Search results for ""Author John Atkinson""

Research in Nursing Series The main objectives of this study were to present profiles of a hostel in Glasgow and a comparative hostel, to make assessments and referrals and to evaluate their effect. These objectives were successfully met along with secondary objectives to discover insights into the residents' experiences and lifestyles, and their interaction with health and nursing services. The objectives were addressed by gathering and analysing quantitative and qualitative data and the use of theoretical perspectives: Roy's nursing theory of adaptation (to study the men as individuals) and a sociological perspective, including Deviance Theory, to examine the men as a group. Although the study concentrated on District Nursing practise, it demonstrates universal methods of nursing practise relevant to all community nurses.

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A collection of irreverent summations of more than 100 well-known works of literature, from Anna Karenina to Wuthering Heights, cleverly described in the fewest words possible and accompanied with funny color illustrations.Abridged Classics: Brief Summaries of Books You Were Supposed to Read but Probably Didn’t is packed with dozens of humorous super-condensed summations of some of the most famous works of literature from many of the world’s most revered authors, including William Shakespeare, Charles Dickens, Emily Brontë, Leo Tolstoy, Jane Austen, Mark Twain, J.R.R. Tolkien, Margaret Atwood, James Joyce, Plato, Ernest Hemingway, Dan Brown, Ayn Rand, and Herman Melville.From "Old ladies convince a guy to ruin Scotland" (Macbeth) to "Everyone is sad. It snows." (War and Peace), these clever, humorous synopses are sure to make book lovers smile.

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This book is designed to help both students and the general reader gain a practical understanding of the strategic marketing process, and how it can be applied to a variety of real-life organisational and national environments. As a case book it encourages readers to develop a 'strategic mindset' towards the development of marketing programmes. The cases are based upon primary information and many are complemented by financial data, thus allowing readers to become 'insiders' rather than observers. Cases are supported by sections on relevant theory and specific learning notes. Part one introduces and reviews relevant strategic marketing concepts and practices. Introductory chapters explore the strategy/marketing interface, the conventional strategic marketing process and some contemporary challenges to established practices. Part two gives readers the chance to apply strategic marketing principles to a variety of situations, and information is introduced to emphasise the urgency of the situation, whilst the reality of the fiancial data serves to constrain the submission of unrealistic marketing programmes. Strategic Marketing: Cases, Concepts and Challenges is essential reading for students and practitioners who wish to bridge strategic marketing theory and practice in the wider organisational context. The text is suitable for students of marketing and strategy at undergraduate, professional and masters levels.

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'He was a man like no other man has ever been' So Arrian sums up the career of Alexander the Great of Macedon (356-323 BC), who in twelve years that changed the world led his army in conquest of a vast empire extending from the Danube to the rivers of the Punjab, from Egypt to Uzbekistan, and died in Babylon at the age of 32 with further ambitions unfulfilled. Arrian (c. 86-161 AD), a Greek man of letters who had experience of military command and of the highest political office in both Rome and Athens, set out to write the definitive account of Alexander's life and campaigns, published as the Anabasis and its later companion piece the Indica . His work is now our prime and most detailed extant source for the history of Alexander, and it is a dramatic story, fast-moving like its main subject, and told with great narrative skill. Arrian admired Alexander and was fascinated by him, but was also alive to his faults: he presents a compelling account of an exceptional leader, brilliant, ruthless, passionate, and complex. ABOUT THE SERIES: For over 100 years Oxford World's Classics has made available the widest range of literature from around the globe. Each affordable volume reflects Oxford's commitment to scholarship, providing the most accurate text plus a wealth of other valuable features, including expert introductions by leading authorities, helpful notes to clarify the text, up-to-date bibliographies for further study, and much more.

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