Search results for ""kogan page""
Kogan Page Ltd Leading Procurement Strategy: Driving Value Through the Supply Chain
Delivering successful procurement programs has helped businesses like IKEA, Tesla and Nike maximize the potential of their resources and gain the competitive advantage. Learn how to develop similar strategies, that meet the needs of the business, customers and suppliers, and lead their implementation using insights from the experts in procurement strategy. Leading Procurement Strategy provides readers with a complete overview of the skills, knowledge and tools needed to implement a successful procurement strategy. The expert author team of Carlos Mena, Remko van Hoek, and Martin Christopher present practical advice and guidance underpinned by academic theory and supported by an extensive range of real-world case studies including IBM, IKEA, John Deere, NASA, Nike and Tesla. Readers are shown how to develop, deliver and sustain procurement performance with clear and accessible guidance. The third edition offers the latest insights into the future of procurement and digitalization, updates on green and socially responsible procurement and a revised structure. The key issues affecting the procurement function are covered and tips for developing the best practices in teams are found throughout.
£54.49
Kogan Page Ltd Inspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior
While many consumers profess a desire to help end climate change by engaging in more sustainable behaviors, consumer behavior experts note the "say-do" gap between expressed intention and behavior. How do we explain this? What, if anything, can consumers be encouraged to do to close this gap and purchase sustainable products and services? Inspiring Green Consumer Choices explains the factors that underlie the discrepancy between consumers' expressed preferences and their incongruous behavior in the marketplace. Drawing from advances in neuroscience, behavioral economics and experimental psychology, the author reveals how marketplace behavior is not always rational. Instead it is frequently the product of mental shortcuts, triggered by situational cues and colored by implicit emotional responses. In making purchasing decisions, routine consumer behavior is governed less by intention than by mental habits and unconscious response biases. These tendencies are difficult (but not impossible) to change. Inspiring Green Consumer Choices outlines how techniques such as psychological framing, design of choice architectures and pricing strategy can be used to disrupt habits and promote sustainable behavior. The author also addresses the role that legislative policy and changing social norms can play in accelerating and sustaining behavior change. Illustrated with case studies and filled with best practices, Inspiring Green Consumer Choices helps marketers understand how consumers make purchase decisions in order to shift consumption choices towards a more sustainable future.
£34.84
Kogan Page Ltd Retail Innovation Reframed: How to Transform Operations and Achieve Purpose-led Growth and Resilience
Retail is defined by disruption; companies either adapt or are replaced by those that will. More so than ever learning how to reframe your business, apply change and stay innovative is key to continued success and survival. Innovation is hard for any organization, even more so for retailers where executing retail basics can often be seen as enough. But the difference between success and failure is increasingly becoming the ability to reframe your approach to innovation and use it to win the competitive edge, as Retail Innovation Reframed explains. Changing your business operations to solve customers' biggest challenges is how established household names and emerging businesses now thrive. Featuring case studies including Walmart, Warby Parker, Starbucks and Amazon, Retail Innovation Reframed demonstrates how to weave innovation into the operating fabric your company to remain ahead of the curve. Start your journey to innovation and learn how to use change to succeed. Online resources include templates for testing and analyzing new innovations.
£29.08
Kogan Page Ltd PR Technology, Data and Insights: Igniting a Positive Return on Your Communications Investment
Data, technology and insights have forever changed the public relations and corporate communications function. Failure to adapt is more a matter of willingness than inability. Now, technology, data and insights inform more meaningful objectives and elevate performance evaluation. The result is a positive return on PR investment, reduced reputational risk and optimal efficiency. By ignoring these essential assets, PR professionals risk losing executive attention and organizational investment. While "building buzz" or "breaking through the media clutter" may have been adequate measures of success in the past, the top executives who fund and evaluate corporate communications expect much more, including a quantifiable and positive return on PR investment. Leaders assume that corporate communications and PR professionals already understand the fundamentals of business, and they expect an ability to contextualize PR objectives, outputs and outcomes in the language of business. PR Technology, Data and Insights helps communications professionals understand the purpose-built technologies, data assets and actionable insights available to them while sharing best practices to apply these assets for improved PR performance over time, versus objectives and against competitors. Using case studies from industries as varied as financial services, technology, travel, automotive and more, along with best practice examples from Adobe, Mastercard, Southwest, Ford and other world class organizations, PR Technology, Data and Insights shows professional communicators how to optimize technology, lead with data, quantify PR's ability to convert public relations outputs to business outcomes, and deliver insights that empower executive decision-making.
£34.84
Kogan Page Ltd Bounce Back: How to Fail Fast and be Resilient at Work
FINALIST: American Book Fest Best Book Award 2020 - Business: Careers Success. Innovation. Creativity. Growth. We all want these things at work - but the one thing they all have in common is that they involve failure. A fear of failure, or the inability to bounce back and learn from failures, is one of the biggest things that can hold us back in our professional development - so how do we learn how to fail well and develop our resilience? Wherever we work, and whatever role we deliver, we all have the power to change our thinking and our response to failure - Bounce Back is here to help. Written by Business Psychologist Dr Susan Kahn, this book will show you how to embrace failure. Failing fast, failing well, and learning how to be agile and resilient at work is a vital part of being a successful and innovative leader, approaching opportunities with excitement and creativity, and driving forward your personal and professional growth. Packed with practical exercises, inspirational case studies and a useful resilience self-assessment guide, Bounce Back will show you how to invest in your resilience in a deliberate way, and empower you to face risk head-on. From learning how to respond well to critical feedback, to understanding cultural attitudes to failure around the world, this book will help you be a stronger, more resilient you.
£19.31
Kogan Page Ltd The Power of Project Leadership: 7 Keys to Help You Transform from Project Manager to Project Leader
WINNER: PMI UK National Project Awards 2019 - Project Management Literature Category Projects and work environments are becoming increasingly complex, with more stakeholders, dispersed teams and an unprecedented rate of technological change. In order to adapt to this complexity and find new opportunities to innovate and build a high performing team, project managers must shift their mindset to one of project leadership. The Power of Project Leadership explains how to generate positive results for projects and clients while growing as a leader and empowering the team to fully contribute. Now in its second edition, The Power of Project Leadership contains new interviews with successful project leaders and discusses current topics such as the psychology behind high performing teams, coaching, facilitation and conflict resolution, collaborative planning and risk management. It outlines the capabilities, attitudes and behaviours needed to become a confident, driven and focused project leader, including leading with vision, continuously improving, empowering teams, building trust with stakeholders, and using powerful techniques. With examples of the most fundamental causes of project failure and how to avoid them, The Power of Project Leadership shows how to inspire teams, add real value and deliver outstanding projects.
£34.84
Kogan Page Ltd Creating Customer Loyalty: Build Lasting Loyalty Using Customer Experience Management
Consumer-facing and business-to-business organizations know that if they get their approach to customers right, they will be rewarded with unprecedented customer loyalty. This will lead to increased market share, improved sales, an enhanced reputation and higher profitability. Despite this, many of today's companies fail to recognize that the notable improvements in their service delivery are not keeping up with increased customer expectations. Creating Customer Loyalty outlines simple, easy to understand strategies for creating a sustainable customer loyalty management programme that will win loyal customers. Demonstrating how to focus solely on the things that enable and enhance success, this book shows how to make loyalty a habit and structure a business that attracts and retains the best customers. Using examples from both UK and international companies such as Lexus, Aldi, Dyson, The Ritz-Carlton and Virgin Atlantic, Creating Customer Loyalty explains why customer experience management alone does not build lasting loyalty, and why customer expectation and customer memory management are essential. It outlines how to make every occasion epic by removing those 'ouch' moments, replacing them with 'wow' experiences, and developing dazzling recovery techniques to create unforgettable stories and positive memories.
£23.25
Kogan Page Ltd Research Methods in Human Resource Management: Investigating a Business Issue
Research Methods in Human Resource Management is a key resource for anyone undertaking a research report or dissertation. It covers the planning and execution of HRM research projects, from investigating and researching HR issues to designing and implementing research and then evaluating and reviewing the results. Filled with international examples to provide a global perspective, this fully updated 4th edition of Research Methods in Human Resource Management balances theoretical frameworks and practical guidance. Fully updated throughout, this edition now includes increased discussion of methodological issues, more real-life examples and international case studies and best practice sample literature reviews and write-ups. 'Review and Reflect' sections at the end of each chapter help to consolidate learning and explain how it can aid professional development. This book is fully mapped to the CIPD Level 7 Advanced module on Investigating a Business Issue from an HR Perspective, and multiple-choice questions and a glossary of terms help students understand the key concepts and use the terminology confidently. Online supporting resources for lecturers include an instructor's manual and lecture slides and there are annotated web links, further reading and new reflective questions for students.
£49.83
Kogan Page Ltd Culture, Conduct and Ethics in Banking: Principles and Practice
Endorsed by the Chartered Banker Institute as core reading for its professional qualifications, Culture, Conduct and Ethics in Banking emphasizes the importance of professionalism for banks, and explores how all staff play a key role in putting customers at the heart of their business. Taking an applied approach, it aims to develop the reader's capability to: recognize and contribute towards balanced outcomes for consumers and organizations; understand the impact of reputational deficit; and understand the personal impact of an individual in the workplace. From a discussion of the main branches of ethical thinking to an overview of regulation and legislation in the UK and internationally, this book covers the theory and practice of conduct and professionalism in banking. Chapters contain activities and industry case studies, and further reading and viewing suggestions are included to help develop a deeper understanding of the topics covered. With fully referenced discussion of conflicts of interest, decision making models, the role of professional bodies, corporate governance, conduct risk management and the Global Financial Crisis 2007-08, Culture, Conduct and Ethics in Banking is the essential guide for finance professionals.
£45.56
Kogan Page Ltd Implementing Key Account Management: Designing Customer-Centric Processes for Mutual Growth
Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management programme. The book offers an integrated framework for key account management (KAM) that businesses can use to design or further develop strategic customer management programmes, enabling them to overcome the obstacles that organizations often face when rolling out their strategies. Bringing together the experiences of leading experts within this field, Implementing Key Account Management draws on two decades of research and best practice from Cranfield University School of Management, one of the foremost centres for researcher and thought leadership in KAM. Between them, the authors have designed and delivered programmes globally for clients such as Rolls-Royce, Unilever, Vodafone, The Economist and many more. Rigorously researched, well-grounded and practical, this book is - quite simply - the definitive, go-to resource for implementing key account management programmes.
£36.63
Kogan Page Ltd Retail and Digital Banking: Principles and Practice
Endorsed by the Chartered Banker Institute as core reading for the Personal and Private Banking module, Retail and Digital Banking looks at the changes that have occurred, including developments in onshore and offshore operations, call centres and the impact of technology and other critical factors in retail and digital banking. This book considers the evolution of retail banking services and the major role that technology has played in providing quality, cost-effective services to consumers. This fascinating text then goes on to offer expert thought leadership on the future of retail banking and what this could mean for existing established banks and disruptive new entrants. Retail and Digital Banking offers readers the opportunity to take a step back and consider the evolution of the sector in which they work and the tremendous level of change that has occurred over time for all operational activity. Retail and Digital Banking provides support for the Personal and Private Banking module assessment and features practical case studies from the banking sector. This essential text brings the journey of modern banking to life and considers what the future holds. Online supporting resources include a glossary and updates to regulation.
£45.56
Kogan Page Ltd The Management of Luxury: An International Guide
Examine luxury branding on a global scale, with more than fifty cutting edge contributions from the foremost thought leaders in luxury management and marketing. The Management of Luxury, second edition, presents a unique snapshot of best practice insights into the increasing challenges faced in luxury business, with contributions shared by more than fifty global leaders on luxury management. The highly renowned editors draw these together into one essential handbook, ranging from luxury brand strategy, luxury consumer behaviour and market positioning, through to management succession, heritage, counterfeiting and competing effectively as a luxury SME. Fully updated in its second edition, The Management of Luxury explores the newly evolving direction of Asian market trends and how to integrate digitalization into sales and product strategies. Both are crucial for competitive advantage in the luxury market, featured alongside iconic case studies such as Burberry, Louis Vuitton and Leica. The book's value is not only in streamlining management processes and return on investment; but equally for those who marvel at an industry unlike any other, striving to trust both in the conventional and innovate new paths towards the extraordinary. Highly influential, applicable and enlightening, it is a vital addition to every luxury business manager's collection.
£36.63
Kogan Page Ltd Container Logistics: The Role of the Container in the Supply Chain
Whilst the maritime container business has been studied in depth, the impact on shippers and how shippers deal with the given challenges has not been fully examined. Container Logistics bridges this gap and looks at the maritime business from a customer's perspective. The book examines the challenges, solutions and the latest developments in the container industry as well as the interaction between the different actors involved, such as freight forwarders, supply chain managers and shippers. Current hot topics from the supply chain and the maritime business perspective are included. From the supply chain perspective, Container Logistics covers areas such as the purchase of transportation services from ocean carriers and transport management, to effective and efficient logistics execution. From the maritime business perspective, the book covers topics such as intermodal freight optimisation and hinterland transportation, and terminal and port optimisation. With the inclusion of clear examples of best practice and bona fide case studies, as well as invaluable contributions from an international team of experts, Container Logistics is an essential guide for supply chain managers and shippers, as well as academics and industry professionals working in the maritime business. Online supporting resources include images from the book and chapter summaries.
£54.49
Kogan Page Ltd Selling Your Value Proposition: How to Transform Your Business into a Selling Organization
A value proposition is created from the combination of a company's products and services, and the value gained by the customer. It is used to drive better business, and is essential to success for any business - without it, companies are at risk of losing customers and being drowned out in crowded marketplaces. Selling Your Value Proposition is a practical, user-friendly guide to establishing a streamlined customer-centric selling process to communicate and express value propositions, enabling companies to convey their value-creating stories to customers consistently. Featuring case studies and interviews with renowned business leaders and influencers, Selling Your Value Proposition demonstrates how value propositions adeptly position a business across a range of industries. The techniques and skills shared have all been honed through the authors' experience with more than 600 companies around the world, and clear, step-by-step guidelines will empower all readers to effectively focus their value propositions for competitive success.
£36.63
Kogan Page Ltd Strategic Supply Chain Management: Creating Competitive Advantage and Value Through Effective Leadership
Supply chains, including logistics, are the functional elements of an organisation's operations. To formulate a strategy for this operation to work seamlessly the organisation needs to align these operations with the corporate and business strategy. Strategic Supply Chain Management provides a discussion on effective supply chain strategic leadership for managerial teams who have previously been operating on a tactical or operational level, as well as students who need to learn about applying the theories of strategic supply chain management in practice. Strategic Supply Chain Management introduces concepts and tools which will enable successful buyer-supplier relationships and effective organizational leadership and talent management. Samir Dani provides a concise but important outlook on the connection between business strategy and supply chain strategy. The book delves into topical issues of risk, resilience, and sustainability and how these influence both business and supply chain strategy. The book also considers strategies for procurement, buyer supplier relationships, and sales & operations planning. An important aspect of this book is to consider the leadership and talent aspects of the humans in the supply chain and how this influences strategy and creates competitive advantage.
£45.56
Kogan Page Ltd Urban Logistics: Management, Policy and Innovation in a Rapidly Changing Environment
Approximately 80 per cent of European and American citizens live in an urban environment. Due to their large populations and extensive commercial establishments, urban areas require large quantities of goods and services for commercial and domestic use. This results in increasing levels of demand for freight transport services. Freight transport in towns and cities is a major contributor to environmental impacts, particularly to local air pollution and noise. Urban Logistics addresses public policy makers, freight transport companies and receivers of supplies, providing them with the information and guidance to affect change in the logistics of the city. Urban Logistics is written by an outstanding team of international editors combining their expertise and using their research from leading business schools in Sweden and the US. There are also valuable contributions from academics and industry experts from companies and universities from all over the world. The book includes clear examples of initiatives that work and business case developments, as well as toolkits for policymakers and managers who are devising new initiatives. There is an in-depth examination of different aspects of urban logistics, such as retail logistics for cities, urban food supply chains, services and the special logistics requirements involved, construction, waste management and e-commerce and home delivery. There is also a focus on networks and partnerships and an analysis of innovation as a new constant.
£54.49
Kogan Page Ltd The Daily Telegraph Guide to Investing: The Straightforward Guide That Professional Investors Don't Want You to Have
The Daily Telegraph Guide to Investing is your complete guide to the reliable opportunities and exciting niches that could help you boost your bank balance and make the most of your cash pile. The world of stocks, shares and investments can seem intimidating but, with the right information at your disposal, you will be able to work out how best to protect and boost your savings. Whether you're a total beginner or a more experienced investor keen to learn about some new options, this easy-to-understand guide covers many of the various asset classes and alternative investments that are currently available to you. Each investing opportunity is assessed for levels of risk and potential of returns, from the safer options (including bonds, equities, ETFs, gold and property) to the riskier (including buy-to-let, FOREX, cryptocurrencies, futures and options). The Daily Telegraph Guide to Investing gives you the straight forward advice you need to make sensible decisions about your hard-earned wealth. From the glamorous (including fine wines, whisky, classic cars) to the quirky (including Lego, stamps, memorabilia), this guide will give you a firm understanding of investment principles and what to look out for. Technical terms and phrases are all made clear and full guidance is provided on the potential pitfalls, dangers and scams that can face investors.
£18.78
Kogan Page Ltd Valuable Content Marketing: How to Make Quality Content Your Key to Success
WINNER: Small Business Book Awards 2016 - Community Choice - Social Media Category WINNER: Small Business Book Awards 2014 - Community Choice - Marketing Category (1st edition) Make sense of content marketing in the digital world with this award-winning, practical guide to using content to grow your business and raise your brand. From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways they appreciate and trust - they will be knocking at your door wanting to do business with you. Valuable Content Marketing shows you how to create and share the type of information that clients, customers and search engines really want - on your website, using social media and through more traditional methods. Including new ideas and examples, step-by-step action lists, quick tips and goal-driven chapter summaries, this fully revised second edition will show you how to get better results from your marketing efforts with valuable content that really works. Whether you are starting a business or aiming to grow, this book makes understanding the key concepts easier than ever, providing inspiration from small companies like software development from Desynit to household names like HSBC.
£27.70
Kogan Page Ltd Customer-Centric Marketing: Supporting Sustainability in the Digital Age
Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital marketing techniques work naturally together to add value, leading to improved customer satisfaction, better professional relationships and increased effectiveness. Ideal for senior marketing professionals and students on digital marketing or marketing strategy modules who wish to utilise the benefits of sustainable development and forms of digital marketing, this accessible and straight to-the-point book uses case studies to show how the marketing theories and tools work in actual business scenarios. Customer-Centric Marketing covers contemporary issues such as the increasing use of mobile, QR codes and social network sites for consumers interested in ethical, environmental and sustainable marketing.
£30.38
Kogan Page Ltd How to Master the BMAT: Unbeatable Preparation for Success in the BioMedical Admissions Test
How to Master the BMAT will help you to maximize your UK BMAT test score in the shortest time possible with the least possible effort. With over 400 practice questions including six mock tests, it focuses on core knowledge in six key areas: -aptitude and skills -maths -physics -chemistry -biology -writing tasks At the end of each section, a set of review questions enable you to identify and improve your weak areas before you sit the test, then once you are ready you can complete the practice papers that reflect the BMAT test. Candidates are supported throughout the book, and, where possible, every question comes complete with its revision topics indicated in brackets, useful hints and expanded answers.
£15.26
Kogan Page Ltd Executive Finance and Strategy: How to Understand and Use Financial Information to Set Strategic Goals
Many strategies are explained as actions that will achieve the desired goals or visions of the company, but in order to predict the success of your strategy it is vital to gain an understanding of how it will impact on the financial statement. Executive Finance and Strategy works on the premise that financial models can clearly demonstrate where a particular strategy might lead, enabling you to evaluate past accounts and statements in order to respond to recent company history. It also explains how company law and ethics underpin financial statements and clarifies your responsibilities as a senior manager or director. By using finance as a record keeper and predictor of success, it helps you quantify your strategy to gain support from colleagues and take the right actions to ensure sustainable growth. Online supporting resources for this book include tables and formulas to support financial models within the book.
£36.63
Kogan Page Ltd Masterminding the Deal: Breakthroughs in M&A Strategy and Analysis
Following a quiet period in global M&A activity, a new boom seems to be underway, but in an age where two-thirds of all merger deals can be said to fail (where deals fall short of the minimum required financial returns to the acquiring company), how can future success be guaranteed? And what can acquirers, and their shareholders and advisers, do to improve the chances of success? Masterminding the Deal looks at performance in two critical areas - merger segmentation (the identification of critical characteristics and attributes separating more successful mergers from the rest) and category-specific synergy diagnosis (the differentiation of synergy benefits - expenses, revenues, tax - to ensure maximum rewards). Through this in-depth analysis, the book provides the managers and advisers of acquiring firms with concise and actionable frameworks to improve and enhance merger performance. Masterminding the Deal will help you to identify and apply the key components of merger success.
£54.49
Kogan Page Ltd Supply Chain Risk Management: Vulnerability and Resilience in Logistics
Vulnerability to sudden supply chain disruption is one of the major threats facing companies today. The challenge for businesses today is to mitigate this risk through creating resilient supply chains. Addressing this need, Supply Chain Risk Management guides you through the whole risk management process from start to finish. Using jargon-free language, this accessible book covers the fundamentals of managing risk in supply chains. From identifying the risks to developing and implementing a risk management strategy, this essential text covers everything you need to know about this critical topic. It assesses the growing impact of risk on supply chains, how to plan for and manage disruptions and disasters, and how to mitigate their effects. It examines a whole range of risks to supply chains, from traffic congestion to major environmental disasters. Highly practical, Supply Chain Risk Management provides a range of useful tables, diagrams and tools and is interspersed with real life case study examples from leading companies, including Nokia, IBM, and BP. The 2nd edition has been completely revised with brand new case studies on the Chilean Mining Disaster and BP oil spill.
£50.40
Kogan Page Ltd The New Conceptual Selling: The Consultative Communication Process for Solution-led Selling
The New Conceptual Selling has turned conventional sales thinking on its head by offering powerful, practical lessons that break down the boundaries of traditional product pitch selling. Based on the world-renowned Miller Heiman sales training programme, which has been adopted by some of the world's top companies, it is a thoroughly validated systematic process that has been shown to produce immediate, significant and reliable sales increases. Through listening to the customer and identifying their 'concept', it will teach sales directors, managers and executives how to identify customers' real needs, tailor every sale to one specific client, and earn and maintain credibility.
£32.03
Kogan Page Ltd The Aptitude Test Workbook: Discover Your Potential and Improve Your Career Options with Practice Psychometric Tests
Many organizations and educational institutions use psychometric testing to uncover candidates' abilities and asses their potential. The Aptitude Test Workbook will help candidates prepare for these tests and give them an awareness of their strengths and where they could take you. A companion to Test Your Own Aptitude, it contains 16 tests with over 400 questions - verbal, numerical, perceptual, spatial and practical. With new detailed explanations to aid your learning as well as real life assessments, this new edition is a vital read. Packed with practical advice, help sections and expert tips, it will help the reader improve their key skills and find their ultimate career direction.
£16.99
Kogan Page Ltd International Human Resource Development: Learning, Education and Training for Individuals and Organizations
International Human Resource Development provides thought-provoking questions and stimulating answers to key issues in human resource development today, putting HRD in its strategic organizational context and examining in depth the process of learning from different perspectives. This third edition provides a thorough exploration of international human resource development, and has been completely updated and revised with a variety of case studies and contributions from a range of HR development experts, making it the most topical book in this field. It also addresses the increasingly important area of knowledge management, incorporating learning and development. Clearly structured and mapped against the current Chartered Institute of Personnel and Development (CIPD) standards, this comprehensive handbook covers each aspect of the training cycle, including the role and identification of learning, training and development needs in organizations, working in multicultural and multilingual settings, learning and competitive strategy, planning and design, delivering effective training programmes, assessment and evaluation, international development and managing the human resource function.
£45.56
Kogan Page Ltd Tales for Coaching: Using Stories and Metaphors with Individuals and Small Groups
Coaching is rapidly proving to be an invaluable aid to personal development and a successful way to enhance performance within organizations of all types. More and more people are also discovering how to use storytelling to bring about change and reinforce learning. Tales for Coaching combines these two approaches into a powerful and effective technique to assist personal change. Showing you how and when to use stories to maximum effect, whether you are coaching an individual or a group, the author demonstrates how your coaching can have greater impact with the effective use of storytelling. Complete with sample stories that can be read aloud in a variety of coaching situations, Tales for Coaching includes 50 tales that will immediately help coaches, trainers, managers and educators to reinforce key messages or stimulate fresh thinking.
£33.06
Kogan Page Ltd How to Understand Business Finance
The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process. How to Understand Business Finance is part of the bestselling Creating Success series published in association with the Sunday Times, which has been translated into 25 languages with over 500, 000 copies sold. This book is written for those managing a business in a real market. It provides a quick and effective course in financial literacy, aimed at the pursuit of business growth, in the context of the journey of a business from initial set-up through its first year of trading. As well as learning how to understand balance sheets and profit and loss accounts, readers will also learn the principles of: market dynamics; budgeting and forecasting; fixed and variable costs; break-even analysis; the difference between profit and cash; financial ratios for measuring business performance; investment appraisal; stock market ratios; shareholder value; financial measures for improving business performance, and much more. How to Understand Business Finance helps you to understand double entry bookkeeping, supply chain management, the difference in American and British accounting terminology, financial ratios for measuring business performance, common acronyms, and the real cash flow implications of working capital.
£15.26
Kogan Page Ltd The Learning and Development Handbook: A Learning Practitioner's Toolkit
The skills needed in today's business world are not the same as they were in the past. Therefore, upskilling, reskilling and developing staff has never been more important. However, classroom training isn't the best way to achieve this with employees forgetting more than 70% of what they've been taught within just one day. Learning outside the workplace is social, digital and immediate and companies need to embrace this to achieve the productivity, performance and revenue benefits that come from effective learning. The Learning and Development Handbook is a practical guide for L&D professionals wanting to move away from traditional classroom teaching but not sure where to start. Full of practical tips and advice, this is urgent reading for anyone in the learning profession. The Learning and Development Handbook includes advice on how to embed social and digital learning, make the most of blended learning, adopt brain-friendly learning and design more effective learning content for improved employee engagement and performance. This book also provides guidance on how to identify learning needs in an organization, gather evidence to engage stakeholders and align L&D strategy with overall business strategy. There is also expert guidance on how to evaluate and measure the effectiveness of learning, where to find the data needed to support learning activity. Written by an L&D practitioner, for L&D practitioners, this book is packed full of tips, hints, tools and models that can be used to improve both employee and overall business performance in the immediate, middle-term and long-term future.
£63.56
Kogan Page Ltd The Return to Study Handbook: Study Skills for Mature, Distance, and Workplace Learners
Have you learned how to learn? Written especially for professional or distance learners, part-time or mature students, and formal CPD qualification candidates, The Return to Study Handbook will teach you how to study effectively, ace your ongoing education, and get the grades you need to advance in your career. Whether you need to balance your learning with full or part-time work, or overcome the 'mindset gremlins' stemming from a negative school experience, this book will empower you to effectively manage your own learning and provide you with the full range of mental and practical skills you need to succeed. Packed with practical tools, tips, exercises, case studies and strategies, plus the author's own inspirational story, The Return to Study Handbook not only covers the study skills necessary for any student to be successful - such as effective note-taking; exam technique; and essay writing - but it specifically addresses relevant topics for non-traditional students. With advice on recommended technology aids; handling procrastination and distractions; dealing with overwhelm and avoiding burnout; managing distance learning; and overcoming the mental and emotional barriers of past experiences, this book will guide you through everything you need to achieve the grades and career you want.
£35.75
Kogan Page Ltd Remote Work: Redesign Processes, Practices and Strategies to Engage a Remote Workforce
How can I develop a team if they're not in the same place? How can I build a company culture that works for employees in an office, working at home and in co-work spaces? How can I maintain organizational oversight if I can't see my employees? Remote Work answers all these questions and more and provides guidance on how to build a successful remote working strategy that engages employees, allows them to perform to their full potential and improves business performance. The COVID-19 pandemic has put remote work into the business norm, but demand from employees to work remotely was already increasing, with a 2019 report stating that 34% of people surveyed would even take a pay cut if they could work remotely part of the time. HR professionals and business leaders need to address this demand to attract and retain the talent the business needs. Remote Work is written by two industry experts who have successfully transitioned their workforces to remote models. It provides essential guidance on how to implement policies, processes and strategies for remote working, including meeting types, measuring performance and creating virtual 'water cooler' environments. Featuring advice on technological solutions to adapting processes and driving engagement, this book also outlines the business benefits of a remote workforce including improved productivity and output and how it allows for faster expansion and execution. With insights from leading experts such as Marshall Goldsmith and case studies from Cornerstone OnDemand, Buffer and United States Marine Corps, Remote Work is essential reading now that increased home and flexible working is here to stay.
£54.29
Kogan Page Ltd How to Negotiate Effectively
How to Negotiate Effectively provides tips, tools and techniques for getting it right. It explores and advises on every aspect of the negotiation process, including: tactics and counter-measures, handling deadlock, making concessions, enhancing your authority and getting the best deal. This new edition also contains material on identifying true decision makers, and how to spot buying signals in negotiations. An essential step-by-step guide, How to Negotiate Effectively will help anyone achieve a balanced 'win-win' outcome every time.
£12.88
Kogan Page Ltd Rethinking Supply Chain
Rethinking Supply Chain outlines how organizations can close the gap between the supply chain capabilities they have and the supply chain capabilities they want.The supply chains built pre-covid are no longer suitable in the current volatile business environment. Rethinking Supply Chain explores why and how organizations can upgrade their supply chains to level 5 maturity, enhancing them to be more sustainable, strategy-driven and resilient. It outlines the dangers of using outdated supply chain practices, sharing what goes wrong when organizations run level 5 complexity and variability with a level 1 capability. It shows how organizations can improve their strategic planning, supply chain design, sales and operations planning and business planning processes to respond to new dynamic levels of variability and complexity. It is supported by practical frameworks and roadmaps. This book outlines why supply chain reconfigurat
£48.41
Kogan Page Ltd E-Business and Supply Chain Integration: Strategies and Case Studies from Industry
Using e-business technologies to manage supply chains increases the efficiency and performance of logistics, production, distribution and other related activities. E-Business and Supply Chain Integration explains how a number of tools can be used to produce an e-supply chain and achieve higher productivity. This essential book examines supply chain theories along with real life cases and examples from industry to illustrate how e-business can enhance supply chain integration and highlights the negative outcomes when it is poorly managed. Dr Ozlem Bak and a team of expert contributors from practice and academia assess the impact of e-business on numerous different sectors, such as automotive, healthcare, logistics, higher education, and professional services. E-Business and Supply Chain Integration explains the strategic implications of new technologies and provides guidance on effective supply chains in e-businesses.
£34.51
Kogan Page Ltd Ultimate Aptitude Tests: Over 1000 Practice Questions for Abstract Visual, Numerical, Verbal, Physical, Spatial and Systems Tests
Do you need to prepare for an aptitude test for an interview or selection process? Do you want to practise and improve your scores? Ultimate Aptitude Tests, now in its fourth edition and part of the best-selling Ultimate series, is the largest and most comprehensive book of its kind, boasting over 1000 varied practice aptitude questions with accompanying answers and explanations. In such a competitive job market, it's the perfect book to ensure you're entirely prepared to get those high scores and impress potential employers. Businesses use aptitude tests when recruiting; sometimes even to fast-track potential leaders. Providing essential practice, Ultimate Aptitude Tests includes tests like those you are likely to encounter, including abstract visual tests, verbal and numerical reasoning tests, practical skills and understanding tests, spatial and systems potential tests and logic and intuition tests of different types. This new edition also now includes a brand new section on online testing environments as well as free access to a separate full online test to evaluate your abilities. Ultimate Aptitude Tests is brilliant preparation for candidates wishing to outshine their competition and secure their dream job. About the Ultimate series... The Ultimate series contains practical advice on essential job search skills to give you the best chance of getting the job you want. Taking you from your job search to completing an interview, it includes guidance on CV or résumé and cover letter writing, practice questions for passing aptitude, psychometric and other employment tests, and reliable advice for interviewing.
£15.26
Kogan Page Ltd Research Methods in Human Resource Management
Fully updated throughout, this fifth edition is essential reading for master''s-level CIPD and non-CIPD students alike.Balancing theoretical frameworks and practical guidance, Research Methods in Human Resource Management explains everything from defining a hypothesis and planning the research process through to reviewing literature and documents, collecting and analysing both qualitative and quantitative data. There is also guidance on how to write the research project with best practice sample literature reviews and write-ups included.Fully updated throughout, this edition now includes expert discussion of how secondary data can be used in a research project as well as new material on ethics, sustainability and data collection in a hybrid world. This book also includes international examples and discussion of collecting data from different geographies. Mapped to the CIPD Advanced module, Business Research in People Practice, this is an invaluab
£53.39
Kogan Page Ltd The Rebuilders: Going from Setback to Comeback in Business and Beyond
SHORTLISTED: Business Book Awards 2023 - Business Self-Development Failure...we've all been there. In business and in life. Whether you've done it to yourself or have been negatively impacted by external situations, this book is a guide to building resilience and turning obstacles into opportunities. Failure can often be the first step forward. The Rebuilders is here to help us accept setbacks for what they are and explores not just how to get back up and get through to the other side, but also recognize the creative potential found in the rubble of disappointment. This book is your companion to facing challenges at work and in life with pragmatism and a healthy dose of inspiration. With exclusive interviews with business leaders from organizations like Google, the NHS and The World Economic Forum, as well as personal stories of setbacks from people like England Rugby Coach Sir Clive Woodward, human rights activist Mandy Sanghera and Unilever's Chief brand Officer Aline Santos, The Rebuilders will show you how to overcome setbacks and put learnings to good use in your professional and personal journey. Authors Sara Tate and Anna Vogt have experienced the challenge of rebuilding in spades. The force and duo behind the recent turnaround of renowned creative agency TBWA London, and co-hosts of the podcast The Rebuilders, they bring personal stories of growth to show you how to rebuild yourself and overcome whatever life and work throw at you next.
£9.50
Kogan Page Ltd The Good Retirement Guide 2022
Are you feeling apprehensive as you approach retirement? Do you have concerns about the volatile pensions industry, Brexit, or simply about what retirement actually entails? Whatever your thoughts, this is the book to help you plan a retirement that is enjoyable and stress-free. In retirement, personal ambitions can be realized and new experiences enjoyed, yet with so much to consider in such turbulent times, people are often unsure how best to plan for their future. The Good Retirement Guide 2022 is here to help, offering clear and concise information to help readers navigate the uncertainty of pre-retirement planning in the UK.Updated for the new financial year, The Good Retirement Guide 2022 includes the latest information on finance (investments, pensions, annuities and drawdown, benefits and tax), housing and health, as well as advice on the impact of Brexit on retiring abroad, the challenges of early retirement, looking after
£17.20
Kogan Page Ltd Your Money 2019-20: The Beginner's Guide to Earning, Spending, Borrowing and Saving
However much money you have, if you are interested in being in control of it, Your Money 2019-20 is here to help. Endorsed by the Chartered Institute of Securities and Investments (CISI), and written by personal finance expert and executive coach Jeannette Lichner, this handy guide answers all the questions you were afraid to ask about financial affairs in a down to earth and practical way. Do I need to know about pensions? What's interest, and how is it worked out? What do the numbers on my payslip mean? Where and how can I borrow money? How does an overdraft work? All these questions and more are explained in simple terms in this comprehensive handbook. Packed with top tips, up-to-date numbers on UK tax allowances and thresholds, and useful exercises to help you understand your own money motivations and apply the rules to your own life, Your Money 2019-20 is everything you need to start making great financial decisions.
£19.66
Kogan Page Ltd Starting a Successful Business: Your Guide to Setting Up Your Dream Start-up, Controlling its Finances and Managing its Operations
The first 18 months of your business is crucial. This is when the majority of new businesses fail and where a lack of proper preparation and forward planning can be your downfall. This eighth edition of Starting a Successful Business is your definitive guide to setting up a business that will thrive. Starting a Successful Business contains the crucial, practical information needed to turn your exciting new idea into a stable and profitable business. It covers each important step in the start-up process in a clear and accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on key topics such as: ideas for new start-ups, business planning, marketing, franchising, selling and advertising, finances and financial control, taxation, business law and employing staff. Case studies from around the world provide inspiration and real-world guidance to support you as an entrepreneur. Brand new content on cloud computing, digital developments and making your business environmentally sustainable makes this Starting a Successful Business a cutting-edge and modern resource to show you how to make your business a success.
£14.11
Kogan Page Ltd How People Tick: A Guide to Over 50 Types of Difficult People and How to Handle Them
This new edition of How People Tick is a practical guide to over 50 types of difficult people such as Angry People, Blamers, Impatient People, Workaholics and Gossips. Each difficult situation is described, how it happens is analysed, and then strategies to help you deal with the problem are suggested. Disruptive behaviour patterns can be addressed once and for all, instead of having to handle one-off 'difficult' events, time and time again. Absolutely invaluable to everybody, How People Tick is full of tried and tested tips for handling 'difficult' people in 'difficult' situations, based on a real understanding of their behaviour. It is an essential read if you find people bewildering or just plain difficult, and yet still want to understand them, work with them and live with them.
£14.11
Kogan Page Ltd Test Your IQ: 400 Questions to Boost Your Brainpower
IQ tests are now encountered in recruitment for the government, the armed forces, education, industry and commerce. Test Your IQ contains 400 IQ test questions written and compiled by IQ-test experts, complete with a guide to assessing individual performance. Working through the questions can help anyone improve their vocabulary and develop powers of calculation and logical reasoning. By studying the different types of test, and recognizing the different types of question, readers can improve their test scores and increase their IQ rating. Test your IQ is invaluable to those who have to take an IQ test, but it's also great fun for anyone who likes to stretch their mind for their own entertainment. Online supporting resources for this book include downloadable self test examples.
£17.20
Kogan Page Ltd Employee Experience by Design: How to Create an Effective EX for Competitive Advantage
In a world adapting to continuous change and disruption, delivering a great employee experience is vital. How can organizations create an experience that enables their people to thrive; an experience that unlocks productivity and creates competitive advantage? Employee Experience by Design is a practical guide for HR professionals, business leaders and anyone needing to create an employee experience that empowers people to perform at their best. By setting out simple steps that any team or organization can follow, it demystifies EX, and shows how to design an exceptional experience for employees. Drawing on positive psychology, the book demonstrates what a good workplace experience means for people. A world away from perks and benefits, the authors show how to discover what really drives an excellent EX. They then walk through a user-friendly framework covering all levels of EX, from organizational culture to people processes and everyday behaviours. Employee Experience by Design shows how to build a robust business case for employee experience and align EX activity with organizational strategy to demonstrate impact. Readers will also learn how to measure EX and demonstrate return on investment. Packed with clear and practical tips, tools, and examples from organizations including ING, Expedia Group and ADEO, this book is essential reading for anyone looking to develop a happy, productive, high-performing environment in which people can excel.
£33.06
Kogan Page Ltd Brand Elevation: Lessons in Ueber-Branding
How can a brand become one of those peerless 'Ueber-Brands' we all admire and are willing to pay a premium for? Is there a proven process? Where should we start? Brand Elevation explains the main drivers behind brands becoming peerless and priceless and how to harness these principles to develop a winning brand strategy. Written for marketers and brand managers of all levels of experience, and for both those working in start-ups and established players, it proposes a six-step, easy-to-follow program to elevate your brand. Brand Elevation explores challenges such as creating a distinct and brand-guiding mission, mediating between exclusivity and inclusion and mastering the art of seduction. Featuring case studies and expert accounts from organizations including Airbnb, Acqua di Parma, Burt's Bees, Lakrids, Starbucks, TerraCycle, and YouTube, Wolfgang Schaefer and JP Kuehlwein skilfully explain how any brand - regardless of sector and industry - can become a modern prestige brand.
£34.84
Kogan Page Ltd Confident UX: The Essential Skills for User Experience Design
Discover the fundamental skills, insights and technical knowledge behind UX design and development. The UX (user experience) industry is growing by 39% every year. This is an exciting sector which demands a combination of technical expertise and creative flair. UX is also a vital ingredient for business success in a wide range of industries: every company that has a website, app or platform also has a UX team working behind the scenes. From research and information architecture to front-end design and usability testing, this is your essential guide to the benefits and intricacies of UX. Adrian Bilan draws upon his years of experience as a high-profile UX designer and mentor as he clarifies how you can adopt a UX mindset and uncover the skills that will lead to success. Build your confidence and discover your full potential through Confident UX. About the Confident series... From coding and data science to cloud and cyber security, the Confident books are perfect for building your technical knowledge and enhancing your professional career.
£13.91
Kogan Page Ltd The Telegraph Tax Guide 2023: Your Complete Guide to the Tax Return for 2022/23
The Telegraph Tax Guide is the UK's bestselling tax handbook, containing everything you need to know about completing a self-assessment tax return for the 2022/23 financial year. With advice on how to complete self-assessment tax returns and a number of tax saving tips, this indispensable book includes: - Key changes from the Budget and Treasury Statements - Dealing effectively with HR Revenue and Customs - Worked illustrations showing you how to complete your tax submission - How living or working abroad affects the tax that you pay - Tax saving tips which help you save money Whether you are self-employed, work part time or full time, are unemployed or retired, if you pay tax then The Telegraph Tax Guide is invaluable. It helps ensure that you are as tax efficient as possible, offering practical advice, timetables and examples that make the complex and challenging world of tax returns easier to understand.
£30.75
Kogan Page Ltd Organic Social Media: How to Build Flourishing Online Communities
Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to enhance an organization's broader growth objectives. Fowler breaks down the important questions to help readers determine the best platforms to invest in, how they can streamline the approval process and other essential strategic steps to create an organic following on social platforms. Organic Social Media explains how to elevate the key growth objectives of a brand by creating or recreating its online presence. Early chapters walk readers through the planning phase, the process of strategic goal setting, platform selection, resource management and content discovery. Later chapters focus on executing these established plans and offer a strategic way to build a content calendar and track the success of social. With this book, social media managers will future-proof the online presence of any organization.
£23.15
Kogan Page Ltd The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success
Discover the teachings and insights from the world's leading marketing courses with The 30 Day MBA in Marketing. From advertising and promotion to buyer behaviour and budgets, this comprehensive book includes all of the modules you would find at a top business school, allowing you to fill the gaps in your knowledge and develop your creative, analytical and decision-making skills. It also features an array of fascinating case studies from some of the world's most successful businesses, clarifying how these skills drive success. With its comprehensive insights and accessible guidance, The 30 Day MBA in Marketing is essential reading whether you are a professional looking to accelerate your career or a student interested in expanding your knowledge. About the 30 Day MBA Series... MBAs are expensive, demanding and time-consuming. Covering marketing, finance and international business, this internationally bestselling series offers you the same world-class insights and guidance without the costly investment.
£15.26