Description

An accessible cultural and literary critique of the right wing in India.

How does orthodoxy maintain its power over culture? In Remaking the Citizen for New Times, Deepa Sreenivas explores how the Amar Chitra Katha, a widely read comic series started in 1967 in India, influenced the historical and national consciousness of young readers in a conservative direction. Tacitly blaming Nehruvian welfarism of the time for the moral decline of the nation, the Amar Chitra Katha emerged as a literary articulation of the Indian right’s Hindu-nationalist ideology in a modern, bourgeois guise. To renew Hindutva hegemony, the comic series gave orthodox ideas a new sheen, both in its form and content, merging Western comic styles with Indian visual storytelling traditions on the one hand, and combining mythological characters with political figureheads into harmonious narratives on the other—making it difficult to sift history from myths and legends. Sreenivas deftly argues that these mythological-political tales emphasized the instructive rather than the informative potential of history, encouraging neoliberal values such as merit and hard work while ignoring caste or class as systemic issues.

Remaking the Citizen for New Times – History, Pedagogy and the Amar Chitra Katha

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Hardback by Deepa Sreenivas

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An accessible cultural and literary critique of the right wing in India. How does orthodoxy maintain its power over culture?... Read more

    Publisher: Seagull Books London Ltd
    Publication Date: 06/12/2023
    ISBN13: 9781803092874, 978-1803092874
    ISBN10: 1803092874

    Number of Pages: 80

    Non Fiction , Politics, Philosophy & Society

    Description

    An accessible cultural and literary critique of the right wing in India.

    How does orthodoxy maintain its power over culture? In Remaking the Citizen for New Times, Deepa Sreenivas explores how the Amar Chitra Katha, a widely read comic series started in 1967 in India, influenced the historical and national consciousness of young readers in a conservative direction. Tacitly blaming Nehruvian welfarism of the time for the moral decline of the nation, the Amar Chitra Katha emerged as a literary articulation of the Indian right’s Hindu-nationalist ideology in a modern, bourgeois guise. To renew Hindutva hegemony, the comic series gave orthodox ideas a new sheen, both in its form and content, merging Western comic styles with Indian visual storytelling traditions on the one hand, and combining mythological characters with political figureheads into harmonious narratives on the other—making it difficult to sift history from myths and legends. Sreenivas deftly argues that these mythological-political tales emphasized the instructive rather than the informative potential of history, encouraging neoliberal values such as merit and hard work while ignoring caste or class as systemic issues.

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