Description

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

Managing Technological Innovation: Competitive Advantage from Change

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Hardback by Frederick Betz

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Written by the author who helped crystalize the field of technology management and the management of innovation with the first... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 08/03/2011
    ISBN13: 9780470547823, 978-0470547823
    ISBN10: 0470547820

    Number of Pages: 384

    Non Fiction , Business, Finance & Law

    Description

    Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

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