Search results for ""Author Simon Barrow""
Luath Press Ltd Scotland After the Virus
Is there an ‘after the virus’, or is covid-19 and a world of future pandemics simply something we will have to live with for an indefinite period of time? In all honesty, no one knows the answer to that, which is why it is so destabilising. The covid pandemic poses huge challenges for Scotland – but also a unique opportunity to rethink who we are as a country, where we are heading, and how to restructure our economy, culture, politics and relationships in addressing the deep disparities the virus has exposed. Bringing together the unique voices of some of our best creative writers, poets and commentators, this book makes a significant contribution to rethinking our future. It explores what ‘after the virus’ could look like, and how it might be possible. Here are the hopeful voices we need for a time of both uncertainty and exploration.
£14.99
John Wiley & Sons Inc The Employer Brand: Bringing the Best of Brand Management to People at Work
Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization. Starting with a review of the pressures which have generated current interest in employer branding, this definitive book goes on to look at the historical roots of brand management and the practical steps necessary to achieve employer brand management success - including the business case, research, positioning, implementation, management and measurement. Case studies of big-name employer brand stories include Tesco, Wal-Mart, British Airways and Prêt a Manger.
£37.00
