a diverse array of approaches, from neo-animism to revolutionary biology, insurrectionary writings and radical art history. Published in collaboration with the Journal of Aesthetics & Protest.
£14.99
Indiana University Press Sergei Rachmaninoff: A Lifetime in Music
Sergei Rachmaninoff A Lifetime in MusicSergei Bertensson and Jay Leyda, with the assistance of Sophia SatinaWith a new introduction by David Butler CannataAn indispensable and captivating document, now back in print!Throughout his career as composer, conductor, and pianist, Sergei Rachmaninoff (1873–1943) was an intensely private individual. When Bertensson and Leyda's 1956 biography appeared, it lifted the veil of secrecy from several areas of Rachmaninoff's life, especially concerning the genesis of his compositions and how their critical reception affected him.The authors consulted a number of people who knew Rachmaninoff, who worked with him, and who corresponded with him. Even with the availabilty of such sources and full access to the Rachmaninoff Archive at the Library of Congress, Bertensson, Leyda, and were tireless in their pursuit of privately held documents, particularly correspondence. The wonderfully engaging product of their labors masterfully incorporates primary materials into the narrative. Almost half a century after it first appeared, this volume remains essential reading.Sergei Bertensson, who knew Rachmaninoff, published other works on music and film, often with a documentary emphasis.Jay Leyda wrote extensively on Russian music and film, as well as on American literature.David Butler Cannata is Professor of Music at Boyer College of Music, Temple University.Sophia Satina was Rachmaninoff's sister-in-law and cousin.Russian Music Studies—Malcolm Hamrick Brown, founding editor
£24.29
Ebury Publishing The Kitchen Cabinet: A Year of Recipes, Flavours, Facts & Stories for Food Lovers
*INCLUDED THE TIMES AND WATERSTONES' BEST FOOD & DRINK BOOKS OF 2021*Fill your year with flavour.The official The Kitchen Cabinet compendium is here at last, with over 100 hours of dinner table talk distilled into this handy almanac, a year in the life of our kitchens to aid you in yours. Open up to find food tips and tricks, stories, recipes, anecdotes and seasonal fun, all held together with our trademark titbits of history, science and often rather lively debate. Join us as we travel across the country, ready to respond to all your culinary conundrums - as well as sharing lots of things you never even thought to ask.
£16.99
Ebury Publishing The Repair Shop: A Make Do and Mend Handbook
THE SUNDAY TIMES BESTSELLER AND OFFICIAL COMPANION TO THE HIT BBC SERIESBBC’s The Repair Shop is a place where Britain’s most skilled and caring craftspeople rescue and resurrect items that owners thought were beyond saving. Their shared love of craft has helped hundreds of people recover and relive cherished memories, and inspired millions to rediscover their own prized possessions. The skill required to properly restore those items may be beyond most of us, but there are small things we can all do to care for the items we love the most. How do you replenish the stuffing in your child’s beloved, tatty teddy bear, for instance? Or remove a water mark left on your wooden table? What’s the best way to prevent your leather from cracking?Direct from the Repair Shop's 'Workshop of Dreams', this ‘make do and mend’ guide collects advice and stories from each of the show’s experts, to help you understand and care for those aging treasures and heirlooms around your house or gathering dust in the garage. Whether it’s wood, ceramics, leather or silverware, you will get to know your materials, tools and terms from Britain’s best, as the Repair Shop experts share their tips on restoring and conserving, reveal their favourite tools, and provide a series of small, manageable projects that help tackle the most common problems that occur in their given medium. Their book, like the show it accompanies, with help you safeguard your sentimental legacy for generations to come.
£14.99
Charlesbridge Publishing,U.S. White House Kids: The Perks, Pleasures, Problems, and Pratfalls of the Presidents' Children
£9.36
McGraw-Hill Education - Europe Sports in Society
Using a topics-based approach organized around provocative questions about the interaction of sports, culture and society, Sports in Society presents an accessible introduction to research and theory in the sociology of sport.This new edition continues the legacy of the previous editions while introducing new material and examples that bring theory to life. Current debates in sports, such as how youth participation can be increased or sport funding allocated, have been integrated throughout the text to provide a holistic view of society.An Online Learning Centre accompanies this book offering a range of lecturer support materials as well as resources and tests for students.
£59.99
Casemate Publishers Unsung Eagles: Stories of America’s Citizen Airmen in the Skies of World War II
The nearly half-million American airmen who served during World War II have almost disappeared. And so have their stories. In Unsung Eagles, award-winning writer and former fighter pilot Jay Stout has saved an exciting collection of those accounts from oblivion. These are not rehashed tales from the hoary icons of the war. Rather, they are stories from the masses of largely unrecognized men who―in the aggregate―actually won it. These are “everyman” accounts that are important but fast disappearing. Ray Crandall describes how he was nearly knocked into the Pacific by a heavy cruiser’s main battery during the Second Battle of the Philippine Sea. Jesse Barker―a displaced dive-bomber pilot―tells of dodging naval bombardments in the stinking mud of Guadalcanal. Bob Popeney relates how his friend and fellow A-20 pilot was blown out of formation by German antiaircraft fire: “I could see the inside of the airplane―and I could see Nordstrom's eyes. He looked confused…and then immediately he flipped up and went tumbling down.”
£15.58
Simon & Schuster Stand Up That Mountain: The Battle to Save One Small Community in the Wilderness Along the Appalachian Trail
In the tradition of A Civil Action—this true story of a North Carolina outdoorsman who teams up with his Appalachian neighbors to save treasured land from being destroyed will “make you want to head for the mountains” (Raleigh News & Observer). LIVING ALONE IN HIS WOODED MOUNTAIN RETREAT, Jay Leutze gets a call from a whip-smart fourteen-year-old, Ashley Cook, and her aunt, Ollie Cox, who say a local mining company is intent on tearing down Belview Mountain, the towering peak above their house. Ashley and her family, who live in a little spot known locally as Dog Town, are “mountain people,” with a way of life and speech unique to their home high in the Appalachians. They suspect the mining company is violating North Carolina’s mining law, and they want Jay, a nonpracticing attorney, to stop the destruction of the mountain. Jay, a devoted naturalist and fisherman, quickly decides to join their cause. So begins the epic quest of “the Dog Town Bunch,” a battle that involves fiery public hearings, clandestine surveillance of the mine operator’s highly questionable activities, ferocious pressure on public officials, and high-stakes legal brinksmanship in the North Carolina court system. Jay helps assemble a talented group of environmental lawyers to contend with the well-funded attorneys protecting the mining company’s plan to dynamite Belview Mountain, which happens to sit next to the famous Appalachian Trail, the 2,184- mile national park that stretches from Maine to Georgia. As the mining company continues to level the forest and erect the gigantic crushing plant on the site, Jay’s group searches frantically for a way to stop an act of environmental desecration that will destroy a fragile wild place and mar the Appalachian Trail forever.
£16.79
Hal Leonard Corporation Pretty Good Years: A Biography of Tori Amos
£25.75
Georgetown University Press Taking Language Seriously: The Narrative Foundations of Public Administration Research
The logic of research in public administration, argues Jay D. White, may be more like that of storytelling than of conventional social science research. In "Taking Language Seriously", he examines the linguistic, discursive, and narrative foundations of public administration research and develops a narrative theory of knowledge development and use for the field. White builds his case for this narrative theory by showing how research on complex problems is grounded in language and discourse. He then explains how a variety of recent developments in philosophy and the humanities - positivism, postpositivism, hermeneutics, critical and legal theory, postmodernism, and poststructuralism - can contribute to our understanding of public administration research. Focusing on the logical structures of three modes of research - explanatory, interpretive, and critical - White shows how each is equally legitimate, depending on the nature of the research questions. This comprehensive yet clear discussion of the philosophical foundations of research in public administration advances an alternative theory of knowledge development that will be valuable for everyone in fields seeking to affect social, political, economic, and organizational change.
£54.85
Theosophical Publishing House,U.S. Yeshua Buddha: An Interpretation of New Testament Theology as a Meaningful Myth
£7.17
University Press of America Justice, Privacy, and Crime Control
Using George Orwell's 1984 as a backdrop, this volume examines existing trends and future directions in the use of electronic surveillance, lie detectors, and aversive "treatment" of criminal offenders. Also assesses the outlook for innovative methods of crime control, such as the prediction of criminal behavior and the techniques used in utopian communities.
£41.35
Arcadia Publishing Orem Images of America Arcadia Publishing
£22.49
£24.30
Oxford University Press Inc Law 101: Everything You Need to Know About American Law
An authoritative and up-to-date introduction to the American legal system. In this sixth edition of his bestselling classic, Jay Feinman provides an authoritative and up-to-date overview of the American legal system. In the years since the publication of the fifth edition, there have been many important developments on the legal front. The Supreme Court has become more conservative and is in the process of handing down important decisions that will change the law on affirmative action, abortion, gun rights, presidential power, and religious rights. Feinman covers all of this and expands his discussion of originalism, the guiding philosophy of many conservative jurists serving on the federal bench now. He also addresses the rapidly changing legal landscape in a variety of issue areas: race and the criminal justice system, cryptocurrency, and tort reform, among others. This fully updated edition of Law 101 accounts for all these developments and more, as Feinman once again covers all the main subjects taught in the first year of law school. Drawing from noteworthy, infamous, and even outrageous examples and cases, he discusses every facet of the American legal tradition, including constitutional law, the litigation process, and criminal, property, tort, and contract law. A key to learning about the law is understanding legal vocabulary, and Feinman helps by clarifying terms like "due process" and "equal protection," as well as by drawing distinctions between terms like "murder" and "manslaughter." Above all, Feinman reveals to readers of all kinds that despite its complexities and quirks, the law can be understood by everyone. Perfect for students contemplating law school, journalists covering legislatures, or even casual fans of "court-television" shows, Law 101 is a clear and accessible introduction to the American legal system.
£22.99
HarperCollins Publishers Inc Eat, Fast, Feast: Heal Your Body While Feeding Your Soul—A Christian Guide to Fasting
£17.99
Cornell University Press Nobility Reimagined: The Patriotic Nation in Eighteenth-Century France
The mature nationalism that fueled the French Revolution grew from patriotic sensibilities fostered over the course of a century or more. Jay M. Smith proposes that the French thought their way to nationhood through a process of psychic adjustment premised on the reimagining of nobility, a social category and moral concept that had long dominated the cultural horizons of the old regime. Nobility Reimagined follows the elaboration of French patriotism across the eighteenth century and highlights the accentuation of key, and conflicting, features of patriotic thought at defining moments in the history of the monarchy. By enabling the articulation of different futures for nobility and nation, the patriotic awakening that marked the old regime helped to create both the quest for patriotic unity and the fierce constitutional battles that flowered at the time of the Revolution. Smith argues that the attempt to redefine and restore French nobility brought forth competing visions of patriotism with correlating models of the social and political order. Although the terms of public debate have changed, the same basic challenge continues to animate contemporary politics: how to reconcile inspiring and unifying nationalist ideals—honor, virtue, patriotism—with persistent social frictions rooted in class, ideology, ethnicity, or gender.
£34.20
Harvard Center for Jewish Studies Maimonides after 800 Years: Essays on Maimonides and His Influence
Moses Maimonides was the most significant Jewish thinker, jurist, and doctor of the Middle Ages. Author of both a monumental code of Jewish law and the most influential and controversial work of Jewish philosophy, Maimonides looms larger than any other figure in the Jewish Middle Ages.The essays in this volume were written to mark the 800th anniversary of Maimonides’s death in 1204. Written by the leading scholars in the field, they cover all aspects of Maimonides’s work and infuence. From his work on Jewish law to his unique understanding of God; from his view of the soul to his understanding of other religions; from his influence on Jewish scholars in the eastern Mediterranean to his impact on the emergence of modern Judaism—the essays in this volume cover all this and more. It is an indispensable collection for all those interested in the history of Judaism over the last 800 years.
£51.26
University of California Press Angloscene: Compromised Personhood in Afro-Chinese Translations
A free ebook version of this title is available through Luminos, University of California Press’s Open Access publishing program. Visit www.luminosoa.org to learn more.Angloscene examines Afro-Chinese interactions within Beijing's aspirationally cosmopolitan student class. Jay Ke-Schutte explores the ways in which many contemporary interactions between Chinese and African university students are mediated through complex intersectional relationships with whiteness, the English language, and cosmopolitan aspiration. At the heart of these tensions, a question persistently emerges: How does English become more than a language—and whiteness more than a race? Engaging in this inquiry, Ke-Schutte explores twenty-first century Afro-Chinese encounters as translational events that diagram the discursive contours of a changing transnational political order—one that will certainly be shaped by African and Chinese relations.
£27.00
John Wiley & Sons Inc Building Construction Inspection: A Guide for Architects
Fundamentals of Building Construction Materials and Methods Second Edition Edward Allen This remarkably complete introduction to the art of building sets the materials and building systems in an historical context. This unique evolutionary approach to building construction includes a description of how materials are obtained and processed, an outline of the people and organizations who work with each material, their tools and working methods, and the role of one building system in relation to others. Chapters include a listing of key terms and concepts useful in enlarging a technical vocabulary, review questions that underscore key concepts, and exercises that apply lessons to real-life situations. 1990 (0 471-50911-6) 803 pp. Understanding Infrastructure A Guide for Architects and Planners George Rainer This landmark reference--written for concerned professionals--describes the basic mechanisms essential to city function. Each element of infrastructure is discussed--from water supply, sewers and storm drainage, solid and hazardous wastes, energy, telecommunication, streets, bridges, to water-front infrastructure, rail/transit and aviation, buses, and parks--and set in a context familiar to the design professional. Includes an extensive discussion of standard and innovative solutions as well as relevant environmental, legal, and economic considerations. 1990 (0 471-50546-3) 278 pp. Construction Specifications Writing Principles and Procedures Third Edition Harold J. Rosen and Tom Heineman The classic guide to the principles and practice of specifications writing has been fully updated to reflect the latest AIA and CSI standards, the newest computer applications to spec writing, and the linkage of key databases to specifications. Retaining the format of its successful predecessors, this Third Edition outlines the basic principles, concepts and uses of specifications, showing how they relate to contract documents developed by the architect and engineer. Specific guidelines include methods for establishing the scope and general requirements of the project specification, evaluating and specifying building materials, and writing specifications that conform to industry standards in style and format. 1990 (0 471-61892-6) 286 pp.
£115.95
John Wiley & Sons Inc Boardroom Realities: Building Leaders Across Your Board
Praise for Boardroom Realities "Authored by a 'who's who' roster of governance experts, Boardroom Realities covers the latest trends in board leadership and performance as well as talent management for the board and the C-suiteall critical topics for any director serious about board service today." Kenneth Daly, president and CEO, National Association of Corporate Directors "If leadership and effectiveness in the boardroom were important in a more benign environment, they're absolutely vital in today's tumultuous times. Boardroom Realities provides a modern and detailed road map to help steer chairmen, CEOs, and boards through these uncharted governance waters." Peter Weinberg, partner, Perella Weinberg Partners "Jay Conger's Boardroom Realities offers a unique perspective on governance through leadership, rather than compliance, and should compel all directors to revisit the focus of board deliberations, especially at this time of unprecedented economic and financial turmoil." Alison A. Winter, cofounder, WomenCorporateDirectors, and a corporate director for Nordstrom, Inc. "Boardroom Realities is a very comprehensive compilation of useful insights on key issues that boards must deal with every day. It's an excellent resource for board members as well as members of management who must work together to ensure good governance on behalf of shareholders." Ronald D. Sugar, chairman of the board and CEO, Northrop Grumman Corporation "Jay Conger has collected critical insights and the latest thinking on board leadership from many of today's foremost governance thinkers. Boardroom Realities is a must for your board and for any comprehensive corporate governance library." Ralph D. Ward, publisher, Boardroom INSIDER, and author, The New Boardroom Leaders
£50.00
Penguin Putnam Inc Hell's Angels: The True Story of the 303rd Bomb Group in World War II
£16.99
University of Notre Dame Press Catholic Revivalism: The American Experience, 1830–1900
Jay P. Dolan's Catholic Revivalism: The American Experience, 1830–1900 details the history of the Catholic Church in America by showing that revivalism, traditionally viewed as a Protestant phenomenon, was also a central feature of Catholic life and activity in the 19th century. To cope with the widespread social disorganization caused by large numbers of Catholic immigrants, the Church sponsored parish missions during which famous preachers gave a series of emotional sermons aimed at calling sinners back to their God and their Church. Dolan documents the extent of Catholic revivalism, its European roots, and its success in reaching the working class.
£81.00
Unicorn Books Pvt Ltd How to Dotcom
£9.31
Bonnier Zaffre Supersaurs 2: The Stegosorcerer
The next book in the innovative adventure series. Imagine a world where dinosaurs never died out . . the world of Supersaurs.After leaving the rainforests of Indonesia, and outwitting the terrible Christian Hayter, Bunty Brownlee takes her grandchildren Bea and Carter, and Carter's newly domesticated Black Dwarf Tyrant, to a safari reserve in Kenya, built to protect the endangered White Titan Tyrants. But soon the children are caught up in a sinister plot involving poaching and diamond-mining. The young heroes require the aid of the Steggi, a nomadic tribe who live in harmony with their prized Stegosaurs... Packed with revelations, and with more clues to uncover via the Augmented Reality app, this thrilling African safari adventure takes the reader deeper into the wonderful world of Supersaurs.
£6.29
Nova Science Publishers Inc Gangs: Violence, Crime & Antigang Initiatives
£47.69
Brepols N.V. Political Ritual and Practice in Capetian France: Essays in Honour of Elizabeth A. R. Brown
£134.68
Johns Hopkins University Press Milk: The Biology of Lactation
After drawing its first breath, every newborn mammal turns his or her complete attention to obtaining milk. This primal act was once thought to stem from a basic fact: milk provides the initial source of calories and nutrients for all mammalian young. But it turns out that milk is a much more complicated biochemical cocktail and provides benefits beyond nutrition. In this fascinating book, biologists Michael L. Power and Jay Schulkin reveal this liquid's evolutionary history and show how its ingredients have changed over many millions of years to become a potent elixir. Power and Schulkin walk readers through the early origins of the mammary gland and describe the incredible diversification of milk among the various mammalian lineages. After revealing the roots of lactation, the authors describe the substances that naturally occur in milk and discuss their biological functions. They reveal that mothers pass along numerous biochemical signals to their babies through milk. The authors explain how milk boosts an infant's immune system, affects an infant's metabolism and physiology, and helps inoculate and feed the baby's gut microbiome. Throughout the book, the authors weave in stories from studies of other species, explaining how comparative research sheds light on human lactation. The authors then turn their attention to the fascinating topic of cross-species milk consumption-something only practiced by certain humans who evolved an ability to retain lactase synthesis into adulthood. The first book to discuss milk from a comparative and evolutionary perspective, Power and Schulkin's masterpiece reveals the rich biological story of the common thread that connects all mammals.
£65.18
Association for Supervision & Curriculum Development Using Understanding by Design in the Culturally and Linguistically Diverse Classroom
How can today's teachers, whose classrooms are more culturally and linguistically diverse than ever before, ensure that their students achieve at high levels? How can they design units and lessons that support English learners in language development and content learning—simultaneously? Authors Amy Heineke and Jay McTighe provide the answers by adding a lens on language to the widely used Understanding by Design® framework (UbD® framework) for curriculum design, which emphasizes teaching for understanding, not rote memorization.Readers will learn: The components of the UbD framework. The fundamentals of language and language development. How to use diversity as a valuable resource for instruction by gathering information about students' background knowledge from home, community, and school. How to design units and lessons that integrate language development with content learning in the form of essential knowledge and skills. How to assess in ways that enable language learners to reveal their academic knowledge. Student profiles, real-life classroom scenarios, and sample units and lessons provide compelling examples of how teachers in all grade levels and content areas use the UbD framework in their culturally and linguistically diverse classrooms. Combining these practical examples with findings from an extensive research base, the authors deliver a useful and authoritative guide for reaching the overarching goal: ensuring that all students have equitable access to high-quality curriculum and instruction.
£33.26
SAGE Publications Inc Schools on the Move
Guiding educators to navigate a clear and coherent path of progress for sustainable improvement Schools are the unit of change for district-wide, systemic improvement. Creating a coherent system of equitable, continuous improvement at each school site requires constructing shared depth of understanding and precision of practices among educators. But how? Schools on the Move provides a roadmap for reducing the variances in climate, culture, capacity, and coherence that impede a school--and all its students--from realizing growth in learning. It applies the transformational wisdom of Districts on the Move at the building level to guide school staff in creating an environment that makes continuous improvement not only possible, but inevitable. Grounded in Visible Learning research and brought to life through case studies of impactful practices in action, it asserts a simplified and focused process for driving school improvement in four key areas Clarity of focus--creating a shared, strategic focus driven by equitable student growth. Shared leadership--cultivating a culture of co-leading and co-learning among school staff. Collective expertise--developing instructional coherence and precision of pedagogy. Continuous improvement--maintaining progress through evidence-based feedback loops. Full of practical tools and resources, including templates for analyzing student learning and rubrics for each of the four key drivers of school improvement, leaders will find the support they need in the transformational process of becoming a School on the Move.
£32.39
Random House USA Inc No Angel: My Harrowing Undercover Journey to the Inner Circle of the Hells Angels
£16.39
Penguin Putnam Inc Supreme Court Decisions
£13.00
Liverpool University Press Dwelling(s) in Nineteenth-Century Ireland
What did it mean to have an ‘Irish’ dwelling in the nineteenth century? How did Irish people write about, think about, visually represent or imagine what constituted home? Showcasing research from scholars based in Ireland, the United Kingdom and further afield, this interdisciplinary volume seeks to answer these questions by exploring the physicality and symbolism of Irish dwellings, and the home as a place of repose, exercise and work. Using a range of methodological approaches including history, folklore and literature, this volume offers new perspectives on the material culture of home, fictionalized homes, social housing schemes, suburban living spaces, home and social mobility, institutional living, migration and memories of the home-house, and gender and eviction. Rather than focus on the Big House, which has already received considerable scholarly attention, this volume foregrounds dwelling spaces that were especially vulnerable to economic forces: the homes of the urban and rural poor. Additionally, the book acknowledges the importance to nineteenth-century Ireland of a class that has arguably received even less attention in Irish scholarship than the poor, a rising urban/suburban middle class, exploring their impact on housing and on cultural and leisure activities. An Open Access version of Christopher Cusack's chapter '"Back into the old homestead": The Irish Cottage in Irish-American Fiction, 861−1910' will be made available on publication.
£99.13
Potter/Ten Speed/Harmony/Rodale How to Argue with a Cat: A Human's Guide to the Art of Persuasion
£13.39
Taylor & Francis Inc Persuasive Advertising for Entrepreneurs and Small Business Owners: How to Create More Effective Sales Messages
Here is the perfect book for entrepreneurs and small business owners who want to know how to create effective advertising on an affordable budget. Persuasive Advertising for Entrepreneurs and Small Business Owners shows you how to plan and execute money-making advertisements and commercials--on a workable budget. Jay Granat, an experienced marketing professional and ad man, provides readers with a practical understanding of advertising principles, media selection, copywriting, consumer behavior, and persuasive advertising methods in promotional efforts. These principles have important implications, and Jay Granat shows you how to utilize them and stay within your means. Successful cases from across the media--television, print, direct mail, radio, transit, and public relations, representing construction, law, medicine, publishing, retail businesses, restaurants, and others--highlight various prosperous approaches to persuasive advertising.Written specifically for entrepreneurs and small business owners, Granat’s book is the first to explain how to use persuasive tactics and strategies. Ideal for established small business owners and those starting such a venture, this manual makes affordable advertising an easier step on the path to success. In addition to analyzing many aspects of advertising, this manual outlines appropriate networking and public relations strategies for entrepreneurs and small business owners. Granat teaches you how to construct money-making advertising and to recognize when your sales messages are effective and when the messages need to become more persuasive. To help illustrate the power of effective sales messages, he includes examples of his own advertising successes and failures. You will be better equipped to foresee when your own advertising campaigns are more likely to succeed or more likely to fail and how to reverse a failing campaign. Descriptions of the advantages and disadvantages of each advertising medium assist with the question of how to construct effective and persuasive selling messages for specific media.Whether you are looking for advice on how to plan a marketing/advertising campaign, ways to familiarize yourself with each medium available and select a medium to carry your messages, or how to use mind-set advertising, you will find it in Persuasive Advertising for Entrepreneurs and Small Business Owners. This abundance of useful information is ideal for copywriters, brand managers, entrepreneurial institutes, business professors, communications professionals, readers of Inc., Success, and Entrepreneur, advertising and marketing students, and of course, entrepreneurs and small business owners.
£51.99
Capstone Global Library Ltd Baby Ducks
Bill and his dad go down to the river to look for some baby ducks. But the baby ducks are hiding. Read to find out if Bill and his dad find the baby ducks.
£6.12
University of Nebraska Press The Pinto Horse and The Phantom Bull
In 1927 Owen Wister called The Pinto Horse “the best western story about a horse that I have ever read.” The pinto roamed the Montana range in the late 1880s, surviving wolves and blizzards and earning the respect of the herd but never blending in, always standing out in vulnerable perfection. After years of trusting to human kindness, he falls into the hands of fools. The Phantom Bull, first published in 1932, is also marked by authenticity and controlled beauty of style. Old Man Ennis, who ranched on the upper Madison in Montana, grudgingly admired the slate-colored Zebu cow, whose wild cunning was passed on to her calf. The calf grows into a monster bull, not personified but endowed with the suggestion of a definite point of view. A phantom glimpsed against the horizon—that is the image he leaves.
£12.99
Princeton University Press Reflections on the Musical Mind: An Evolutionary Perspective
What's so special about music? We experience it internally, yet at the same time it is highly social. Music engages our cognitive/affective and sensory systems. We use music to communicate with one another--and even with other species--the things that we cannot express through language. Music is both ancient and ever evolving. Without music, our world is missing something essential. In Reflections on the Musical Mind, Jay Schulkin offers a social and behavioral neuroscientific explanation of why music matters. His aim is not to provide a grand, unifying theory. Instead, the book guides the reader through the relevant scientific evidence that links neuroscience, music, and meaning. Schulkin considers how music evolved in humans and birds, how music is experienced in relation to aesthetics and mathematics, the role of memory in musical expression, the role of music in child and social development, and the embodied experience of music through dance. He concludes with reflections on music and well-being. Reflections on the Musical Mind is a unique and valuable tour through the current research on the neuroscience of music.
£40.50
John Wiley & Sons Inc Water Encyclopedia, Surface and Agricultural Water
Maximizing the use of our visible surface supplies in light of their greatest need in agriculture presents an enormous challenge throughout the world. New techniques in agricultural applications to preserve resources and increase yields are featured. Dams, lakes, and hydraulic features of surface water systems are amply covered, along with the importance of storm water management to growing communities.
£481.95
WW Norton & Co Conversations on Therapy: Popular Problems and Uncommon Solutions
Grove, who trained for many years with Haley, has been in this enviable position. In this book, which Haley calls "not profound, but practical", the two authors discuss cases typical of what therapists in mental health centers face: serious and chronic problems, threats of family dissolution or violence, and involvement of several systems, such as the court and protective services. Grove presents provocative questions: Should he try to reunite a couple even though the husband has been violent in the past and may be again? How can one empower a stepfather who is inept and unemployed and acts like a teenager himself? When a woman can't remember much of her childhood and so suspects she was abused, is remembering necessary? How does a couple's current sexual relationship relate to past abuse? If one partner of a divorcing couple is having an affair, should the therapist help the other partner become aware of the affair - and how? Together he and Haley devise innovative strategies for these problematic situations. While starting with individual cases, the discussion ranges widely over the dilemmas that arise in hypnotic and strategic family therapy. Haley clarifies many of his positions, shows where his position has changed over the years, and introduces new techniques. This is a marvelous chance to interact with a master of psychotherapy.
£18.61
The University of Chicago Press The One Culture?: A Conversation about Science
Combatants from one or other of the "two cultures" (Science versus the arts and humanities) in the so-called "Science Wars" have launcehed bitter attacks but have seldom engaged in constructive dialogue about central issues. This book is about an exchange of opinions and ideas rather than a trading of insults. The contributors find areas of broad agreement in a conversation about science, its legitamacy and authority as a means of understanding the world and whether science studies undermines the practice and finding of science and scientists. The first part of "The One Culture?" consists of papers written by scientists and sociologists, which were distributed to the participants. The second part presents commentaries on the papers and discusses their central themes and arguments. The final part has the participants in the discussion responding to these critiques, offering defenses, clarifications and modifications of their positions. This book shows the reader what is at stake in the "Science Wars" and provides a framework for how to go about seeking the answers to vital questions raised within the debate.
£28.78
Jaico Publishing House The Steve Jobs Way: ILeadership for a New Generation
£15.75
Elsevier - Health Sciences Division Surgery of the Hip
Offering authoritative, comprehensive coverage of hip surgery, the 2nd Edition of Surgery of the Hip is the definitive guide to hip replacement, other open and arthroscopic surgical procedures, and surgical and nonsurgical management of the hip across the lifespan. Modeled after Insall & Scott Surgery of the Knee, it keeps you fully up to date with the latest research, techniques, tools, and implants, enabling you to offer both adults and children the best possible outcomes. Detailed guidance from expert surgeons assists you with your toughest clinical challenges, including total hip arthroplasty, pediatric hip surgery, trauma, and hip tumor surgery. Discusses new topics such as direct anterior approach for total hip arthroplasty, hip pain in the young adult, and hip preservation surgery. Contains new coverage of minimally invasive procedures, bearing surface selection, management of complications associated with metal and metal bearing surfaces, management of bone loss associated with revision THA, and more. Provides expert, personal advice in "Author's Preferred Technique" sections. Helps you make optimal use of the latest imaging techniques, surgical procedures, equipment, and implants available. Includes access to select procedural videos online. Covers tumors of the hip, hip instability and displacement in infants and young children, traumatic injuries, degenerative joint disorders, and rehabilitation considerations-all from both a basic science and practical clinical perspective. Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.
£291.59
£62.00
MIT Press Ltd Reality Media: Augmented and Virtual Reality
£32.37
Penguin Books Ltd Travels with Charley: In Search of America
In 1960, John Steinbeck set out in his pick-up truck with his dog Charley to rediscover and chronicle his native USA, from Maine to California.He felt that he might have lost touch with its sights, sounds and the essence of the American people. Moving through the woods and deserts, dirt tracks and highways to large cities and glorious wildernesses, Steinbeck observed - with remarkable honesty, insight and a humorous eye - the gamut of America and the people who inhabited it.His 10,000-mile journey took him through almost forty states, where he saw things that made him proud, angry, sympathetic and elated. A rugged and passionate adventure of self-identity, Steinbeck's vision of the changing world still speaks to us prophetically through the decades.'Delightful. This is a book to be read slowly for its savor.' The Atlantic
£9.99