Description
Book SynopsisFew crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt.
From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how COVID-19 will reshape every aspect of consumer life, including the very essence of why we shop.
Above all, Resurrecting Retail provides an inspirational and actionable future vision for any business leader looking not only to survive but to thrive in a very different looking post-pandemic retail world.
Trade Review"Prophetic, inspiring and entertaining. Paints a clear picture of the post COVID world we are entering and how retailers must adapt to thrive.”—Ian McMilan, Global Retail Marketing Lead, Nike
“A vivid and meticulously researched picture of the post-COVID landscape and a strategic roadmap for retailers across all categories.”—Christina Fontana, Head of Fashion and Luxury for Tmall, US and Europe
“Clears the fog around a post-pandemic retail landscape, and shines a spotlight on resilient retailers who will find a way to thrive within it.”—Harley Finkelstein, president, Shopify
“Presents retailers and landlords with a comprehensive view into the future of our industry, offering practical advice about how we can not just survive, but thrive in a post-pandemic world.”—Mark C. Toro, Chairman, North American Properties
"In a time of massive upheaval in retail, Doug Stephens not only astutely identifies the core issues retailers now face, but provides a set of answers, directions, and key retail archetypes from which to learn. If you want to resurrect your retailing for a new era, then pay attention to his conclusion: 'Every company is an experience company.'”—
B. Joseph Pine II, co-author of
The Experience Economy: Competing for Customer Time, Attention, and Money
