Description

Research confirms that it is six times more costly to attract anew customer than it is to retain an existing one.

Creating a culture of service excellence requires planning,preparation, and persistence. Customer Service in HealthCare is designed to provide readers with the fundamentalinformation and skills to start or strengthen a customer serviceinitiative within a health care organization. This bookconcentrates on action as opposed to theory. It offers a practical,step-by-step process for creating a culture shift toward customerservice excellence at all levels of an organization, and presentsthe essentials to improving performance that will bring theindividuals closer to the mission, values, and standards.
* Chapters focus on:
* Tools for establishing and measuring customer service teamgoals
* Creating customer service standards unique to yourorganization
* Tips on training sessions
* Strategies for maintaining top-of-mind awareness of customerservice among employees
* Customer service techniques for physicians and nurses
* An overview of customer service as an essential component ofbusiness development and marketing

Customer Service in Health Care: A Grassroots Approach to Creating a Culture of Service Excellence

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£58.93

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Paperback / softback by Kristin Baird

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Short Description:

Research confirms that it is six times more costly to attract anew customer than it is to retain an existing... Read more

    Publisher: John Wiley & Sons Inc
    Publication Date: 01/07/2014
    ISBN13: 9780787952518, 978-0787952518
    ISBN10: 0787952516

    Number of Pages: 176

    Non Fiction , Health & Wellbeing

    Description

    Research confirms that it is six times more costly to attract anew customer than it is to retain an existing one.

    Creating a culture of service excellence requires planning,preparation, and persistence. Customer Service in HealthCare is designed to provide readers with the fundamentalinformation and skills to start or strengthen a customer serviceinitiative within a health care organization. This bookconcentrates on action as opposed to theory. It offers a practical,step-by-step process for creating a culture shift toward customerservice excellence at all levels of an organization, and presentsthe essentials to improving performance that will bring theindividuals closer to the mission, values, and standards.
    * Chapters focus on:
    * Tools for establishing and measuring customer service teamgoals
    * Creating customer service standards unique to yourorganization
    * Tips on training sessions
    * Strategies for maintaining top-of-mind awareness of customerservice among employees
    * Customer service techniques for physicians and nurses
    * An overview of customer service as an essential component ofbusiness development and marketing

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