Marketing: The Enyclopedic Dictionary

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Paperback / softback by David Mercer Short Description:

Marketing is an international textbook designed for undergraduates and MBA courses. In addition to providing comprehensive coverage of all traditional... Read more

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Publisher: John Wiley and Sons Ltd
Publication Date: 16/01/1999
ISBN13: 9780631211266, 978-0631211266
ISBN10: 0631211268

Number of Pages: 432

Non Fiction , Business, Finance & Law