Description

Professor Hugh High provides a critical survey of the effects of tobacco advertising. He argues that 'there is no evidence that advertising of tobacco leads to an increase in the total consumption of tobacco, 'and in particular finds scant evidence of the effect of advertising in inducing the young to begin smoking.

Does Advertising Increase Smoking?

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Paperback / softback by Hugh High

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Professor Hugh High provides a critical survey of the effects of tobacco advertising. He argues that 'there is no evidence... Read more

    Publisher: Institute of Economic Affairs
    Publication Date: 01/01/1999
    ISBN13: 9780255364232, 978-0255364232
    ISBN10: 255364237

    Number of Pages: 118

    Description

    Professor Hugh High provides a critical survey of the effects of tobacco advertising. He argues that 'there is no evidence that advertising of tobacco leads to an increase in the total consumption of tobacco, 'and in particular finds scant evidence of the effect of advertising in inducing the young to begin smoking.

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