Search results for ""author morgen""

The downfall of Enron, Global Crossing, WorldCom and other large American firms, and the resulting shockwaves in the world economy, have brought the subject of corporate governance to the forefront of business thinking. As well as new theorising on the subject, many researchers in academia, business and the public sector are turning to the events of the late 19th and early 20th centuries, which in many ways parallel those of today. The rise of big trusts and corporations in the USA in the late 19th century was accompanied by serious legal and ethical abuses of power by these corporations and their managers. The result was a bitter battle between the business establishment on the one hand and reforming journalists, lawyers and economists on the other, a battle which focused around a single idea: what is the purpose of the business corporation? What is its place in society? What are its duties to that society, and what are the responsibilities of its managers and owners? This set includes works by a number of major early writers on corporate governance. The books presented here capture that debate in all its variety, and the views of their authors continue to resonate today.

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With a major international presence, in a variety of areas including steel, tea, chemicals, communications and software, Tata is a truly global brand. This book describes the Tata enterprise's origins, how Tata's reputation and image evolved, and how the group has worked to transform that image into a powerful and valuable brand.

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The Ethical Leader showcases the necessity and practicality of using an ethics-based business model for competitive advantage and long-term organizational success. Ethical behaviour by businesses, or their staff, is often seen as the corporate and social responsibility icing on an organizational cake – something that is nice to do but never really essential. But by turning this view around – and making ethical behaviour a primary focus – Witzel shows how businesses can create and maintain long-term competitive advantage. Trust and respect among key stakeholder groups, particularly employees and customers, cannot be overstated in their importance to an organization’s success: trust engenders loyalty and good reputation, which in turn builds brand value. However, while ethical behaviour is key to trust-building, in order for an organization to see lasting, positive outcomes it needs to go deeper than something managers do out of a sense of moral duty. The Ethical Leader shows why ethical practice has to be the platform on which a strong and enduring business can be built, and leaders and managers need to provide the necessary tools and insights to enable this to happen. Witzel offers a practical introduction to some of the key concepts in ethics, including how to deal with ethical paradoxes and making ethical decisions. The book explores the specifics of what makes an ethical leader, and how leaders can communicate values and standards across an organization in order to engage the trust of employees, consumers, shareholders and the wider community.

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The capture of a king in the course of a battle was a relatively rare event. This, the climactic event of the Black Prince's first campaign as commander, came at the end of nearly a year of campaigning across the southwest of France. The battle of Poitiers in 1356 is less well known than more famous clashes such as Agincourt, however, Poitiers was no less dramatic, and equally important in terms of the course of the Hundred Years War. The capture of King Jean brought France to the brink of total defeat, and led to one of the most devastating and destructive periods in French history. It is not exaggeration to say that the battle of Poitiers changed the course of history for both France and England. In the summer of 1356 the Prince and his army drove northward towards the Loire, attacking once again deep into French territory. This time he met real opposition: the full French army led by King Jean and many of the leading nobility of France, some of them veterans of the defeat at Crécy ten years before. Outnumbered, the Prince fell back, but in September he turned near the city of Poitiers to make a stand. The battle that followed was a tense encounter. The French had learned much from the disastrous defeat at Crécy, and took time to organise and prepare before attacking. Their advance was deliberate and well planned. Yet the result was the same. Once again, English and Welsh archers wrought mayhem among the French ranks. The French formations disintegrated, and a violent counter-attack by English men-at-arms caused it to dissolve entirely. King Jean and his eldest son made a final stand with some of their followers, but in the end they were forced to surrender and were taken back to England as prisoners. The core of the book is a day-by-description of the campaign of July-September 1356, climaxing with a detailed description of the Battle of Poitiers itself. The detailed account and analysis of the battle and the campaigns that led up to it has a strong focus on the people involved in the campaign: ordinary men-at-arms and non-combatants as well as princes and nobles.

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