Search results for ""kogan page""

Marketing visionary Martin Lindstrom has been on the front line of the branding for over twenty years. In Brandwashed, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned money. Lindstrom reveals eye opening details such as how advertisers and marketers target children at an alarmingly young age (starting when they are still in the womb), what heterosexual men really think about when they see sexually provocative advertising, how marketers and retailers stoke the flames of public panic and capitalize on paranoia over diseases, extreme weather events, and food contamination scares. It also presents the first ever evidence to prove how addicted we are to our smartphones, and how certain companies (like the maker of a very popular lip balm), purposely adjust their formulas in order to make their products chemically addictive, and much, much more. Brandwashed is a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.

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In a working life of 35 years, a manager can expect to make at least 10 job changes - or transitions - where the demands for rapid business delivery and effective leadership will only increase with each new job. According to recent research, over 25 per cent of new leaders appointed from within fail within 18 months; the figure is closer to 40 per cent for new leaders appointed externally. The cost of this rate of failure is high, ranging from financial to performance to organizational disruption. This book identifies the sources of these failures and how to overcome them. The authors show that, whether the new leader has arrived as an external appointment or has been promoted internally, the experiences can be divided into three phases: Arriving, Surviving and Thriving. By analysing the different features of the leader's experience at each of these stages, the authors are able to provide a strategy for leaders to take charge and succeed in their new roles.

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We don't need leaders who know about leadership - we need leaders who embody the capacity to lead in the midst of ambiguity and complexity. The concept of embodied leadership is derived from somatic coaching, a unique approach that brings the body forward as an advocate in creating a place for change and transformation. It brings together language, action, feeling and meaning and is based on the idea that the mind and body are inextricably linked: to develop one, you must cultivate the other. Embodied Leadership deconstructs our thinking about the body using key discoveries in neuroscience to demonstrate the uses and benefits of a somatic approach, particularity in the area of emotional intelligence.There are practical exercises throughout to develop embodied leadership skills and personal development.

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Customer loyalty is essential to the long term financial success of your business, but with more choice then ever before, customers today have high expectations of the products and services they use. To continue to meet - and even to exceed - these high expectations, you need a top notch customer services system in place, and Customer Care Excellence will enable you to achieve just that. In clear, practical language, this book takes you through how you can develop and sustain a customer-service focus within your company. Emphasizing both strategic and practical aspects of customer care, Customer Care Excellence explains how gaining customer commitment and motivating employees to deliver an excellent service at all your company's touch points can ensure successful results and satisfied customers. This fully revised and updated edition includes new material examining the impact of social networking on customer behaviour and the emotional connection customers have with the brand, explaining how you can create a memorable customer experience. Author Sarah Cook takes you through the practical steps necessary to create a culture of customer focus and, crucially, shows how employee engagement leads to customer engagement.

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How to Grow Leaders is a ground-breaking book which sets the record straight on leadership development, the nature of leadership and how it can be taught. John Adair identifies the seven key principles of leadership development, and answers vital questions on how to select, train and educate leaders at team, operational and strategic leadership levels. In doing so he discusses topics such as the manager as leader, how people become leaders, how to manage leadership training, learning to be a strategic leader and training team leaders. Effective leadership is a crucial factor in business success. How to Grow Leaders will help you to develop these skills in others, whilst guiding you on your own personal journey towards excellence as a leader.

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Macrologistics is a strategic view of logistics as a production factor on national scales to support a shift towards sustainability. The book details logistics' evolution from a functional discipline to a value chain optimiser and, ultimately, an enabler of sustainability, including the evolution of metrics to support this shift. Macrologistics instrumentation involves striving towards the lowest total cost of ownership for national economies where, to improve decision-making, these costs should ultimately include the societal and ecological costs incurred due to logistics activities. From Logistics Strategy to Macrologistics represents macrologistics research outputs for a number of developing economies, identifying distinctive macrologistics policy and infrastructure investments themes to address national logistics challenges in developing economies. The book culminates in a discussion on the potential future role of logistics to support the shift to a more sustainable society, where an acceptance of a degrowth paradigm might be required, and even advisable, for a more secure, fulfilling future. Logistics (and economics) scholars, researchers and practitioners should steer their work towards contributing to the development of an ecologically sustainable society, where resources and returns are shared widely, sustainably and equitably.

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The world of cryptocurrencies and blockchains was initially viewed as a niche space of little interest to mainstream business and finance sectors. With major banks now licensed to provide cryptocurrency custody solutions, and everyone from Facebook to governments using the underlying technology to create their own digital currencies, this has undoubtedly changed. The Cryptocurrency Revolution explains the most important takeaways from the continued growth of digital currencies and blockchain technology and explores the transformative possibilities of borderless payments, decentralized finance ('DeFi') and machine-to-machine transactions. Written in jargon-free and accessible language, this book examines the key value proposition of Bitcoin and other cryptocurrencies and how decentralized technologies could enable banks and financial institutions to become more efficient. It looks at the potential impact of company-backed virtual currencies (such as Facebook's Libra) and how governments and regulators around the world are reacting to these innovations. With discussion of the principles of tokenomics and the difference between public and private blockchains, The Cryptocurrency Revolution is the essential guide for those wishing to understand the threats and opportunities of the changing world of payments and finance.

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Work has changed forever. How can HR and leaders adapt? How can they deal with the wellbeing and productivity crisis, address the skills gap and build better organizations? This book has the answer. Written by a leading voice in the people profession, The New World of Work takes an evidence-based approach to provide practical advice on how the business and employees can succeed. It covers how to combat stalling productivity, poor wellbeing and the increase in mental health issues in the workplace as well as the need for agile learning, ways to close the skills gap and a refreshingly realistic look at the impact of technology. There is also essential discussion of job design, flexible working, diversity and inclusion (D&I) and how to engage both an ageing workforce and new Gen Z recruits. This book also includes guidance on how to build a business which is responsible, trustworthy and transparent, is based on the principles of 'good work' and is one that employees are proud to work for. With global examples and case studies from private and public sector organizations, The New World of Work is the book that HR and business professionals need to seize the opportunity and allow both the business and its people to succeed.

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With the shift of emphasis from the West to emerging economies such as China, Brazil and India, organisations need to restructure to adapt to the new global economy. Teams and projects are increasingly being scattered all over the world, and a manager operating in this environment can't connect face to face with people in their team. Not only will managers need to adapt to develop their skills for new environments, they will have to work better, quicker and faster. Managing Successful Teams prepares you to meet the challenges of building and leading teams, showing you how to improve performance and achieve the best results. Offering valuable advice and instant strategies, it covers each aspect of managing teams in new cultural shifts, including developing team creativity and innovation, realigning the teams identity with your leadership style and effective team leadership. The only book on the market to incorporate emerging trends and shifts in business practice, Managing Successful Teams addresses the practical and realistic issues you face in your everyday working life.

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Supply Chain Finance is a contributed book looking at the two major perspectives of managing finance across the supply chain. The first is more short-term, focused on accounts payables and receivables. The second is a more overarching perspective, focused on working capital optimization in terms of inventory and asset management. It includes chapters from a variety of research perspectives, as well as from business and policymakers. The authors look at the benefits of the supply chain finance approach including reduction of working capital, access to more funding at lower costs, risk reduction, as well as an increase of trust, commitment, and profitability through the chain. Supply Chain Finance includes theory as well as practical case studies addressing advances in the area of supply chain finance. The editors and contributors look at how to design and implement supply chain finance in supply chains and examine what the future holds for this important area. Online supporting resources include self-test multiple-choice and essay questions for each chapter.

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For aspiring entrepreneurs and business owners, the possibilities are limitless. The flexibility, freedom and cost-effectiveness that starting-up in the home offers means that more and more entrepreneurs are choosing this as the best location to agilely launch their business. Starting a Business from Home gives you the valuable advice you need on how to run a successful business from your own desk and, crucially, how to rise to the challenge of business expansion. Packed with practical advice, Starting a Business from Home covers how to research your market, business ownership and titles issues, raising money and managing your finances, building and operating a website, writing a business plan, preparing your accounts, taking your product to market and expanding overseas - all from your home. Exercises, end of chapter actions and technical resources in the appendices mean that this is the ultimate practical guide for home-based entrepreneurs. Case studies from around the world showcase best practice and provide inspirational stories from successful businesses that began in the home.

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SHORTLISTED: CMI Management Book of the Year Awards 2017 - Management Futures Category Using ground-breaking modelling, Big Change, Best Path brings unique insights to the dynamics and process of organizational change, understanding success and failure, defining and describing the drivers and conditions of change, and the patterns and paths of organizational change. Author Warren Parry from Accenture Strategy shows that a whole new way of managing change is possible, from empirical benchmarking, predictive approaches that highlight the specific actions needed at any point of a change programme, and visualization for senior managers to show how each part of an organization is responding. The author also challenges many of the myths of change management and the dynamics of how organizations respond to change, clearly showing the common pitfalls and misunderstandings. Big Change, Best Path explains a new, more analytical way and process for driving successful change, and presents a ground-breaking vision for the future of how organizations can become more agile and resilient.

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The Experiential Learning Toolkit presents a diverse range of practical exercises based on the theory of experiential learning, which is concerned with learning through direct experience to create more effective, engaging and embedded learning. Author Colin Beard has compiled more than thirty internationally tried and tested learning 'experiences', which cover corporate training, individual and organizational development and education. Each experiential activity includes the essential practical information required to deliver the exercise. As well as design tips and further reading there are clear titles for each activity that highlight the underpinning core theoretical concepts. The Experiential Learning Toolkit includes a wide range of training needs and topics including: effective customer service training and telephone skills; outdoor learning, including service learning; negotiating and assertiveness skills; strategic and higher level thinking; effective presentation skills; developing innovative and creative minds. Trainers will find this an invaluable resource, with fresh approaches that will engage and inspire learners. The Experiential Learning Toolkit is a companion text to the internationally best-selling Experiential Learning by Colin Beard and John Wilson (also published by Kogan Page).

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Now in its 50th edition, British Qualifications 2020 is the definitive one-volume guide to every recognized qualification on offer in the United Kingdom. With an equal focus on both academic and professional vocational studies, this indispensable guide has full details of all institutions and organizations involved in the provision of further and higher education, making it the essential reference source for careers advisers, students, and employers. It also contains a comprehensive and up-to-date description of the structure of further and higher education in the UK, including an explanation of the most recent education reforms, providing essential context for the qualifications listed. British Qualifications 2020 is compiled and checked annually to ensure the highest currency and accuracy of this valuable information. Containing details on the professional vocational qualifications available from over 350 professional institutions and accrediting bodies, informative entries for all UK academic universities and colleges, and a full description of the current structural and legislative framework of academic and vocational education, it is the complete reference for lifelong learning and continuing professional development in the UK.

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From accountant to zoologist, this new edition of The A-Z of Careers and Jobs is your one-stop shop for insightful guidance on more than 300 different career areas in the UK. This book is designed to help identify what personal strengths fit to what kinds of work, what skills you should highlight on a CV and what you need to know about each job. This book is a quick and informative way to find out about what jobs and careers are out there, from traditional roles to new opportunities in the digital world. For those looking for their first job after school or university, or for anyone considering a change of career, this book provides reliable and up-to-date advice on a wide range of professions to help you choose the right path for you. The A-Z of Careers and Jobs covers the practical issues you need to understand, such as the extent of job opportunities in each industry, what personal skills are needed, what experience is required, entry qualifications, training, as well as typical earnings and starting salaries. In an ever more competitive and changing job market, information will help maximize your chances of success. This handy and informative reference guide is also a valuable resource for careers advisers working in schools, colleges and universities who need to keep track of new developments - such as new roles and routes of entry, professional associations and exams - to offer the very best guidance to today's job hunters.

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Now in its 50th edition, British Qualifications 2020 is the definitive one-volume guide to every recognized qualification on offer in the United Kingdom. With an equal focus on both academic and professional vocational studies, this indispensable guide has full details of all institutions and organizations involved in the provision of further and higher education, making it the essential reference source for careers advisers, students, and employers. It also contains a comprehensive and up-to-date description of the structure of further and higher education in the UK, including an explanation of the most recent education reforms, providing essential context for the qualifications listed. British Qualifications 2020 is compiled and checked annually to ensure the highest currency and accuracy of this valuable information. Containing details on the professional vocational qualifications available from over 350 professional institutions and accrediting bodies, informative entries for all UK academic universities and colleges, and a full description of the current structural and legislative framework of academic and vocational education, it is the complete reference for lifelong learning and continuing professional development in the UK.

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Flat World Navigation introduces the new future of work in the 'flattened world' of the new digital attention-based economy, where real connections can be made in seconds across departments, businesses, cultures and countries. Combining the best elements of networking, social media outreach and collaborative techniques, flat world navigation is an essential capability to build and maintain relationships between colleagues, customers and partners. Employees who can transform themselves into flat world navigators, experts in mediating these powerful relationships and bringing the customer into the conversation, will mean the difference between success and failure in business. Flat World Navigation includes exclusive insights and interviews with international business leaders who successfully use flat world navigation skills, such as the Emmy-winning former NBC and Wall Street Journal reporter Kare Anderson, Sandy Carter at IBM, Gordon Feller at CISCO Systems, Aria Finger at DoSomething.org, Louise Guido at ChangeCorp, Jeffrey A. Finkle at the International Economic Development Council and Carolyn Lawrence, CEO of Women of Influence. This book is grounded in real-world experience with insights and advice to build your skills base and empower the next generation of business people. Additionally, it is of great use to business owners and managers looking to effectively leverage the skills of these flat world navigators, whose critical role brings attention to ideas, products and services and, as such, must be part of a successful business strategy.

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Good management practice is essential if any public relations department is to be highly valued, productive, cost effective and an asset to the organization. This must involve effective internal and external communication. Running a Public Relations Department is a step-by-step guide to the different aspects of operating a successful unit. This hands-on, accessible guide for practitioners and senior managers offers a thorough explanation of the practicalities of structuring and running a well-managed and professional public relations function. Written by one of the most respected and well-known figures in the industry, it offers expert advice on - Identifying the key areas and types of activity - Planning and establishing a long-term strategy - Managing budgets - Building up a team - Handling internal and external relationships - Involving outside consultancies This fully updated second edition of Running a Public Relations Department contains new chapters on project management and personal career planning and is endorsed by the Institute of Public Relations. It offers an excellent insight into the effective organization of public relations activity and the techniques that are involved.

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When buying professional services, most clients will assume that you are competent in your field. They are therefore not hiring you primarily on the basis of your expertise, but on factors such as price and whether they want to do business with you. To minimize the issue of cost, you need to ensure that the benefits of working with you are clear to your customers. You need to move from transactional relationships towards partnership ones, and you need to identify the right prospects in the first place. The ability to ascertain, quickly and accurately, what drives your customer's decisions and to respond to their needs is critical in differentiating you from your competitors. If you can do these things well, you will win more business from both new and existing clients. This book gives you a repeatable and scalable methodology to achieve this.

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WINNER: Business Book Awards 2018 - 'Selling The Dream' category (1st edition) In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy. The advantages gained from winning and retaining clients can be transformative, and the cost of losing key tenders can be catastrophic. Strategic Tendering for Professional Services provides end-to-end best practice guidance, from the crucial decision of which request-for-proposals to respond to, right through to the all important face-to-face presentation and post-pitch follow-up. Now in its second edition, this practical book captures insights from both sides of the market through interviews with both proposal professionals and decision makers from the client side. Focusing on key considerations, including the need for diversity and inclusion, providing evidence of global citizenship and how public sector pitching differs from the private sector, this book is packed with features and tools to help professionals turn guidance into practice. Strategic Tendering for Professional Services is the essential guide to improving your pitches, honing your tendering skills and boosting your win rate.

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Making learning and development (L&D) content inclusive and accessible for everyone is not only a good thing to do, it's the right thing to do. Designing Accessible Learning Content provides evidence-based advice on designing digital learning content that ensures all learners are included and are therefore able to perform to their full potential. This is a practical guide on accessibility for anyone involved in the design, creation, development or testing of online learning content. It provides detailed guidance on how to meet the Web Content Accessibility Guidelines making it essential reading for L&D professionals, instructional designers and course developers who need to comply with legal accessibility requirements. Using the author's 'eLearning Accessibility Framework', Designing Accessible Learning Content demystifies sometimes complex technical accessibility standards and provides an easy to follow contextual framework uniquely designed for learning content created using any authoring tool. This book also demonstrates how creating accessible learning content can improve usability and provide the best possible learning experience for everyone. In addition, it offers essential background information such as a focus on disability, an overview of assistive technology and an exploration of the case for digital accessibility. This guarantees that L&D professionals have the vital background knowledge they need to make sense of accessibility before they begin practically applying the principles. With online checklists, learner case studies, and industry perspectives, Designing Accessible Learning Content is an essential handbook for all L&D professionals seeking to harness the benefits of accessibility in order to improve their learning content for everyone.

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Change in organizations is all about people: it is people who plan, prepare for and implement change, and who are affected by it in the daily course of their work. Yet there is a tendency to focus on quantifiable and often more easily solved technical aspects of implementing organizational change programmes, and ignore the complex ways that these will impact individuals. Providing an evidence-based analysis of change in organizations, Managing and Leading People Through Organizational Change is written for practitioners responsible for change programmes and postgraduate students of organizational change. This updated edition demonstrates the importance of understanding the effects of change on individuals and engaging them collaboratively through the transformation journey. Featuring new material on individual wellbeing and the impact of technological advances on the workplace, this book sets out frameworks, practical approaches and recommendations for communicating with and leading individuals, teams and organizations through change. Full of exercises, interviews and case studies from across the globe, this book is an essential resource for leaders and students enabling them to achieve sustainable benefits of change at work.

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While technology and geopolitical forces change the face of business today, the patterns and challenges of organizing humans to work together across organization, culture, language and time zone boundaries remain. To face these challenges, all organizations need to be agile, networked and scalable. Networked, Scaled, and Agile reveals how to shape organizations that will enable people to make faster and better decisions in a more complex world. By outlining the tension between the need for agility/differentiation and scale/integration, the book offers a new way to think about this debate using the models of the Tower (vertical integration) and the Square (horizontal integration). It addresses the role of the leadership team and how the organization design process can build C-suite leaders and successors. Each chapter concludes with a series of reflection questions for leaders as well as a summary of key concepts and tips. Including case studies from global organizations, Networked, Scaled, and Agile reveals how organization design can address three of the biggest business challenges organizations face today: how to build a new capability across the entire enterprise; how to make the entire organization more customer-centric; and how to allow for faster innovation.

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When the winners of today can be dethroned by a surprise new entrant tomorrow, how do you ensure you stay on top? The world has changed, and the leaders of the future are those who embrace disruption and make their own rules. Rule Breaker is a manifesto for a new wave of leadership. One that operates in flatter workplaces where command and control doesn't work, and where people are entrusted with powerful purpose that grows businesses and communities. Award-winning entrepreneur, Jackie Fast, details how we have got here and why a whole new generation of workers is moving away from traditional models of work. Rule Breaker shows you how businesses like Kylie Cosmetics, M.92 and Beats can tap into a purposeful and engaged community of talent, harnessing true diversity and collaboration. To remain a highly successful leader in a future of radical change, you need to do more than fly the flag at the top of the podium supported by those beneath you. You must join the frontline and pave the way. Throw away the rule book, encourage rebelliousness, ask questions and lead by example.

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SHORTLISTED: Business Book Awards 2022 - Sales & Marketing category Create an influencer marketing strategy that benefits both brand and the influencer with this fascinating guide, rich in case studies from the biggest and the best and the small and specialist. Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing. However, while the opportunities are vast, the very nature of influencer marketing means that a brand must relinquish control of their marketing message to allow the influencer to communicate in their natural style. This can be unnerving, and it's therefore imperative to have a clearly defined campaign that mutually benefits and protects both the brand and the influencer. Influencer Marketing Strategy gives readers everything they need to create influencer marketing strategy. It will walk readers through the key considerations, and offer insight into decisions such as choosing the right influencer, planning content, and how to incorporate influencer marketing into your wider marketing strategy. This book presents fascinating, in-depth case studies from the beauty, fashion, gaming, travel, health and tech industries, demonstrating the variety of ways that influencer marketing can be utilized, and the huge opportunities it presents for organizations and industries of all sizes. Influencer Marketing Strategy is the ultimate guide to developing a successful influencer marketing strategy - and building campaigns that create real value.

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SHORTLISTED: Business Book Awards 2022 - Leadership Find out what makes great leaders tick, learn what it takes to be credible and read about the things that they'd do differently if they had to do it all again. The Nine Types of Leader introduces some obvious and some not so obvious types of leader through stories, anecdotes and insight garnered from hundreds of encounters with world-class leaders. Featuring interviews with industry titans including Jean-Francois Decaux of JC Decaux, Michael Rapino of Live Nation, Zhang Ruimin of Haier, Gavin Patterson of Salesforce and Isabelle Kocher of Engie, it explores how the leaders of tomorrow will improve their game by borrowing from the very best of the nine types of leader that exist today. Renowned journalist, James Ashton assesses the strengths and weaknesses of each leadership type, highlighting where and when they are best deployed, whilst helping you identify who you are and how you can improve performance. As the world seeks to recover from drastic disruption and uncertainty and the most acute test of leadership in living memory, it projects how future leaders can learn from what has gone before.

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With considerable turmoil in international trade and logistics it is more important than ever to understand trade and customs issues and their impact on logistics operations. At every port and border international freight operations are exposed to trade and customs procedures. Cross-Border Logistics Operations serves as a comprehensive guide and companion to the cross-border trade and customs environment and its implications for international business supply chains and their control. Inspired by the World Customs Organization's Professional Standards (also known as the WCO PICARD Standards), it provides key insights into transporting goods across borders and effectively managing the requirements for compliance and enforcement. International students, business operators and government officials will find the book rich in detail with practical examples that include the political, administrative, regulatory, technological and economic context throughout. It covers all the critical operational and legal aspects of cross-border logistics operations, including: -prevailing trade, customs and border policy -tariffs and import taxes -border management and supply chain security practices -prohibitions and restrictions -enforcement and compliance practices -supply chain and logistics arrangements -disaster relief operations -frictionless trade and trade facilitation principles.

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The investment in global collaboration technology now exceeds US$45 billion. Professionals who work across cultures face some of the most cognitively, psychologically and emotionally difficult challenges, regardless of whether they work virtually or in person. And they often face these challenges without the help of a corporate guide. Build Your Cultural Agility is that guide. This book offers strategies to help you develop into a successful global professional, one who can comfortably and effectively work in and with people from different cultures. This book helps you leverage your natural strengths while providing suggestions for developing cultural agility competencies. Build Your Cultural Agility focuses on nine specific competencies that comprise cultural agility: three self-management competencies (tolerance of ambiguity, curiosity and resilience), three relationship-management competencies (humility, relationship-building and perspective-taking) and three task-management competencies (cultural minimization, cultural adaptation and cultural integration). Within each chapter, the author provides a case example of that competency in action, explains why the competency is critical for success, offers a self-awareness exercise to help you determine your level of proficiency and concludes with suggestions for self-development.

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How can businesses transform to achieve competitive advantage in a digital-enabled world? How can managers and leaders create a culture that supports lasting change through these transformations? Building the Agile Business through Digital Transformation is an in-depth guide for all those needing to better understand, implement and lead digital transformation in the workplace. It sets aside traditional thinking and outdated strategies to explain what steps need to be taken for an organization to become truly agile, embed innovation and develop talent to succeed. This majorly revised second edition of Building the Agile Business through Digital Transformation contains new material on the culture and mindset challenges of shifting at scale from linear to agile working, and using data effectively in organizational decision-making. Full of practical advice, examples and real-life insights from organizations at the leading edge of digital transformation including AirBnb, Amazon and Google, this book is an essential guide to driving success by becoming an agile and digital native business.

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Discover THE next big competitive advantage in business: learn how augmented and virtual reality can put your business ahead. Augmented reality (AR) and virtual reality (VR) are part of a new wave of immersive technologies that offer huge opportunities for businesses, across industries and regardless of their size. Most people think of AR or VR as a new development in video gaming like Pokémon GO, or an expensive marketing campaign by the Nikes of the world. The truth is, businesses of any size can put these new technologies to immediate use in areas that include: - Learning and development - Remote collaboration and assistance - Visualization of remote assets and environments - Sales and marketing - Consumer behaviour research Reality Check dispels the common misconceptions of AR and VR, such as them being too expensive or not easily scalable, and details how business leaders can integrate them into their business to deliver more efficient, impactful and cost-effective business solutions. The up and coming voice of AR and VR for businesses, Jeremy Dalton, uses case studies from organizations all over the world including Cisco, Ford, GlaxoSmithKline, La Liga and Vodafone to showcase the practical uses of immersive technologies. Reality Check makes cutting-edge technology accessible and grounds them into the everyday workings of normal businesses. It is your one-stop non-technical guide to incredibly exciting new technologies that will deliver results.

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Streamline your organization's communication for happier employees, clients and customers, with this powerful and practical methodology featuring insight from experts Simon Sinek and Brené Brown. As the title suggests, Influential Internal Communication proves just how influential internal communications (IC) is, and the measurable impact it has on an organization's growth. For many organizations, IC often slips down the list of priorities when there are high pressure, high stakes business situations to cope with. This causes a sense of chaos and confusion within the organization that will - eventually - permeate to external customers and clients. Influential Internal Communication presents a clear, adaptable methodology that will help readers understand, diagnose and fix their own communication challenges, thereby transforming the chaos into calm. Backed up with data and statistics from industry reports on workplace culture, Influential Internal Communication is based on The Field Model and draws on research with CEO's, some of the best insights into people, organisations and chaos. The theory is backed up with real world case studies, showing how chaos can impact a range of organizations of varying size and industry. Written by the 2020 President of the Chartered Institute of Public Relations (CIPR), Influential Internal Communication will streamline any organization's IC practices, and help to drive engagement, efficiency and profit across the board.

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WINNER: Independent Press Awards 2021 - Business: Motivational DISTINGUISHED FAVORITE: NYC Big Book Award 2021 - Leadership Leadership presence doesn't come with a title or promotion - good leaders develop presence over time. Leadership presence is how you show up and contribute to meetings, and whether or not you can project confidence and poise under pressure - do you already have a presence? Leadership presence is that elusive "we know it when we see it" quality. You may have a leadership title or tremendous leadership potential, but that alone does not give you presence. Being perceived as a leader when interacting with customers, peers or executives is the essence of leadership presence. Your leadership presence is evaluated by others based on how you show up and contribute in meetings, how well you project confidence and keep poise under pressure and whether you can engage others in ways that are authentic, empathetic and motivational. Stand Out walks you through achieving this presence so you get that next promotion and give your career that extra boost. Stand Out explains that the goal of leadership presence is to align other people's impression of you with your best authentic self. Body language expert and executive coach Carol Kinsey Goman teaches the five essential skills needed: composure, connection, confidence, credibility and charisma. She also explains how leadership presence is different for women, how nonverbal communication builds or destroys presence and why self-promotion is essential. This book shows aspiring and experienced leaders alike how to more positively influence the impression they make on others.

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Human Resource Practice is a practical and accessible guide for students and anyone looking to gain a thorough understanding of HR and is the definitive text for the CIPD's Level 3 Foundation Certificate in HR Practice. This book covers all the core areas of HR including recruitment and selection, performance management, reward and learning and development (L&D). It also provides students with the broader coverage of the business environment that they need to succeed including topics such as change management, organisational context and the legal background to employment. This fully updated 8th edition of Human Resource Practice now includes new coverage of the changing nature and demographic of the workforce, the continuing impact of technology and new developments that may be used. There is also coverage of the importance of data and people analytics to HR as well as an enhanced final chapter which includes additional material on working in a team, influencing skills and the importance of empathy, resilience and emotional intelligence. Reflective activities, case studies and explore further boxes throughout encourage students to think critically about the content and understand how it applies in practice in the workplace. Online resources include an instructor's manual, lecture slides and annotated web links.

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Human Resource Practice is a practical and accessible guide for students and anyone looking to gain a thorough understanding of HR and is the definitive text for the CIPD's Level 3 Foundation Certificate in HR Practice. This book covers all the core areas of HR including recruitment and selection, performance management, reward and learning and development (L&D). It also provides students with the broader coverage of the business environment that they need to succeed including topics such as change management, organisational context and the legal background to employment. This fully updated 8th edition of Human Resource Practice now includes new coverage of the changing nature and demographic of the workforce, the continuing impact of technology and new developments that may be used. There is also coverage of the importance of data and people analytics to HR as well as an enhanced final chapter which includes additional material on working in a team, influencing skills and the importance of empathy, resilience and emotional intelligence. Reflective activities, case studies and explore further boxes throughout encourage students to think critically about the content and understand how it applies in practice in the workplace. Online resources include an instructor's manual, lecture slides and annotated web links.

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HIGHLY COMMENDED: Business Book Awards 2021 - Change & Sustainability Now, more than ever, how we work, the way we live, even how long we live are changing at rapid pace and only those who can embrace everything that's going on and reinvent themselves will survive and thrive. The Power to Change teaches you how to do just that. Yet change - even good change - is tough. Most of us feel utterly powerless when confronted by it. But it doesn't have to be this way. The Power to Change will help you harness difficult situations and see new opportunities. The Power to Change does more than simply enable you just to cope with change - it gives you the tools and approaches to embrace and celebrate change. Written by award-winning author, Campbell Macpherson, this book provides a genuinely unique approach to celebrating change that will resonate with readers, no matter what sort of change they have to confront. The Power to Change gives readers the permission to feel emotional and have doubts and fears about change. It provides a range of techniques to put change into perspective, and allows readers to embrace and prosper from the challenges it presents.

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A leading textbook in its field, Human Resource Management at Work is a comprehensive guide to the theory and practice of HRM. Aligned to the CIPD Level 7 qualification yet also relevant on non-CIPD accredited HR masters courses, this book covers everything students need to excel in their academic studies and will ensure that they can hit the ground running in a practitioner role after university. Divided into four key parts, the first part of the book covers HRM strategy and the global context, the forces shaping HRM at work and international and comparative HRM. Part Two discusses the role of HR professionals and line managers in the workplace, and how the responsibilities for delivering effective HR vary in a changing world of work, Part Three has expert coverage of the key areas of HR including resourcing and talent management, learning and development (L&D), reward and employment relations. The final part examines the impact that HRM can have on business performance and also outlines the key knowledge and skills required to carry out a business research project. Fully updated through, this seventh edition now has new coverage of diversity and inclusion (D&I), workplace analytics, ethics, wellbeing and precarious work as well as additional coverage of the alignment of HRM with organisational strategy and the integration of different components of HRM. Human Resource Management at Work includes new global case studies, reflective practice activities to encourage critical thinking, exercises to help the consolidation of learning and 'explore further' boxes to encourage wider reading. Online supporting resources include an instructor's manual and lecture slides.

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Performance Coaching is a complete resource for improving organizational and employee performance through coaching. Full of tips, tools and checklists, it covers all the fundamental elements of the coaching process, from developing the skills needed to coach effectively, to coaching in leadership, manager-as-coach training, cross-cultural coaching and measuring return on investment. It explores the key techniques and models in the field to allow readers to identify which approach is most suited to specific situations. Featuring case studies from organizations including Virgin, IKEA, the NHS and England Rugby showing how effective coaching approaches have been applied in practice, this book is for coaches of all levels of experience, as well as HR managers and leaders looking to embed a coaching culture in their organizations. This revised third edition of Performance Coaching has been updated to include the latest insights and developments and contains new chapters on creating a global coaching culture, the coaching-mentoring-managing continuum and how to lead a generative thinking meeting. New material also covers distance coach training, neuroscience in coaching, coaching the bully at work and coaching in education.

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Named as the best overall book on banking of 2022 by Investopedia. The finance industry is currently going through a digital revolution, with new and developing technology transforming the world of banking and financial services beyond recognition. Banks and financial institutions worldwide recognize the pressing need to innovate to avoid disruption or displacement by highly agile and often smaller fintech companies. Reinventing Banking and Finance is an essential guide for finance professionals to current trends in fintech, innovation frameworks, the challenges of outsourcing or embedding innovation, and how to effectively collaborate with other organizations. Beginning with the history and background of how banking got to the era of fintech, the book provides a thorough overview of the global fintech ecosystem and the drivers behind innovation in technologies, business models and distribution channels. Examples of key institutions and interviews with innovators and experts shine a light on key financial innovation hubs in UK, US, China, Israel and more, and offer advice for institutions looking to choose the right market for their needs. Covering genuine innovations in AI, machine learning, blockchain and digital identity, Reinventing Banking and Finance offers expert insight into navigating the complex and multi-layered finance industry.

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Macrologistics is a strategic view of logistics as a production factor on national scales to support a shift towards sustainability. The book details logistics' evolution from a functional discipline to a value chain optimiser and, ultimately, an enabler of sustainability, including the evolution of metrics to support this shift. Macrologistics instrumentation involves striving towards the lowest total cost of ownership for national economies where, to improve decision-making, these costs should ultimately include the societal and ecological costs incurred due to logistics activities. From Logistics Strategy to Macrologistics represents macrologistics research outputs for a number of developing economies, identifying distinctive macrologistics policy and infrastructure investments themes to address national logistics challenges in developing economies. The book culminates in a discussion on the potential future role of logistics to support the shift to a more sustainable society, where an acceptance of a degrowth paradigm might be required, and even advisable, for a more secure, fulfilling future. Logistics (and economics) scholars, researchers and practitioners should steer their work towards contributing to the development of an ecologically sustainable society, where resources and returns are shared widely, sustainably and equitably.

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Are you considering a career in social media? Are you an entrepreneur or freelancer looking to boost your online content marketing? Maybe you're looking for your next career pivot, or you're simply seeking skills to give your CV that competitive edge? Wherever you are in your career, Confident Digital Content can help. Covering the essentials of online content, this book takes you through everything you need to know - from how to write effectively for online platforms, through to video, audio, graphic design and photography. Featuring inspiring case studies from individuals at companies including CNN International, Mumsnet, Bunster's Hot Sauce and HuffPost UK, this practical beginner's guide includes guidance on content marketing strategy, metrics and community management. This updated second edition features advice on the latest trends, including fake news, the importance of stories and social listening analysis. Though trends, fads and hashtags change, the principles of great online content remain the same - let Confident Digital Content give you the grounding you need to ace your social channels and supercharge your career. About the Confident series... From coding and web design to data, digital content and cyber security, the Confident books are the perfect beginner's resource for enhancing your professional life, whatever your career path.

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Effective evaluation and measurement of learning and development initiatives is critical to maximise the impact of training, identify gaps for improvement and ensure that efforts are aligned to the business' needs. Learning Analytics outlines how analytical approaches can respond to these challenges, the types and benefits of technological solutions and how to ask the right questions of organizational data in order to build a learning organization that boosts performance and competitive advantage. Drawing upon case studies from organizations who have applied such approaches such as The Gap, Hilton Worldwide University and Seagate Technology, Learning Analytics will enable those involved in learning and development to make the business case for their activities and deliver an evidence-based service to their organizations. Alongside updated chapters on learning technology tools and moving beyond learning analytics to talent management analytics, this second edition also features new content on measuring informal learning, increasing data literacy, and framing L&D's contributions through a portfolio evaluation approach.

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With the rise of cloud services and the digitization of all business units, procurement managers need to understand how to buy technology services in order to generate revenue, drive innovation and retain customers. The Technology Procurement Handbook provides a structured and logical view of the digital buying process. It includes invaluable advice on how to manage digital demand, prepare sourcing strategies, analyze the cost and benefits of proposed solutions and negotiate and implement comprehensive agreements. The Technology Procurement Handbook examines the multiple streams of data that feed into the technology procurement process, such as ITIL service lifecycle data, PMI project management and cloud and software contract provisions. The book includes case studies and extensive practical advice based on the authors experience from recent procurement projects. There is also a chapter on modular contracting for the US market, explaining the use of agile contracts for IT projects.

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Win the attention of high-level decision makers in large corporations; spark their interest and earn their trust to achieve long-term, sustainable mutual value. When it comes to buying and selling complex, high value products and services, people buy from people. Big businesses and public sector organizations rely on solutions to keep their essential services running - things like payroll, IT, property maintenance and communications technology. For the companies that provide those services, winning the business can mean huge, multi-year, multi-million contracts. Executive Engagement Strategies is a comprehensive guide to engaging with the senior professionals making the buying decisions - to win sustainable, long-lasting business. It provides an easy-to-follow guide that will help professionals interact at each step of the B2B buying process using a combination of people, messages and communication channels. Highly practical, Executive Engagement Strategies provides a clear, step-by-step process to capture the attention of busy c-suite executives, and keep them engaged and motivated throughout the lengthy buying process. Filled with global case studies and examples, it will help readers know what to say, and when and how to say it, to build trust and win the business. With key takeaways at the end of each chapter and clearly actionable guidelines and instructions, it is the only resource you'll need to build truly customer-centric engagement with core decision makers.

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We say that someone has charisma when they can attract, inspire and influence people through their personal qualities. We think that this is a special power some fortunate individuals have that makes them able to affect and influence others at a deep emotional level, to communicate effectively with them and make interpersonal connections. But very few of us understand what charisma really is. It is not widely-applauded magnetism or shallow charm. Rather, it's the deep-rooted powerful charisma that helps people deliver incredible results. This charisma is a learnable skill. It's the result of developing specific behaviours, which are proven to improve not only how people feel about you, but which will help others change their own behaviours and achieve success. Charismatic Leadership will show you how to be a powerful influencer with your peers, your colleagues and your customers. You'll learn why charisma is a vital asset in any organization, understand its essential components, find out how to grow your charismatic presence and discover why you need the companion skills of coaching, problem-solving and empathy. Using charisma effectively helps everyone perform at a high level. This book will show you how.

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The Logistics and Supply Chain Toolkit provides practical tools for warehouse, inventory and transport managers and students to help them tackle the challenges of logistics and supply chain management. It is full of practical ideas and information to optimise the management of logistics and supply chain processes. The Logistics and Supply Chain Toolkit offers solutions and plans spanning across a variety of sub-disciplines such as warehousing, logistics, supply chain management, inventory and outsourcing. Each toolkit addresses key principles within its area of discipline, providing the reader with a precision approach to be used in complex and sensitive circumstances. The toolkit presents a number of major management tools such as Fortna's Product Flow Smart Design, SMART, DMAIC and Gantt charts. General management, performance management and problem-solving tools have also been included to provide a broader, transferable scope of tools for the reader.

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WINNER: 2020 International Solid Waste Association Publication Award Among other factors, rapid global population growth, our development model and patterns of production and consumption have increased waste generation worldwide to unsustainable rates. This rise has led to crises in many countries where waste management practices are no longer sound. Global Waste Management outlines the emerging global waste crisis considering the perspectives of developed and developing countries around the world and the international relationships between them. This book provides an ecological viewpoint as well as studying these problems from a legal and justice standpoint. Global Waste Management contextualises the problems faced when dealing with waste including the causes and origins. Focus is given to cross border waste transfer, as an ongoing and controversial practice, making waste management a global matter. This book scrutinizes existing international, European and Brazilian regulation on waste to highlight the complexity of the subject and the weaknesses of the law. Using a critical and socio-ecological approach, the book proposes an original model of governance to support a new system of global waste management that takes into account ecological sustainability and social justice to overcome the waste crisis. To create these models, a theoretical framework on socio-ecological justice is developed and combined with different discourses and theories described throughout the book. This is the essential guide to understanding the global waste crisis and the future of waste management.

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Transform the way you think about money in this easy-to-use, jargon-free guide by Anne Boden (CEO of Starling Bank) which busts commonly held financial myths, helping you to get the most of your cash in today's digital world. There's never been a shortage of advice on managing your money, clearing debt, being canny with your cash and getting the best deals. But it can be hard work, and everyone seems to be saying something different. What if you could easily cut through all the rhetoric and noise and everything could be made straightforward? In The Money Revolution, banking entrepreneur, and founder of award winning Starling Bank, Anne Boden shines a spotlight on how we save, spend and invest our money. By adopting a few new behaviours, it's possible to transform your bank balance for the better. The Money Revolution breaks through the traditional thinking about money and what you've always been told you should expect from financial institutions. Sharing the benefits of smart banking, fintech solutions and the advantages of open banking, it covers a range of financial solutions, from savings and investments to pensions, bill payments and travel money. Find out everything you need to know to get the best out of your money every day.

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For any business involved in today's supply chains, logistics services are critical. Companies have to decide whether to retain their own logistics operations or place their trust in third-party suppliers. This potential move away from the traditional approach of managing these processes internally can lead to improved service and reduced cost although this isn't always the case. The Logistics Outsourcing Handbook provides step by step guidance on the process of logistics outsourcing and explains how to apply this information for commercial success. Vital advice is given on benchmarking existing operations, how to shortlist companies, produce a request for a proposal, choose the optimum supplier and implement and manage the contract. The Logistics Outsourcing Handbook analyses outsourcing from both an industry wide perspective, while also drilling down into specific individual considerations. The book provides valuable guidance in terms of contractual relationships, cost models and the integration of information technology systems. By analysing current statistics and surveys, looking into factors behind why contracts are awarded and terminated important insights can be acquired. This book contains tools, models, online resources and case studies on the outsourced relationships of companies including Intel KFC and BA to further develop the reader's knowledge which makes this book an informative and essential resource.

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