Description

The global phenomenon of eSports has experienced exponential growth in recent years, gaining interest from the media, sports and technology industries. Being born digital, global and agile, competitive gaming appeals to a young and emerging audience, and therefore the management of businesses within the eSports industry requires a unique strategy. Presenting a short history of the industry and an overview of its various stakeholders, the author explores how important governing principles have emerged to culminate in a business model network. An insightful read for scholars researching innovation, eBusiness and strategy, this book takes a pioneering approach and examines potential implications for the future of eSports.


eSports is Business: Management in the World of Competitive Gaming

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£54.99

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Hardback by Tobias M. Scholz

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Short Description:

The global phenomenon of eSports has experienced exponential growth in recent years, gaining interest from the media, sports and technology... Read more

    Publisher: Springer Nature Switzerland AG
    Publication Date: 02/03/2019
    ISBN13: 9783030111984, 978-3030111984
    ISBN10: 3030111989

    Number of Pages: 155

    Non Fiction , Business, Finance & Law

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    Description

    The global phenomenon of eSports has experienced exponential growth in recent years, gaining interest from the media, sports and technology industries. Being born digital, global and agile, competitive gaming appeals to a young and emerging audience, and therefore the management of businesses within the eSports industry requires a unique strategy. Presenting a short history of the industry and an overview of its various stakeholders, the author explores how important governing principles have emerged to culminate in a business model network. An insightful read for scholars researching innovation, eBusiness and strategy, this book takes a pioneering approach and examines potential implications for the future of eSports.


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