Description

Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook on strategic technology management. The first is the desire of major global corporations and high technology firms to hire graduates who are able to understand engineering and science, and make sound strategic business decisions. The second is the increasing interest among engineering and science students to take courses in business management.This invaluable book attempts to bridge business and scientific management practices so as to foster better understanding between the two entities. The second edition is updated with interesting case studies on biomedical and renewable technologies.

Strategic Technology Management: Building Bridges Between Sciences, Engineering And Business Management (2nd Edition)

Product form

£69.00

Includes FREE delivery
Usually despatched within 3 days
Paperback / softback by George Tesar , Sibdas Ghosh

1 in stock

Short Description:

Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook... Read more

    Publisher: Imperial College Press
    Publication Date: 11/06/2008
    ISBN13: 9781860949265, 978-1860949265
    ISBN10: 1860949266

    Number of Pages: 472

    Non Fiction , Business, Finance & Law

    Description

    Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook on strategic technology management. The first is the desire of major global corporations and high technology firms to hire graduates who are able to understand engineering and science, and make sound strategic business decisions. The second is the increasing interest among engineering and science students to take courses in business management.This invaluable book attempts to bridge business and scientific management practices so as to foster better understanding between the two entities. The second edition is updated with interesting case studies on biomedical and renewable technologies.

    Customer Reviews

    Be the first to write a review
    0%
    (0)
    0%
    (0)
    0%
    (0)
    0%
    (0)
    0%
    (0)

    Recently viewed products

    © 2024 Book Curl,

      • American Express
      • Apple Pay
      • Diners Club
      • Discover
      • Google Pay
      • Maestro
      • Mastercard
      • PayPal
      • Shop Pay
      • Union Pay
      • Visa

      Login

      Forgot your password?

      Don't have an account yet?
      Create account