Description

Book Synopsis

Bigger Results with Less Marketing

You keep being told to do more marketingmore complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.

The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

In this book, you'll discover:

? Why many existing marketing techniques have stopped working and what to do instead.
? The exact tools and tactics you need to build a devastatingly effective marketing system.
? How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.
? How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel p

Lean Marketing

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    A Hardback by Allan Dib

    £20.79

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    RRP £25.99 – you save £5.20 (20%)

    Order before 4pm today for delivery by Thu 3 Sep 2026.

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      Book details

      Publisher Page Two Books, Inc.
      Published 1/20/2024
      ISBN-13 9781774583944
      978-1774583944
      ISBN-10 1774583941
      Also in:
      Dictionaries, Reference & Language Writing and editing guides

      Description

      Book Synopsis

      Bigger Results with Less Marketing

      You keep being told to do more marketingmore complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.

      The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

      In this book, you'll discover:

      ? Why many existing marketing techniques have stopped working and what to do instead.
      ? The exact tools and tactics you need to build a devastatingly effective marketing system.
      ? How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.
      ? How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel p

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