Description

There's a well-known saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource and change managers and other professionals recognise the need to measure and evaluate their work, particularly its worth to their organization and seek the most effective ways to achieve this. Whether you're already involved in research, planning your first project or commissioning an external research company, Employee Engagement and Communication Research covers everything you need to know in order to conduct robust, reliable research. Whether it's a full-scale employee survey or research focusing on a particular subject area such as communication, engagement, change or corporate social responsibility, Employee Engagement and Communication Research is your essential guide covering all the tools, strategy and actions to make your project a success.

Employee Engagement and Communication Research: Measurement, Strategy and Action

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£33.99

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Paperback / softback by Susan Walker

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Short Description:

There's a well-known saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource... Read more

    Publisher: Kogan Page Ltd
    Publication Date: 03/11/2012
    ISBN13: 9780749466824, 978-0749466824
    ISBN10: 0749466820

    Number of Pages: 256

    Non Fiction , Business, Finance & Law

    Description

    There's a well-known saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource and change managers and other professionals recognise the need to measure and evaluate their work, particularly its worth to their organization and seek the most effective ways to achieve this. Whether you're already involved in research, planning your first project or commissioning an external research company, Employee Engagement and Communication Research covers everything you need to know in order to conduct robust, reliable research. Whether it's a full-scale employee survey or research focusing on a particular subject area such as communication, engagement, change or corporate social responsibility, Employee Engagement and Communication Research is your essential guide covering all the tools, strategy and actions to make your project a success.

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