Description

A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over--delivery from your team Get your sales team working with you instead of against you Bring a user- and buyer--centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without over-committing

Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty

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RRP: £39.99 You save £4.00 (10%)
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Paperback / softback by C. Todd Lombardo , Michael Connors, CSC

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A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously... Read more

    Publisher: O'Reilly Media
    Publication Date: 05/11/2017
    ISBN13: 9781491971727, 978-1491971727
    ISBN10: 149197172X

    Number of Pages: 230

    Non Fiction , Business, Finance & Law

    Description

    A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over--delivery from your team Get your sales team working with you instead of against you Bring a user- and buyer--centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without over-committing

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