Description

Book Synopsis
Creativity Today - the management book on applied creativity and written by Ramon Vullings & Igor Byttebier - has inspired tens of thousands of managers, teachers and students around the world. Now this book is made available again in a revised version, under a new title, new subtitle and with a new cover design. All intended to focus this creativity classic more on education and to emphasize its attractiveness as a basic guide for businesses, schooling institutions and organizations that wish to understand the basics of applied creativity. Creativity in Business is clear, practical, fun, and rich with twenty years of experience. The book is a personal creativity coach, offering ideas, exercises and inspiration. Users (not just readers, in other words), are encouraged to grasp the essence of creativity, to put what they have learned into practice and to inspire others. If you want to learn how to generate and enrich ideas more easily, to become an inspiring coach for creative sessions, Creativity in Business will help you to and radical new ideas and select the right ones.

Creativity in Business: The Basic Guide for

    Product form

    A Paperback / softback by Igor Byttebier, Ramon Vullings

    £999.99

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      Book details

      Publisher BIS Publishers B.V.
      Published 13 April 2015
      ISBN-13 9789063693800
      978-9063693800
      ISBN-10 906369380X
      Also in:
      Business studies: general Management and management techniques

      Description

      Book Synopsis
      Creativity Today - the management book on applied creativity and written by Ramon Vullings & Igor Byttebier - has inspired tens of thousands of managers, teachers and students around the world. Now this book is made available again in a revised version, under a new title, new subtitle and with a new cover design. All intended to focus this creativity classic more on education and to emphasize its attractiveness as a basic guide for businesses, schooling institutions and organizations that wish to understand the basics of applied creativity. Creativity in Business is clear, practical, fun, and rich with twenty years of experience. The book is a personal creativity coach, offering ideas, exercises and inspiration. Users (not just readers, in other words), are encouraged to grasp the essence of creativity, to put what they have learned into practice and to inspire others. If you want to learn how to generate and enrich ideas more easily, to become an inspiring coach for creative sessions, Creativity in Business will help you to and radical new ideas and select the right ones.

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