Description

Post-World War II America has often been mythologized by successive generations as an exceptional period of prosperity and comfort. At a time when the Cold War was understood to be a battle of ideas as much as military prowess, the entertainment business relied heavily on subtle psychological marketing to promote the idea of the American Dream. The media of the 1950s and 1960s promoted an idealized version of American life sustained by the nuclear family and bolstered by a booming consumer economy. The seemingly wholesome and simple lifestyles portrayed on television screens, however, belied a torrent of social, economic, and political struggles occurring at the time. By the late 1950s, television writers were increasingly constrained to distract audiences from confronting counternarratives to the Dream. Among the programs that railed against this trend was Rod Serling's television masterpiece The Twilight Zone. Now considered an enduring classic, the allegorical nature of the show provides a window into the many overlooked issues that plagued Cold War America.

In Monsters on Maple Street: The Twilight Zone and the Postwar American Dream, David J. Brokaw describes how the TV show reframed popular portrayals of white American wish fulfillments as nightmares, rather than dreams. Brokaw's close reading of the show's sociopolitical dimensions examines how the series' creators successfully utilized science fiction, horror, and fantasy to challenge conventional thinking – and avoid having their work censored - around topics such as sexuality, technology, war, labor and the workplace, and white supremacy. In doing so, Brokaw helps us understand how the series exposed the underbelly of the American Dream and left indelible impressions in the minds of its viewers for decades to come.

Monsters on Maple Street: The Twilight Zone and the Postwar American Dream

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Paperback / softback by David J. Brokaw

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Post-World War II America has often been mythologized by successive generations as an exceptional period of prosperity and comfort. At... Read more

    Publisher: The University Press of Kentucky
    Publication Date: 08/08/2023
    ISBN13: 9780813199276, 978-0813199276
    ISBN10: 0813199271

    Number of Pages: 280

    Description

    Post-World War II America has often been mythologized by successive generations as an exceptional period of prosperity and comfort. At a time when the Cold War was understood to be a battle of ideas as much as military prowess, the entertainment business relied heavily on subtle psychological marketing to promote the idea of the American Dream. The media of the 1950s and 1960s promoted an idealized version of American life sustained by the nuclear family and bolstered by a booming consumer economy. The seemingly wholesome and simple lifestyles portrayed on television screens, however, belied a torrent of social, economic, and political struggles occurring at the time. By the late 1950s, television writers were increasingly constrained to distract audiences from confronting counternarratives to the Dream. Among the programs that railed against this trend was Rod Serling's television masterpiece The Twilight Zone. Now considered an enduring classic, the allegorical nature of the show provides a window into the many overlooked issues that plagued Cold War America.

    In Monsters on Maple Street: The Twilight Zone and the Postwar American Dream, David J. Brokaw describes how the TV show reframed popular portrayals of white American wish fulfillments as nightmares, rather than dreams. Brokaw's close reading of the show's sociopolitical dimensions examines how the series' creators successfully utilized science fiction, horror, and fantasy to challenge conventional thinking – and avoid having their work censored - around topics such as sexuality, technology, war, labor and the workplace, and white supremacy. In doing so, Brokaw helps us understand how the series exposed the underbelly of the American Dream and left indelible impressions in the minds of its viewers for decades to come.

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