Description

An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.

The Tipping Point: How Little Things Can Make a Difference

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£16.96

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Paperback / softback by Malcolm Gladwell

3 in stock

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An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and... Read more

    Publisher: Little, Brown & Company
    Publication Date: 07/01/2002
    ISBN13: 9780316346627, 978-0316346627
    ISBN10: 0316346624

    Number of Pages: 301

    Non Fiction , Politics, Philosophy & Society

    Description

    An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.

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