The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning
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Hardback by William Ammerman
Short Description:
Marketers are harnessing the enormous power of AI to drive unprecedented results The world of marketing is undergoing major change.... Read more
Publisher: McGraw-Hill EducationPublication Date: 21/07/2019
ISBN13: 9781260441253, 978-1260441253
ISBN10: 1260441253
Number of Pages: 320