Description

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.

Strategic Management

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£183.95

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Hardback by Garth Saloner , Andrea Shepard

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This book is written for current and future general managers who have or will have overall responsibility for a business.... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 12/12/2005
    ISBN13: 9780470009475, 978-0470009475
    ISBN10: 0470009470

    Number of Pages: 464

    Non Fiction , Business, Finance & Law

    Description

    This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.

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