Description

This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field.

  • New edition of a highly popular introduction to strategic management.
  • Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples.
  • Revised to take account of the latest development in the field.
  • Now features twelve new cases.
  • Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the ‘new economy’.
  • Includes a new concluding chapter looking at present and future issues in strategic management.
  • Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

Strategic Management: Issues and Cases

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£24.29

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RRP: £26.99 You save £2.70 (10%)
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Paperback / softback by Paul W. Dobson , Ken Starkey

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Short Description:

This highly popular introduction to strategic management has now been revised to take account of the latest developments in the... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 11/03/2004
    ISBN13: 9781405111812, 978-1405111812
    ISBN10: 140511181X

    Number of Pages: 264

    Non Fiction , Business, Finance & Law

    Description

    This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field.

    • New edition of a highly popular introduction to strategic management.
    • Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples.
    • Revised to take account of the latest development in the field.
    • Now features twelve new cases.
    • Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the ‘new economy’.
    • Includes a new concluding chapter looking at present and future issues in strategic management.
    • Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

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