Description

`Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he provides a down to earth approach to an important topic in the field′ - Naomi Gornick, Honorary Professor, University of Dundee

Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.

Throughout, chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book. They include:

- Chapter objectives;

- Short cases;

- Student exercises;

- Chapter summaries;

- Further reading section;

- A glossary of key terms.

Managing Service Operations: Design and Implementation

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£57.53

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Paperback / softback by William J Hollins , Sadie Shinkins

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Short Description:

`Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he... Read more

    Publisher: SAGE Publications Inc
    Publication Date: 18/09/2006
    ISBN13: 9781412929530, 978-1412929530
    ISBN10: 1412929539

    Number of Pages: 312

    Non Fiction , Business, Finance & Law

    • Tell a unique detail about this product4

    Description

    `Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he provides a down to earth approach to an important topic in the field′ - Naomi Gornick, Honorary Professor, University of Dundee

    Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.

    Throughout, chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book. They include:

    - Chapter objectives;

    - Short cases;

    - Student exercises;

    - Chapter summaries;

    - Further reading section;

    - A glossary of key terms.

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