Description

Book Synopsis

In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

 

With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.

The Wisdom of Crowds

    Product form

    A Paperback / softback by James Surowiecki

    £14.40

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    RRP £18.00 – you save £3.60 (20%)

    Order before 4pm tomorrow for delivery by Wed 4 Nov 2026.

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      Book details

      Publisher Anchor Books
      Published 16 August 2005
      ISBN-13 9780385721707
      978-0385721707
      ISBN-10 0385721706
      Also in:
      Business ethics and social responsibility Organizational theory and behaviour

      Description

      Book Synopsis

      In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

       

      With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.

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