Review of Marketing Research

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Hardback by Naresh K. Malhotra Short Description:

"The Review of Marketing Research" annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians. In... Read more

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Publisher: Emerald Publishing Group
Publication Date: 01/01/2008
ISBN13: 9780765620927, 978-0765620927
ISBN10: 0765620928

Number of Pages: 224

Non Fiction , Business, Finance & Law