Description

Understanding how right-brain and left-brain differences influence our habits, thoughts, and actions.

Human behaviour is lopsided. When cradling a newborn child, most of us cradle the infant to the left. When posing for a portrait, we tend to put our left cheek forward. When kissing a lover, we usually tilt our head to the right. Why is our behaviour so lopsided and what does this teach us about our brains? How have humans instinctively used this information to make our images more attractive and impactful? Can knowing how left-brain right-brain differences shape our opinions, tendencies, and attitudes help us make better choices in art, architecture, advertising, or even athletics?

Side Effects delves into how lateral biases in our brains influence everyday behaviour and how being aware of these biases can be to our advantage.

Side Effects: How Left-Brain Right-Brain Differences Shape Everyday Behaviour

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£17.99

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Paperback / softback by Lorin J. Elias

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Short Description:

Understanding how right-brain and left-brain differences influence our habits, thoughts, and actions.Human behaviour is lopsided. When cradling a newborn child,... Read more

    Publisher: Dundurn Group Ltd
    Publication Date: 27/10/2022
    ISBN13: 9781459747555, 978-1459747555
    ISBN10: 1459747550

    Number of Pages: 248

    Non Fiction , Politics, Philosophy & Society

    Description

    Understanding how right-brain and left-brain differences influence our habits, thoughts, and actions.

    Human behaviour is lopsided. When cradling a newborn child, most of us cradle the infant to the left. When posing for a portrait, we tend to put our left cheek forward. When kissing a lover, we usually tilt our head to the right. Why is our behaviour so lopsided and what does this teach us about our brains? How have humans instinctively used this information to make our images more attractive and impactful? Can knowing how left-brain right-brain differences shape our opinions, tendencies, and attitudes help us make better choices in art, architecture, advertising, or even athletics?

    Side Effects delves into how lateral biases in our brains influence everyday behaviour and how being aware of these biases can be to our advantage.

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