Description

Book Synopsis

The story and teachings of one of the world’s most creative design schools, as told by its teachers, alumni, and student projects – the ideal book for educators and students alike, posing the question 'How should design be taught today?'

Swiss university ECAL is widely considered to be among the leading art and design institutions of the past two decades. Here, for the first time, ECAL’s teaching methods are revealed to a wider readership. The book poses the question ‘How should design be taught today?’ to select designers, critics, and writers, and the answers highlight the school’s unique approach to design pedagogy: encouraging individual and personal styles, and rigorously pushing them to develop into their most coherent forms. This is the only book to explain ECAL's innovative teaching methods, which encourage students to be business minded as well as creative.



Trade Review
'If you aren’t able to attend ECAL, this read is the next best thing.' - Azure

The ECAL Manual of Style: How to best teach

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    £49.47

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    Order before 4pm today for delivery by Mon 13 Jul 2026.

    A Hardback by Jonathan Olivares, Alexis Georgacopoulos

    1 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of The ECAL Manual of Style: How to best teach by Jonathan Olivares

      Publisher: Phaidon Press Ltd
      Publication Date: 23/06/2022
      ISBN13: 9781838665173, 978-1838665173
      ISBN10: 183866517X
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      Product design

      Description

      Book Synopsis

      The story and teachings of one of the world’s most creative design schools, as told by its teachers, alumni, and student projects – the ideal book for educators and students alike, posing the question 'How should design be taught today?'

      Swiss university ECAL is widely considered to be among the leading art and design institutions of the past two decades. Here, for the first time, ECAL’s teaching methods are revealed to a wider readership. The book poses the question ‘How should design be taught today?’ to select designers, critics, and writers, and the answers highlight the school’s unique approach to design pedagogy: encouraging individual and personal styles, and rigorously pushing them to develop into their most coherent forms. This is the only book to explain ECAL's innovative teaching methods, which encourage students to be business minded as well as creative.



      Trade Review
      'If you aren’t able to attend ECAL, this read is the next best thing.' - Azure

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