Description

Elections are not just about who casts ballots – they reflect the citizens, parties, media, and history of an electorate. Fighting for Votes examines how these factors interacted during a recent Ontario election.

The authors begin by examining the province’s political culture and history. They then delve deeply into the campaign by exploring three lines of enquiry that help define representative democracy: How do parties position themselves to appeal to voters? How is information from and about parties transmitted to voters? And how do voters respond to the information around them?

Looking at information from a wealth of sources – from political party websites and debate transcripts to Twitter feeds – they provide a sophisticated analysis of the interplay between voters and political parties in an era of new media. The most complete account of a provincial election available, Fighting for Votes illuminates the evolving electoral landscape.

Fighting for Votes: Parties, the Media, and Voters in an Ontario Election

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Hardback by William P. Cross , Jonathan Malloy

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Elections are not just about who casts ballots – they reflect the citizens, parties, media, and history of an electorate.... Read more

    Publisher: University of British Columbia Press
    Publication Date: 15/03/2015
    ISBN13: 9780774829274, 978-0774829274
    ISBN10: 0774829273

    Number of Pages: 248

    Non Fiction , Politics, Philosophy & Society

    Description

    Elections are not just about who casts ballots – they reflect the citizens, parties, media, and history of an electorate. Fighting for Votes examines how these factors interacted during a recent Ontario election.

    The authors begin by examining the province’s political culture and history. They then delve deeply into the campaign by exploring three lines of enquiry that help define representative democracy: How do parties position themselves to appeal to voters? How is information from and about parties transmitted to voters? And how do voters respond to the information around them?

    Looking at information from a wealth of sources – from political party websites and debate transcripts to Twitter feeds – they provide a sophisticated analysis of the interplay between voters and political parties in an era of new media. The most complete account of a provincial election available, Fighting for Votes illuminates the evolving electoral landscape.

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