Description

Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest for Global Dominance they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks:
  • Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets
  • Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers
  • Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge
  • Leveraging the rise of emerging markets especially China and India to transform the company's growth prospects, global cost structure, and pace of innovation

The Quest for Global Dominance: Transforming Global Presence into Global Competitive Advantage

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Hardback by Anil K. Gupta , Vijay Govindarajan

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Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 11/04/2008
    ISBN13: 9780470194409, 978-0470194409
    ISBN10: 0470194405

    Number of Pages: 320

    Non Fiction , Business, Finance & Law

    Description

    Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest for Global Dominance they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks:
    • Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets
    • Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers
    • Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge
    • Leveraging the rise of emerging markets especially China and India to transform the company's growth prospects, global cost structure, and pace of innovation

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