Description

"Google AdWords" will explain how each piece of Google's advertising platform works, focusing on areas that directly impact the performance and cost of the advertiser's campaigns. Each topic will include tips, strategies, examples, and suggestions that readers can apply to their own accounts.

Google AdWords: Managing Your Advertising Program

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Paperback / softback by Anastasia Holdren

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"Google AdWords" will explain how each piece of Google's advertising platform works, focusing on areas that directly impact the performance... Read more

    Publisher: O'Reilly Media
    Publication Date: 13/12/2011
    ISBN13: 9781449308384, 978-1449308384
    ISBN10: 1449308384

    Number of Pages: 100

    Non Fiction , Computing

    Description

    "Google AdWords" will explain how each piece of Google's advertising platform works, focusing on areas that directly impact the performance and cost of the advertiser's campaigns. Each topic will include tips, strategies, examples, and suggestions that readers can apply to their own accounts.

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