Description

Book Synopsis
World of Warcrafters, LARPers, Settlers of Catan? Weird.

Beliebers, Swifties, Directioners? Weirder.

Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.

Mets fans, Yankees fans, Bears fans? Definitely weird.

Face it. We’re all weird.

So why are companies still trying to build products for the masses?

Why are we still acting like the masses even exist?

Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

We Are All Weird: The Rise of Tribes and the End

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    £16.60

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    Order before 4pm today for delivery by Wed 8 Jul 2026.

    A Hardback by Seth Godin

    10 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of We Are All Weird: The Rise of Tribes and the End by Seth Godin

      Publisher: Penguin Putnam Inc
      Publication Date: 15/09/2015
      ISBN13: 9781591848240, 978-1591848240
      ISBN10: 1591848245

      Description

      Book Synopsis
      World of Warcrafters, LARPers, Settlers of Catan? Weird.

      Beliebers, Swifties, Directioners? Weirder.

      Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.

      Mets fans, Yankees fans, Bears fans? Definitely weird.

      Face it. We’re all weird.

      So why are companies still trying to build products for the masses?

      Why are we still acting like the masses even exist?

      Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

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