Description

In this important book, the authors explore what answers mean in relation to how people understand the world around them and communicate with one another. They offer practical and theoretical insights that will prove invaluable when developing questionnaires.

Thinking About Answers: The Application of Cognitive Processes to Survey Methodology

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£60.00

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Paperback / softback by Seymour Sudman , Norman M. Bradburn

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In this important book, the authors explore what answers mean in relation to how people understand the world around them... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 12/10/2010
    ISBN13: 9781118016091, 978-1118016091
    ISBN10: 1118016092

    Number of Pages: 322

    Non Fiction , Mathematics & Science , Education

    Description

    In this important book, the authors explore what answers mean in relation to how people understand the world around them and communicate with one another. They offer practical and theoretical insights that will prove invaluable when developing questionnaires.

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