Description
Book Synopsis''A terrific and important book . . . it''s a great, fresh take on how the 21st century is transforming the way we select everything from food to music'' David Bodanis, author of E=MC2
In the past two years humanity has produced more data than the rest of human history combined. We carry a library of data in our pockets, accessible at any second. We have more information and more goods at our disposal than we know what to do with. There is no longer any competitive advantage in creating more information. Today, value lies in curation: selecting, finding and cutting down to show what really matters.
Curation reveals how a little-used word from the world of museums became a crucial and at times controversial strategy for the twenty-first century. Today''s most successful companies - Apple, Netflix, Amazon - have used curation to power their growth, by offering customers more tailored and appropriate choices.
Curation answers the questio
Trade Review
A fascinating account ... and also a useful guide -- Andy Miller Spectator Full of illuminating detail, Bhaskar's writing eloquently confronts problems of excess -- New Statesman New Statesman A terrific and important book ... it's a great, fresh take on how the 21st century is transforming the way we select everything from food to music -- David Bodanis, author of E=MC2 In his outstanding new book, Michael Bhaskar reveals that curation, formerly the preserve of art galleries and specialists, has become an essential part of our overloaded lives. Dispelling the old mantra that more is better, Bhaskar teaches us that value today lies not in creating more choices, but training ourselves to choose better. Whether operating a business or choosing your own self identity, Curation rightly shifts our focus from producing more and more to finding what matters -- Sheena Iyengar, author of THE ART OF CHOOSING This book is a must have ... Bhaskar penetrates to the very essence of man- and machine-made choices -- Roman Tschappeler, co-author of THE DECISION BOOK
