Description

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics

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£42.99

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Paperback / softback by Bill Albert , Tom Tullis

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Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and... Read more

    Publisher: Elsevier Science & Technology
    Publication Date: 17/03/2022
    ISBN13: 9780128180808, 978-0128180808
    ISBN10: 0128180803

    Number of Pages: 384

    Non Fiction , Computing

    Description

    Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.

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