Search results for ""Author Yong Chen""
Astra Publishing House A Gift
£8.96
Taylor & Francis Ltd Economics of Tourism and Hospitality: A Micro Approach
This book offers students an accessible and applied introduction to microeconomics in tourism and hospitality through a comprehensive analysis of the market mechanism, demand and supply, firm behavior and strategy, and transaction and institution.This book not only helps students to master core microeconomic theories that are essential for understanding the tourism and hospitality industry, but, more importantly, it guides students to analyze consumer behavior and firm strategy specific to the industry. Throughout the book, readers are guided to develop the economic analysis of tourism and hospitality that progresses from economic intuition to graphical representation and to mathematical quantification. Carefully corralled case studies showcase the applications of key microeconomic theories in solving a wide range of real-world problems, including Uber’s surge pricing, Airbnb’s supply adjustment, and McDonald’s and Burger King vying for prime locations. This book is written in an accessible style, illustrated with exquisite diagrams, and enriched with a range of other features, such as chapter summaries, review questions, and further readings to aid readers’ further understanding.By reading this book, students will be able to develop an economist’s way of thinking, which will enable them to analyze tourism and hospitality businesses in a rigorous and critical manner. This book is essential reading for all tourism and hospitality students and teachers.
£39.99
Stanford University Press Chinese San Francisco, 1850-1943: A Trans-Pacific Community
Founded during the Gold Rush years, the Chinese community of San Francisco became the largest and most vibrant Chinatown in America. For those Chinese traveling between the Old World and the New, San Francisco was a port of entry and departure. Many Chinese settled there, forming one of the oldest continuing ethnic communities in urban America. This is a detailed social and cultural history of the Chinese in San Francisco, relating the development of various social and cultural institutions, ranging from brothels to the powerful "Six Companies." The book recaptures in vivid detail not only the community's collective mentalities but also the lives of ordinary people—laborers, theater-goers, gamblers, and prostitutes. In so doing, the author achieves what has been missing from virtually all the historiographic writing on the Chinese in America—he brings to life individual personalities with their varying human qualities. The book shows the persistence of Chinese social patterns in San Francisco Chinatown, and demonstrates how the community helped shape white America's view of Asians in general and the development of race consciousness and strife. The author challenges several long-accepted views, such as the myth that the Chinese exodus to California in the mid-nineteenth century occurred mainly because of impoverishment in South China and the notion that the overwhelming majority of Chinese women in San Francisco were prostitutes. He also makes insightful comparisons of Chinese Americans with other ethnic groups. The book makes imaginative use of a wide range of materials, private and public, fictional and statistical, in both Chinese and English, produced by both pro- and anti-Chinese sources. Among these are Chinese-language newspapers (including their advertisements), handbills, personal diaries, and other cultural productions. The author offers multidisciplinary analyses of such documents, showing the possibilities of extracting rich historical information from texts created for very different purposes.
£25.19
Columbia University Press Chop Suey, USA: The Story of Chinese Food in America
American diners began to flock to Chinese restaurants more than a century ago, making Chinese food the first mass-consumed cuisine in the United States. By 1980, it had become the country's most popular ethnic cuisine. Chop Suey, USA offers the first comprehensive interpretation of the rise of Chinese food, revealing the forces that made it ubiquitous in the American gastronomic landscape and turned the country into an empire of consumption. Engineered by a politically disenfranchised, numerically small, and economically exploited group, Chinese food's tour de America is an epic story of global cultural encounter. It reflects not only changes in taste but also a growing appetite for a more leisurely lifestyle. Americans fell in love with Chinese food not because of its gastronomic excellence but because of its affordability and convenience, which is why they preferred the quick and simple dishes of China while shunning its haute cuisine. Epitomized by chop suey, American Chinese food was a forerunner of McDonald's, democratizing the once-exclusive dining-out experience for such groups as marginalized Anglos, African Americans, and Jews. The rise of Chinese food is also a classic American story of immigrant entrepreneurship and perseverance. Barred from many occupations, Chinese Americans successfully turned Chinese food from a despised cuisine into a dominant force in the restaurant market, creating a critical lifeline for their community. Chinese American restaurant workers developed the concept of the open kitchen and popularized the practice of home delivery. They streamlined certain Chinese dishes, such as chop suey and egg foo young, turning them into nationally recognized brand names.
£27.00
Columbia University Press Chop Suey, USA: The Story of Chinese Food in America
American diners began to flock to Chinese restaurants more than a century ago, making Chinese food the first mass-consumed cuisine in the United States. By 1980, it had become the country's most popular ethnic cuisine. Chop Suey, USA offers the first comprehensive interpretation of the rise of Chinese food, revealing the forces that made it ubiquitous in the American gastronomic landscape and turned the country into an empire of consumption.Engineered by a politically disenfranchised, numerically small, and economically exploited group, Chinese food's tour de America is an epic story of global cultural encounter. It reflects not only changes in taste but also a growing appetite for a more leisurely lifestyle. Americans fell in love with Chinese food not because of its gastronomic excellence but because of its affordability and convenience, which is why they preferred the quick and simple dishes of China while shunning its haute cuisine. Epitomized by chop suey, American Chinese food was a forerunner of McDonald's, democratizing the once-exclusive dining-out experience for such groups as marginalized Anglos, African Americans, and Jews. The rise of Chinese food is also a classic American story of immigrant entrepreneurship and perseverance. Barred from many occupations, Chinese Americans successfully turned Chinese food from a despised cuisine into a dominant force in the restaurant market, creating a critical lifeline for their community. Chinese American restaurant workers developed the concept of the open kitchen and popularized the practice of home delivery. They streamlined certain Chinese dishes, such as chop suey and egg foo young, turning them into nationally recognized brand names.
£20.00
John Wiley & Sons Inc Industrial Data Analytics for Diagnosis and Prognosis: A Random Effects Modelling Approach
Discover data analytics methodologies for the diagnosis and prognosis of industrial systems under a unified random effects model In Industrial Data Analytics for Diagnosis and Prognosis - A Random Effects Modelling Approach, distinguished engineers Shiyu Zhou and Yong Chen deliver a rigorous and practical introduction to the random effects modeling approach for industrial system diagnosis and prognosis. In the book’s two parts, general statistical concepts and useful theory are described and explained, as are industrial diagnosis and prognosis methods. The accomplished authors describe and model fixed effects, random effects, and variation in univariate and multivariate datasets and cover the application of the random effects approach to diagnosis of variation sources in industrial processes. They offer a detailed performance comparison of different diagnosis methods before moving on to the application of the random effects approach to failure prognosis in industrial processes and systems. In addition to presenting the joint prognosis model, which integrates the survival regression model with the mixed effects regression model, the book also offers readers: A thorough introduction to describing variation of industrial data, including univariate and multivariate random variables and probability distributions Rigorous treatments of the diagnosis of variation sources using PCA pattern matching and the random effects model An exploration of extended mixed effects model, including mixture prior and Kalman filtering approach, for real time prognosis A detailed presentation of Gaussian process model as a flexible approach for the prediction of temporal degradation signals Ideal for senior year undergraduate students and postgraduate students in industrial, manufacturing, mechanical, and electrical engineering, Industrial Data Analytics for Diagnosis and Prognosis is also an indispensable guide for researchers and engineers interested in data analytics methods for system diagnosis and prognosis.
£112.95