Description

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information to produce winning fundraising plans, build mailing lists, effectively manage records, produce direct mail appeals, solicit major gifts, and more.

Important topics covered include:

  • Expanding an organization’s donor base
  • Researching donor prospects
  • First time fundraising efforts
  • Annual operational plans
  • Fundraising evaluation
  • Building a mailing list
  • Solicitation calls
  • Phonathons
  • Board gifts
  • Direct mail appeals
  • Special events
  • Call reports
  • Attracting new donors
  • Donor communication
  • Fundraising presentations
  • Planned giving
  • Grant seeking

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Fundraising for Beginners: Essential Procedures for Getting a Fundraising Program Up and Running

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£55.00

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Paperback / softback by Scott C. Stevenson

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Short Description:

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 12/07/2013
    ISBN13: 9781118693124, 978-1118693124
    ISBN10: 1118693124

    Number of Pages: 58

    Non Fiction , Business, Finance & Law

    Description

    Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information to produce winning fundraising plans, build mailing lists, effectively manage records, produce direct mail appeals, solicit major gifts, and more.

    Important topics covered include:

    • Expanding an organization’s donor base
    • Researching donor prospects
    • First time fundraising efforts
    • Annual operational plans
    • Fundraising evaluation
    • Building a mailing list
    • Solicitation calls
    • Phonathons
    • Board gifts
    • Direct mail appeals
    • Special events
    • Call reports
    • Attracting new donors
    • Donor communication
    • Fundraising presentations
    • Planned giving
    • Grant seeking

    Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

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