Search results for ""Author Jeremy Rifkin""

The capitalist era is passing. Rising in its wake is a new global collaborative Commons that will fundamentally transform our way of life. Bestselling author Jeremy Rifkin explains that intense competition is forcing the introduction of ever newer technologies, in turn boosting productivity to the point where the marginal cost of producing additional units is nearly zero, making the product essentially free. In turn, profits are drying up, property ownership is becoming meaningless, and an economy based on scarcity is giving way to an economy of abundance. Rifkin describes how hundreds of millions of people are already transferring parts of their economic lives from capitalist markets to networked Commons. "Prosumers" are producing their own information, entertainment, energy, and 3-D printed products at nearly zero marginal cost, and sharing them via social media sites and other venues. Students are enrolling in massive open online courses (MOOCs) that also operate at near-zero marginal cost. As a result, "exchange value" in the marketplace is increasingly being replaced by "use value" on the collaborative Commons. Identity is less bound to what one owns and more to what one shares. Cooperation replaces self-interest, access trumps ownership, and networking drubs autonomy. We are, Rifkin says, entering a world beyond markets where we are learning how to live together collaboratively and sustainably.

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In this sweeping new interpretation of the history of civilization, bestselling author Jeremy Rifkin looks at the evolution of empathy and the profound ways that it has shaped our development-and is likely to determine our fate as a species. Today we face unparalleled challenges in an energy-intensive and interconnected world that will demand an unprecedented level of mutual understanding among diverse peoples and nations. Do we have the capacity and collective will to come together in a way that will enable us to cope with the great challenges of our time? In this remarkable book Jeremy Rifkin tells the dramatic story of the extension of human empathy from the rise of the first great theological civilizations, to the ideological age that dominated the 18th and 19th centuries, the psychological era that characterized much of the 20th century and the emerging dramaturgical period of the 21st century. The result is a new social tapestry-The Empathic Civilization-woven from a wide range of fields. Rifkin argues that at the very core of the human story is the paradoxical relationship between empathy and entropy. At various times in history new energy regimes have converged with new communication revolutions, creating ever more complex societies that heightened empathic sensitivity and expanded human consciousness. But these increasingly complicated milieus require extensive energy use and speed us toward resource depletion. The irony is that our growing empathic awareness has been made possible by an ever-greater consumption of the Earth's resources, resulting in a dramatic deterioration of the health of the planet. If we are to avert a catastrophic destruction of the Earth's ecosystems, the collapse of the global economy and the possible extinction of the human race, we will need to change human consciousness itself-and in less than a generation. Rifkin challenges us to address what may be the most important question facing humanity today: Can we achieve global empathy in time to avoid the collapse of civilization and save the planet? One of the most popular social thinkers of our time, Jeremy Rifkin is the bestselling author of The European Dream, The Hydrogen Economy¸ The End of Work, The Biotech Century, and The Age of Access. He is the president of the Foundation on Economic Trends in Washington, D.C.

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In The Hydrogen Economy, best-selling author Jeremy Rifkin takes us on an eye-opening journey into the next great commercial era in history. He envisions the dawn of a new economy powered by hydrogen that will fundamentally change the nature of our market, political and social institutions, just as coal and steam power did at the beginning of the industrial age. Rifkin observes that we are fast approaching a critical watershed for the fossil-fuel era, with potentially dire consequences for industrial civilization. Experts had been saying that we had another forty or so years of cheap available crude oil left. Now, however, some of the world’s leading petroleum geologists are suggesting that global oil production could peak and begin a steep decline much sooner, as early as the end of this decade, sending oil prices through the roof. While the fossil fuel era is entering its sunset years, a new energy regime is being born that has the potential to remake civilization. Hydrogen is the most basic and ubiquitous element in the universe. It is the stuff of the stars and of our sun and, when properly harnessed, it is the “forever fuel.” It never runs out and produces no harmful CO2 emissions. Commercial fuel-cells powered by hydrogen are just now being introduced into the market for home, office and industrial use. The major automakers have spent more than two billion dollars developing hydrogen cars, buses, and trucks, and the first mass-produced vehicles are expected to be on the road in just a few years. In the new era, says Rifkin, every human being could become the producer as well as the consumer of his or her own energy – so called “distributed generation.” When millions of end-users connect their fuel-cells into local, regional, and national hydrogen energy webs (HEWs), using the same design principles and smart technologies that made possible the World Wide Web, they can begin to share energy – peer-to-peer – creating a new decentralized form of energy use. Hydrogen has the potential to end the world’s reliance on imported oil and help diffuse the dangerous geopolitical game being played out between Muslim militants and Western nations. It will dramatically cut down on carbon dioxide emissions and mitigate the effects of global warming. And because hydrogen is so plentiful and exists everywhere on earth, every human being could be “empowered,” making it the first truly democratic energy regime in history.

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In The Hydrogen Economy, best-selling author Jeremy Rifkin takes us on an eye-opening journey into the next great commercial era in history. He envisions the dawn of a new economy powered by hydrogen that will fundamentally change the nature of our market, political and social institutions, just as coal and steam power did at the beginning of the industrial age. Rifkin observes that we are fast approaching a critical watershed for the fossil-fuel era, with potentially dire consequences for industrial civilization. Experts had been saying that we had another forty or so years of cheap available crude oil left. Now, however, some of the world’s leading petroleum geologists are suggesting that global oil production could peak and begin a steep decline much sooner, as early as the end of this decade, sending oil prices through the roof. While the fossil fuel era is entering its sunset years, a new energy regime is being born that has the potential to remake civilization. Hydrogen is the most basic and ubiquitous element in the universe. It is the stuff of the stars and of our sun and, when properly harnessed, it is the “forever fuel.” It never runs out and produces no harmful CO2 emissions. Commercial fuel-cells powered by hydrogen are just now being introduced into the market for home, office and industrial use. The major automakers have spent more than two billion dollars developing hydrogen cars, buses, and trucks, and the first mass-produced vehicles are expected to be on the road in just a few years. In the new era, says Rifkin, every human being could become the producer as well as the consumer of his or her own energy – so called “distributed generation.” When millions of end-users connect their fuel-cells into local, regional, and national hydrogen energy webs (HEWs), using the same design principles and smart technologies that made possible the World Wide Web, they can begin to share energy – peer-to-peer – creating a new decentralized form of energy use. Hydrogen has the potential to end the world’s reliance on imported oil and help diffuse the dangerous geopolitical game being played out between Muslim militants and Western nations. It will dramatically cut down on carbon dioxide emissions and mitigate the effects of global warming. And because hydrogen is so plentiful and exists everywhere on earth, every human being could be “empowered,” making it the first truly democratic energy regime in history.

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With the KeystonePipelinedominating the news, and America's addiction to oil showing no signs of waning, it is more urgent than ever that we reconsider our energy needs in light of economic reality. In this New York Times bestseller, Jeremy Rifkin explores how Internet technology and renewable energy are merging to create a powerful new engine of economic growth, wherein hundreds of millions of people will produce their own green energy in their homes, offices, and factories and share it with each other in an "energy Internet." This process will usher in a fundamental reordering of human relationships, from hierarchical to lateral, that will impact the way we conduct commerce, govern society, educate our children, and engage in civic life. The Third Industrial Revolution is an insider's account of the next great economic era, including a look into the personalities and players - heads of state, global CEOs, social entrepreneurs, and NGOs - who are pioneering its implementation around the world.

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La sociedad de coste marginal cero confirma a Jeremy Rifkin como un visionario sin igual en el campo de las tendencias tecnológicas.Asistimos a la aparición de una nueva y extraordinaria infraestructura tecnológica el Internet de las cosas con el potencial de reducir a casi cero los costes marginales de grandes segmentos de la vida económica en los próximos años. Según Rifkin, este descenso de los costes marginales está dando lugar a una economía mixta en parte mercado capitalista y en parte procomún colaborativo que tiene repercusiones de gran alcance para la sociedad.En definitiva, Rifkin presenta una sociedad de coste marginal casi nulo que desencadenará en un nuevo paradigma económico.

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