Description

The definitive guide for using social media to build more effective organizations

Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.

  • Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness
  • Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools
  • Shows how to tap into the power of social networks to improve organizational performance
  • Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others

Social Media at Work: How Networking Tools Propel Organizational Performance

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Hardback by Arthur L. Jue , Jackie Alcalde Marr

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Short Description:

The definitive guide for using social media to build more effective organizations Today's networking technologies-wikis, blogs, and social networking sites-are... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 29/10/2009
    ISBN13: 9780470405437, 978-0470405437
    ISBN10: 0470405430

    Number of Pages: 240

    Non Fiction , Business, Finance & Law

    Description

    The definitive guide for using social media to build more effective organizations

    Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.

    • Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness
    • Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools
    • Shows how to tap into the power of social networks to improve organizational performance
    • Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others

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