Description
As the sports management industry continues to evolve, so do the methods for gathering and applying research findings in sport organisations. Research Methods and Design in Sport Management, 2nd Edition communicates modern explanations of research design, implementation, analysis and assessment that are specific to sport management. An invaluable resource for both students and practitioners, the text helps you understand the research process and then delves into the different research methods. Special attention is paid to the process of reading and understanding research in the field, which helps prepare you for applying these concepts in real life situations. ;;This brand new second edition introduces a new section on emerging methods and trends within the field. These include social network analysis (SNA) and sport analytics. As students you will be exposes to methods of SNA data collection and interpretation, as well as how to collect and analyse data and communicate results of sport analytics research. There is also an entire chapter devoted to legal research in sport management. To facilitate learning, the text includes practical examples of past research by leading sport management scholars. At the end of each chapter, a Research Methods and Design in Action feature also presents excerpts from the Journal of Sport Management. Each journal article is accompanied by discussion questions. ;;Research Methods and Design in Sport Management, 2nd Edition presents the tools needed to engage in the broad spectrum of research opportunities in sport management. With the help of this book, you’ll be able to properly collect, analyse and share research to inform strategic business decisions.
