Description
Book SynopsisThis brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.
Trade ReviewThe writing of this textbook is overwhelmingly exceptional. I cannot stress enough how accessibly, straightforwardly, and concisely it presents often quite complicated material. It balances exactly right the need to make these subjects both digestible and rich for young students. * Dr Peter Bloom, University of Swansea *
The skillsets provide an excellent breakdown of highly relevant and important topics such as presentation and time-management skills which are crucial for preparing university students for future years of study. I would have found this book a great help during my first year of university. * Adam Horton, student at Brunel University *
The combination of current and classic material provides students with the basis on which to understand the foundations of management, and also some of the current applications within our complex commercial context. The accessible and clear writing style doesn't condescend but equally does not overcomplicate. * Alistair Norman, Lecturer, University of Leeds *
Pitched at the right level for first year students, this will give a firm foundation for any further studies as well as being a source of reference to the students in years to come. * Mike Davies, Teaching Fellow, University of Reading *
The book is clear and well written, and all the chapters have a good mix of critical material. I think the international cases are brilliant - much clearer and more understandable than those offered by competitors. * Vivienne Byers, Lecturer, Dublin Institute of Technology *
The authors have succeeded in building compelling cases on a solid theoretical foundation. It is not easy to come up with something really new when discussing management science. * Martijn van Velzen, Assistant Professor, University of Twente, Netherlands *
Table of ContentsPART ONE: MANAGEMENT PRINCIPLES AND FUNCTIONS; PART TWO: MANAGING PEOPLE AND COMMUNICATIONS; PART THREE: MANAGEMENT AND ORGANISATIONS; PART FOUR: MANAGING STRATEGY, CHANGE AND INNOVATION
