Description

Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to make complex business decisions and helps them to recognise when they are appropriate. Sarah Keast and Mike Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the reader in their choice.

Rational Decision Making for Managers features:

  • separate chapters on robustness analysis and game theory
  • a strong contextual discussion and clear structure
  • a concise mathematical appendix

The book is essential reading for students studying business decision making, quantitative methods and business research methods.

Rational Decision Making for Managers: An Introduction

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£50.95

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Paperback / softback by Michael Towler , Sarah Keast

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Short Description:

Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 06/02/2009
    ISBN13: 9780470519653, 978-0470519653
    ISBN10: 0470519657

    Number of Pages: 352

    Non Fiction , Business, Finance & Law

    Description

    Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to make complex business decisions and helps them to recognise when they are appropriate. Sarah Keast and Mike Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the reader in their choice.

    Rational Decision Making for Managers features:

    • separate chapters on robustness analysis and game theory
    • a strong contextual discussion and clear structure
    • a concise mathematical appendix

    The book is essential reading for students studying business decision making, quantitative methods and business research methods.

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