Description

Book Synopsis
The principles of successful market-oriented and human-centered design are used to analyze the formation of a good business enterprise. Focusing on technology based enterprises, the author elaborates on the powerful methods for planning, organization and control; and on starting, growing and maturing organizations that create human-centered products and systems. Case studies include the aerospace, computer and electronics industries, as well as technology-oriented government institutions.

Table of Contents
Design for Success.

Case Studies.

Characteristics of Successful Enterprises.

A Model of the Enterprise.

Strategic Planning.

A Structured Approach to Planning.

Case Studies.

Management and Administration.

The Business Plan.

Implications for Senior Management.

The Broader Context of Innovation.

Indexes.

Strategies for Innovation

    Product form

    £151.16

    Includes FREE delivery

    RRP £167.95 – you save £16.79 (9%)

    Order before 4pm tomorrow for delivery by Mon 29 Jun 2026.

    A Hardback by William B. Rouse

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Strategies for Innovation by William B. Rouse

      Publisher: John Wiley & Sons Inc
      Publication Date: 07/07/1992
      ISBN13: 9780471559047, 978-0471559047
      ISBN10: 0471559040
      Also in:
      Business strategy Electronics and communications engineering Ergonomics

      Description

      Book Synopsis
      The principles of successful market-oriented and human-centered design are used to analyze the formation of a good business enterprise. Focusing on technology based enterprises, the author elaborates on the powerful methods for planning, organization and control; and on starting, growing and maturing organizations that create human-centered products and systems. Case studies include the aerospace, computer and electronics industries, as well as technology-oriented government institutions.

      Table of Contents
      Design for Success.

      Case Studies.

      Characteristics of Successful Enterprises.

      A Model of the Enterprise.

      Strategic Planning.

      A Structured Approach to Planning.

      Case Studies.

      Management and Administration.

      The Business Plan.

      Implications for Senior Management.

      The Broader Context of Innovation.

      Indexes.

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account