Search results for ""author james watt""

START A REVOLUTION NOT A BUSINESSDon't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in. These are some of the mantras that have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.'Indispensable tips for a fledgeling entrepreneur with a bright idea' The Times

Read more less

Rip up the rule book the BrewDog way!Iconic, controversial, and hugely colourful, BrewDog has never done business the way other companies do. This snappy staff manual, written by co-founder James Watt, reveals how it thinks, works and makes some of the best loved craft beers in the world like Punk IPA and Tactical Nuclear Penguin.Founded by two men and a dog, its groundbreaking business model - crowdfunded by 'Equity Punks' - has attracted admiring glances from many established and aspiring entrepreneurs. Over 10 years on, it is still anarchic, radical and ever successful, with an ever-growing global presence.This book lays its soul bare, revealing its mission to create a whole new type of business, spread the passion for great craft beer and 'turn the global beer scene on its head'. With chapters covering their BrewDog Charter, Dogmas, Journey and Signature Benefits, the unconventional, unexpected and innovative world of BrewDog gives advice for holding fast, gripping the wheel and driving like you [expletive removed] stole it!

Read more less

'Though I have been dead these fifteen years, I still command here, and none can enter these gates without my permission.' When Sir Philip Harclay returns to England after a long absence, he finds that his childhood friend, Arthur, Lord Lovel, is no longer alive, and that the castle and estates of the Lovel family have twice changed hands. But a mysteriously abandoned set of rooms in the castle of Lovel promises to disclose the secrets of the past. After a series of frantic episodes and surprising revelations, culminating in a trial by combat, the crimes of the usurper and the legitimacy of the true heir are finally discovered. 'The literary offspring of the castle of Otranto', as Reeve described it, The Old English Baron provides an ambitious rewriting of Horace Walpole's groundbreaking work, transporting the trappings of the Gothic to medieval England. Innovative and original in its day, Reeve's historical romance is increasingly recognized as a major influence on the development of Gothic fiction. ABOUT THE SERIES: For over 100 years Oxford World's Classics has made available the widest range of literature from around the globe. Each affordable volume reflects Oxford's commitment to scholarship, providing the most accurate text plus a wealth of other valuable features, including expert introductions by leading authorities, helpful notes to clarify the text, up-to-date bibliographies for further study, and much more.

Read more less